VAPORESSO: 9 Years of Moving Beyond Ordinary and Pushing the Envelope
VAPORESSO celebrated its 9th anniversary with a global campaign titled 'Pushing the Envelope', aligning with its brand essence of 'Move Beyond Ordinary'. The campaign featured collaborations with extreme sports athletes and coincided with the launch of the XROS 4 NANO. VAPORESSO showcased its product line, including LUXE XR MAX and GEN MAX, each tied to an extreme sport. The campaign included an inspiring promotional video, an interactive online wall, and the 818 challenge encouraging fans to share stories of overcoming limits.
VAPORESSO hosted a beach party in Nice, France, featuring extreme sports performances and product showcases. The anniversary celebration reinforced VAPORESSO's commitment to innovation and excellence in the vaping industry, positioning it as a global pioneer ready to continue pushing boundaries.
VAPORESSO ha celebrato il suo 9° anniversario con una campagna globale intitolata 'Pushing the Envelope', in linea con l'essenza del suo brand, 'Move Beyond Ordinary'. La campagna ha visto collaborazioni con atleti di sport estremi e coincideva con il lancio del XROS 4 NANO. VAPORESSO ha presentato la sua linea di prodotti, tra cui LUXE XR MAX e GEN MAX, ciascuno collegato a uno sport estremo. La campagna ha incluso un video promozionale ispiratore, un muro interattivo online e la sfida 818, che incoraggiava i fan a condividere storie di superamento dei limiti.
VAPORESSO ha ospitato una festa in spiaggia a Nizza, Francia, caratterizzata da performance di sport estremi e presentazioni di prodotti. La celebrazione dell'anniversario ha rinsaldato l'impegno di VAPORESSO verso l'innovazione e l'eccellenza nel settore del vaping, posizionandola come un pioniere globale pronto a continuare a spingere oltre i confini.
VAPORESSO celebró su noveno aniversario con una campaña global titulada 'Pushing the Envelope', alineándose con la esencia de su marca, 'Move Beyond Ordinary'. La campaña incluyó colaboraciones con atletas de deportes extremos y coincidió con el lanzamiento del XROS 4 NANO. VAPORESSO presentó su línea de productos, incluyendo LUXE XR MAX y GEN MAX, cada uno relacionado con un deporte extremo. La campaña incluyó un video promocional inspirador, una pared interactiva en línea y el desafío 818, que animaba a los fanáticos a compartir historias de superación de límites.
VAPORESSO organizó una fiesta en la playa en Niza, Francia, con actuaciones de deportes extremos y exhibiciones de productos. La celebración del aniversario reafirmó el compromiso de VAPORESSO con la innovación y la excelencia en la industria del vaping, posicionándola como un pionero global listo para seguir superando límites.
VAPORESSO는 'Pushing the Envelope'라는 제목의 글로벌 캠페인을 통해 9주년을 축하하였으며, 이는 'Move Beyond Ordinary'라는 브랜드 본질과 일치합니다. 이 캠페인은 극한 스포츠 운동선수들과의 협업으로 구성되었고 XROS 4 NANO의 출시와 동시에 진행되었습니다. VAPORESSO는 LUXE XR MAX 및 GEN MAX를 포함한 제품 라인을 선보였으며, 각각의 제품은 극한 스포츠와 연관되어 있습니다. 이 캠페인에는 영감을 주는 프로모션 비디오, 인터랙티브한 온라인 벽, 그리고 팬들이 한계를 극복한 이야기를 공유하도록 격려하는 818 챌린지가 포함되었습니다.
VAPORESSO는 프랑스 니스에서 극한 스포츠 공연과 제품 전시가 포함된 비치 파티를 열었습니다. 기념일 축하 행사는 vaping 산업에서 혁신과 우수성에 대한 VAPORESSO의 헌신을 강화하며, 경계를 계속해서 허물 준비가 된 글로벌 선도주자로 자리 매김하게 했습니다.
VAPORESSO a célébré son neuvième anniversaire avec une campagne mondiale intitulée 'Pushing the Envelope', en accord avec l'essence de sa marque, 'Move Beyond Ordinary'. La campagne a présenté des collaborations avec des athlètes de sports extrêmes et a coïncidé avec le lancement du XROS 4 NANO. VAPORESSO a mis en avant sa gamme de produits, incluant le LUXE XR MAX et le GEN MAX, chacun étant lié à un sport extrême. La campagne comprenait une vidéo promotionnelle inspirante, un mur interactif en ligne et le défi 818 encourageant les fans à partager des histoires de dépassement de soi.
