Intercept Music, a subsidiary of Sanwire, Announces Joint Venture Agreement to Provide Services to Recording Artist Guild’s 10,000 Member Artists

Rhea-AI Summary

Intercept Music, a subsidiary of Sanwire Corporation (SNWR), has entered into a joint venture with the Recording Artist Guild (RAG). This partnership aims to provide services to RAG's approximately 10,000 member artists, enhancing their access to Intercept's marketing, distribution, and monetization tools. The agreement will lead to cross-marketing campaigns and live streaming concerts, benefiting both organizations and their artists. Intercept's platform enables independent artists to distribute music across major streaming services globally, offering DIY marketing tools and managed promotional services.

Positive

• Joint venture with RAG to access 10,000 artists, potentially increasing market reach.
• Cross-marketing campaigns expected to enhance visibility and service utilization for both entities.
• Potential for live streaming concerts, providing additional promotional avenues for artists.

Negative

• None.

LOS ANGELES, CA / ACCESSWIRE / February 23, 2021 / Intercept Music, Inc., ("Intercept"), a marketing and distribution SAAS company with a focus on technologies for the entertainment industry and a wholly owned subsidiary of Sanwire Corporation, ("Sanwire" or the "Company") (OTC PINK:SNWR) today announced it has entered into a joint venture agreement with the Recording Artist Guild ("RAG"), to provide Intercept products and services to RAG's approximately 10,000 member artists.

RAG, established in 2009 by artists for artists, has served its members by providing essential tools to help artists connect to other industry professionals, collaborate with other artists, find monetization opportunities and celebrate the music they love. RAG's membership ranges from accomplished artists with years of experience to artists brand new to the industry.

According to the agreement, RAG and Intercept will develop cross marketing campaigns, with RAG driving its members to Intercept Music, where they can utilize the vast array of global distribution, marketing and monetization tools offered by Intercept. In turn, Intercept Music will refer its artists to RAG, where they can access a myriad of resources, tools, including a broad network of industry professionals, sample contracts, and other valuable assets that provide guidance to advance their careers. Additionally, Intercept and RAG are planning a series of live streaming concerts to promote their artists.

"I am incredibly pleased to team up with RAG," said Tod Turner, Intercept Music President. "RAG offers many complimentary services to Intercept that will greatly enhance the artists' experience. Intercept Music will gain access to thousands of additional passionate music artists that need our services. I expect this agreement to work to the great benefit of both Intercept Music and RAG, along with the artists they serve."

Intercept's online platform is dedicated to helping independent artists and bands effectively distribute, market, and earn income from their music. Intercept's platform gives artists immediate access to hundreds of digital stores and every major streaming platform in the U.S. and worldwide, including Spotify, Apple Music, Amazon Music, Pandora and YouTube Music. In addition to powerful DIY social media marketing and promotional tools available on a monthly subscription model, the invitation-only Intercept Plus program offers fully managed promotional services, including the opportunity to sell merchandise through branded online stores.

About Recording Artist Guild

RAG, established in 2009 by artists for artists, has served its members by providing essential tools to help artists connect to other industry professionals, collaborate with other artists, find additional monetization opportunities and celebrate the music they love. RAG has approximately 10,000 members in their roster who are recording artist in various fields of the profession, ranging from accomplished artists to artists brand new to the industry. For more information, visit www.rag.org.

About Intercept Music, Inc.

Intercept Music, Inc. is an entertainment technology company dedicated to helping independent artists effectively distribute, market, and monetize their music. Sold through a Software as a Service (Saas) model, Intercept's online platform delivers an unsurpassed combination of marketing, promotion, and distribution to hundreds of stores worldwide and every major streaming service, including Apple Music, Google Music, Pandora and Spotify. Intercept's options include full-service, concierge-style support and even one-on-one coaching from award-winning music industry professionals. Intercept focuses exclusively on the independent music market, which is estimated at 12 million artists, and is the fastest-growing sector of the music industry. For more information, visit www.interceptmusic.com.

About Sanwire Corporation

Sanwire Corporation (OTC PINK:SNWR), a diversified company with a focus on technologies for the entertainment industry, has been involved in aggregating technologies for a number of years. We look for opportunities in fragmented markets, where technology can be applied to consolidate services into a single platform of delivery. Our current focus is advanced entertainment technologies. For more information, visit sanwirecorporation.com.

For further inquiries, contact ir@sanwirecorporation.com, press@interceptmusic.com, or (424) 835-0833.

Investor Relations

Peter Nicosia
Bull in Advantage, LLC
Phone: 585-703-6565
Email: Info@BlueHorseshoeStocks.com

Safe Harbor Statement: Forward-Looking Statements are included within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Act of 1934, as amended. All statements regarding our expected future financial positions, results of operations, cash flows, financing plans, business strategy, products and services, competitive positions, growth opportunities, plans and objectives of management for future operations, listing on the OTC Markets, including words such as "anticipate," "if," "believe," "plan," "estimate," "expect," "intend," "may," "could," "should," "will," and other similar expressions are forward-looking statements and involve risks, uncertainties, and contingencies, many of which are beyond our control, which may cause actual results, performance, or achievements to differ materially from anticipated results, performance, or achievements. We are under no obligation to (and expressly disclaim any such obligation to) update or alter our forward-looking statements, whether as a result of new information, future events or otherwise.

SOURCE: Sanwire Corporation

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FAQ

What is the joint venture agreement announced by SNWR?

Sanwire Corporation's subsidiary, Intercept Music, has entered a joint venture with the Recording Artist Guild to provide services to its 10,000 members.

How does the agreement benefit Intercept's artists?

Artists will gain access to comprehensive marketing, distribution, and monetization tools, along with opportunities to participate in live streaming concerts.

What services will Intercept Music offer through this partnership?

Intercept Music will offer global distribution, marketing tools, and monetization opportunities to RAG's member artists.

When was the joint venture with RAG announced by SNWR?

The joint venture was announced on February 23, 2021.

How many members does the Recording Artist Guild have?

The Recording Artist Guild has approximately 10,000 member artists.