Super League Surges in Monthly KPIs; Shows Significant Growth In Multiple Areas
Super League Gaming (Nasdaq: SLGG) reports significant audience growth amid COVID-19, with 191 episodes of original content produced in 2020, triple that of 2019. The company has achieved over 1.5 billion video views and recorded more than 40 million gameplay hours—a threefold increase from 2019. Super League's social media audience has quadrupled to 1.7 million, and registered users exceeded goals at 2.3 million. CEO Ann Hand states that revenue efforts are catching up with user engagement, marking 2020 as a breakout year.
- 191 episodes of original content produced in 2020, three times that of 2019.
- Achieved over 1.5 billion video views, increasing audience engagement.
- 40 million hours of gameplay recorded, approaching three times 2019 levels.
- Social media audience quadrupled to 1.7 million.
- Registered users surpassed 2.3 million, exceeding the 2020 goal.
- None.
SANTA MONICA, Calif., Sept. 24, 2020 (GLOBE NEWSWIRE) -- Super League Gaming (Nasdaq: SLGG), a global leader in competitive video gaming and esports entertainment for everyday players around the world, continues to enjoy a consistently strong period of audience growth, even during the challenging time of the COVID-19 pandemic.
To date in 2020, Super League has delivered 191 episodes of original content across Snapchat and Instagram, which is three times the content produced in all of 2019. Having become a fully-operational remote studio within weeks of the pandemic lockdown in the U.S., Super League’s video team was able to ramp up monthly production, doubling output compared to the beginning of the year. The expanded activity reflects a material increase in consumer demand for Super League content. As previously announced, Super League passed the one billion video view mark over the summer and is now closing in on 1.5 billion views.
Production activity has expanded as well through a growing roster of partners, including Tencent, Capcom, Topgolf, Gen.G Esports, Wounded Warrior Project, and more, as brands contract to use Super League’s fully-remote production services and patented visualization technology to provide broadcast-quality live streaming services for multiple programs and initiatives.
Super League continues to surpass multiple benchmarks for 2020. To date, these metrics include:
- More than 40 million hours of total gameplay, across all platforms, which is approaching three times the amount seen in all of 2019
- The quadrupling of Super League’s social media audience, which now stands at 1.7 million across Instagram, TikTok, Snapchat, Facebook, YouTube, and Twitch
- More than 2.3 million registered users, which surpasses the goal of 2 million the company set for all of 2020
“We were already seeing significant audience and registered user growth last year, but never would we have imagined we would be seeing these huge increases,” says Ann Hand, CEO of Super League Gaming. “Following our commitment to building a first-class sales team in 2020, we are starting to see our monetization efforts catch up to this growth in engagement. In addition, we have begun driving revenue through direct player monetization - just like the publishers do with in-game transactions. This is a breakout year for Super League, and we are focused on making the most of it.”
About Super League Gaming
Super League Gaming (Nasdaq: SLGG) is a leading gaming community and content platform that gives everyday gamers multiple ways to connect and engage with others while enjoying the video games they love. Powered by patented, proprietary technology systems, Super League offers players the ability to create gameplay-driven experiences they can share with friends, the opportunity to watch live streaming broadcasts and gameplay highlights across digital and social channels, and the chance to compete in events and challenges designed to celebrate victories and achievements across multiple skill levels. With gameplay and content offerings featuring more than a dozen of the top video game titles in the world, Super League is building a broadly inclusive, global brand at the intersection of gaming, experiences and entertainment. Whether to access its expanding direct audience or the company’s unique content production and virtual event capabilities, third parties ranging from consumer brands, video game publishers, television companies, traditional sports organizations, concert promoters, and more, are turning to Super League to provide integrated solutions that drive business growth.
Media Contact:
Gillian Sheldon
Super League Gaming
gillian.sheldon@superleague.com
Investor Relations:
Sean McGowan and Cody Slach
Gateway Investor Relations
SLG@gatewayir.com
Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995. Statements in this press release that are not strictly historical are “forward-looking” statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements involve substantial risks, uncertainties and assumptions that could cause actual results to differ materially from those expressed or implied by such statements. Forward-looking statements in this communication include, among other things, statements about our possible or assumed business strategies, potential growth opportunities, new products and potential market opportunities. Risks and uncertainties include, among other things, our ability to implement our plans, forecasts and other expectations with respect our business; our ability to realize the anticipated benefits of events that took place during and subsequent to the quarter ended March 31, 2020, including the possibility that the expected benefits will not be realized or will not be realized within the expected time period; unknown liabilities that may or may not be within our control; attracting new customers and maintaining and expanding our existing customer base; our ability to scale and update our platform to respond to customers’ needs and rapid technological change; increased competition on our market and our ability to compete effectively, and expansion of our operations and increased adoption of our platform internationally. Additional risks and uncertainties that could affect our financial results are included in the section titled “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in our Annual Report on Form 10-K for the year ended December 31, 2019 and other filings that we make from time to time with the Securities and Exchange Commission which, once filed, are available on the SEC’s website at www.sec.gov. In addition, any forward-looking statements contained in this communication are based on assumptions that we believe to be reasonable as of this date. Except as required by law, we assume no obligation to update these forward-looking statements, or to update the reasons if actual results differ materially from those anticipated in the forward-looking statements.
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