VAPORESSO a organisé une fête sur la plage à Nice, France, avec des performances de sports extrêmes et des présentations de produits. La célébration de l'anniversaire a renforcé l'engagement de VAPORESSO envers l'innovation et l'excellence dans l'industrie du vaping, la positionnant comme un pionnier mondial prêt à continuer à repousser les limites.
VAPORESSO feierte sein 9-jähriges Bestehen mit einer globalen Kampagne mit dem Titel 'Pushing the Envelope', die mit dem Markenkern 'Move Beyond Ordinary' in Einklang stand. Die Kampagne beinhaltete Kooperationen mit Extremsportlern und fiel zusammen mit der Einführung des XROS 4 NANO. VAPORESSO stellte seine Produktlinie vor, darunter LUXE XR MAX und GEN MAX, die jeweils mit einem Extremsport verbunden sind. Die Kampagne umfasste ein inspirierendes Werbevideo, eine interaktive Online-Wand und die 818-Herausforderung, die die Fans ermutigte, Geschichten über das Überwinden von Grenzen zu teilen.
VAPORESSO veranstaltete eine Strandparty in Nizza, Frankreich, mit Leistungen im Extremsport und Produktpräsentationen. Die Jubiläumsfeier verstärkte das Engagement von VAPORESSO für Innovation und Exzellenz in der Vaping-Branche und positionierte das Unternehmen als globalen Pionier, der bereit ist, weiterhin Grenzen zu überschreiten.
- Successful launch of the XROS 4 NANO product
- Innovative marketing campaign aligning products with extreme sports
- High engagement from fans through interactive online activities
- Reinforced brand positioning as an industry pioneer
- Showcased premium product offerings at international events
- None.
The campaign coincided with the launch of the XROS 4 NANO, aligning the brand's pursuit of excellence with extreme sports such as surfing, BMX, and paragliding. This strategic move amplified both the product launch and anniversary festivities, showcasing VAPORESSO's popular product line, including LUXE XR MAX, GEN MAX and the star of the show, XROS 4 NANO. Each product was uniquely tied to an extreme sport: the LUXE XR MAX, embodying groundbreaking innovation, surged forward akin to a surfer mastering the mightiest waves; GEN MAX, symbolizing peak quality and endurance, paralleled the grit and determination of BMX riders tackling grueling terrains and making it to the top; while the beloved XROS 4 NANO, capturing the essence of freedom, youth, and modern design, mirrored the daring leaps of skydivers transcending gravity.
Online, VAPORESSO collaborated with three world-class athletes to create an inspiring promotional video that captured the brand's indomitable spirit. The video igniting a wave of user engagement and enthusiasm. The campaign also featured a "BE YOUR OWN CHAMPION" online interactive wall, where VAPORESSO fans around the world shared inspiring challenging moments and the 818 challenge which encouraged fans to share stories on their social media of heartfelt stories of breaking through their own limits.
The online campaign and interactive celebration pages fostered a profound interplay, from pushing to overcome personal athletic limits to facing the challenges of their families meeting hardship; all sources of inspiration to VAPORESSO. The brand, ever-driven by the aspirations and achievements of its community, finds inspiration in the relentless pursuit of excellence demonstrated by its supporters. In turn, fans are empowered by VAPORESSO's unwavering spirit, which encourages them to confront life's challenges with courage and determination.
Moving to the shores of
VAPORESSO's 9th-anniversary celebration was a triumphant celebration of its unwavering commitment to innovation and excellence. Through this event, the brand successfully conveyed its guiding principle "Move Beyond Ordinary" to a global audience, reinforcing its position as a pioneer in the industry. Looking ahead, VAPORESSO remains poised to continue breaking boundaries and elevating standards, pushing the envelope of what's possible in the world of vaping.
About VAPORESSO
VAPORESSO was founded on the belief that each action is an endeavor to achieve excellency. Our unwavering commitment to surpassing the ordinary has propelled us to become the leading vaping brand globally. We embody a vision where our technology and values merge, crafting a better, cleaner, and more enjoyable life for all.
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SOURCE VAPORESSO
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