SiriusXM Delivers New Apple Music Benefit For Subscribers
SiriusXM has introduced a new benefit for its Platinum VIP subscribers, offering 12 months of free Apple Music. This plan includes access to over 90 million songs, spatial audio, and exclusive content. The Platinum VIP subscription also provides access to 5000 live concert recordings and additional streaming services. SiriusXM plans to launch another offer for up to six months of Apple Music free with qualifying subscriptions in early 2022. The initiative aims to enhance value for subscribers while expanding content options, as the company continues to grow its digital audio audience.
- Introduction of 12 months free Apple Music for Platinum VIP subscribers.
- Access to over 90 million songs and exclusive content enhances subscriber value.
- Plans for an additional offer of up to six months free with qualifying subscriptions.
- None.
NEW YORK, Dec. 16, 2021 /PRNewswire/ -- SiriusXM announced today a new benefit to deliver even more value to listeners with a special offer for Apple Music.
New and existing subscribers to SiriusXM's Platinum VIP plan can activate 12 months of Apple Music for free with their SiriusXM subscription. Apple Music provides consumers access to a catalog of over 90 million songs and 30,000 playlists ad-free, online or off. With Apple Music, Platinum VIP subscribers can also access spatial audio to hear sound all around, time-synced lyrics, music videos, and exclusive artist-hosted shows on the Apple Music 1, Apple Music Country and Apple Music Hits global livestreams across their favorite devices.
Platinum VIP is SiriusXM's newest and most comprehensive subscription tier, and includes access to SiriusXM in up to two vehicles and up to two SXM App logins. Platinum VIP subscribers also get other benefits including access to a selection of more than 5000 official live concert video and audio recordings via nugs.net and the ability to activate a subscription to the discovery+ streaming service. To see Offer Details and for more information on SiriusXM's Platinum VIP subscription visit: https://www.siriusxm.com/offers/platinum-vip. Additionally, early next year, SiriusXM expects to launch a separate special offer for up to six months of Apple Music free with the purchase of a qualifying SiriusXM subscription plan.
"Apple Music is a premium subscription music streaming service that offers our listeners a vast library of songs, playlists, music videos, global livestreams and more across every genre, and our Platinum VIP subscribers will find it an excellent complementary audio offering to SiriusXM's unparalleled lineup of curated and hosted music channels, live sports and talk programming," said Richard Beatty, SiriusXM's Chief Subscription Revenue Officer.
Platinum VIP level subscriptions include all of the content SiriusXM offers listeners - more than 300 channels. These include Howard Stern's two exclusive channels, live games and events from every major professional sport as well as hundreds of college games, an unparalleled selection of ad-free music channels covering every genre, plus entertainment, news, comedy and more.
About SiriusXM
Sirius XM Holdings Inc. (NASDAQ: SIRI) is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM's platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts. Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. SiriusXM's subsidiaries Stitcher, Simplecast and AdsWizz make it a leader in podcast hosting, production, distribution, analytics and monetization. The Company's advertising sales organization, which operates as SXM Media, leverages its scale, cross-platform sales organization and ad tech capabilities to deliver results for audio creators and advertisers. SiriusXM, through Sirius XM Canada Holdings, Inc., also offers satellite radio and audio entertainment in Canada. In addition to its audio entertainment businesses, SiriusXM offers connected vehicle services to automakers. For more about SiriusXM, please go to: www.siriusxm.com.
This communication contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include, but are not limited to, statements about future financial and operating results, our plans, objectives, expectations and intentions with respect to future operations, products and services; and other statements identified by words such as "will likely result," "are expected to," "will continue," "is anticipated," "estimated," "believe," "intend," "plan," "projection," "outlook" or words of similar meaning. Such forward-looking statements are based upon the current beliefs and expectations of our management and are inherently subject to significant business, economic and competitive uncertainties and contingencies, many of which are difficult to predict and generally beyond our control. Actual results and the timing of events may differ materially from the results anticipated in these forward-looking statements.
The following factors, among others, could cause actual results and the timing of events to differ materially from the anticipated results or other expectations expressed in the forward-looking statements: the COVID-19 pandemic is adversely impacting our business; we face substantial competition and that competition is likely to increase over time; our efforts to attract and retain subscribers and listeners, or convert listeners into subscribers, which may not be successful, and may adversely affect our business; we engage in extensive marketing efforts and the continued effectiveness of those efforts is an important part of our business; we rely on third parties for the operation of our business, and the failure of third parties to perform could adversely affect our business; we may not realize the benefits of acquisitions and other strategic investments and initiatives; a substantial number of our Sirius XM subscribers periodically cancel their subscriptions and we cannot predict how successful we will be at retaining customers; our ability to profitably attract and retain subscribers to our Sirius XM service as our marketing efforts reach more price-sensitive consumers is uncertain; our business depends in large part on the auto industry; failure of our satellite would significantly damage our business; our Sirius XM service may experience harmful interference from wireless operations; our Pandora ad-supported business has suffered a substantial and consistent loss of monthly active users, which may adversely affect our Pandora business; our failure to convince advertisers of the benefits of our Pandora ad-supported service could harm our business; if we are unable to maintain revenue growth from our advertising products, particularly in mobile advertising, our results of operations will be adversely affected; changes in mobile operating systems and browsers may hinder our ability to sell advertising and market our services; if we fail to accurately predict and play music, comedy or other content that our Pandora listeners enjoy, we may fail to retain existing and attract new listeners; privacy and data security laws and regulations may hinder our ability to market our services, sell advertising and impose legal liabilities; consumer protection laws and our failure to comply with them could damage our business; failure to comply with FCC requirements could damage our business; if we fail to protect the security of personal information about our customers, we could be subject to costly government enforcement actions and private litigation and our reputation could suffer; interruption or failure of our information technology and communications systems could impair the delivery of our service and harm our business; the market for music rights is changing and is subject to significant uncertainties; our Pandora services depend upon maintaining complex licenses with copyright owners, and these licenses contain onerous terms; the rates we must pay for "mechanical rights" to use musical works on our Pandora service have increased substantially and these new rates may adversely affect our business; our use of pre-1972 sound recordings on our Pandora service could result in additional costs; failure to protect our intellectual property or actions by third parties to enforce their intellectual property rights could substantially harm our business and operating results; some of our services and technologies may use "open source" software, which may restrict how we use or distribute our services or require that we release the source code subject to those licenses; rapid technological and industry changes and new entrants could adversely impact our services; we have a significant amount of indebtedness, and our debt contains certain covenants that restrict our operations; we are a "controlled company" within the meaning of the NASDAQ listing rules and, as a result, qualify for, and rely on, exemptions from certain corporate governance requirements; while we currently pay a quarterly cash dividend to holders of our common stock, we may change our dividend policy at any time; and our principal stockholder has significant influence, including over actions requiring stockholder approval, and its interests may differ from the interests of other holders of our common stock; if we are unable to attract and retain qualified personnel, our business could be harmed; our facilities could be damaged by natural catastrophes or terrorist activities; the unfavorable outcome of pending or future litigation could have an adverse impact on our operations and financial condition; we may be exposed to liabilities that other entertainment service providers would not customarily be subject to; and our business and prospects depend on the strength of our brands. Additional factors that could cause our results to differ materially from those described in the forward-looking statements can be found in our Annual Report on Form 10-K for the year ended December 31, 2020, which is filed with the Securities and Exchange Commission (the "SEC") and available at the SEC's Internet site (http://www.sec.gov). The information set forth herein speaks only as of the date hereof, and we disclaim any intention or obligation to update any forward looking statements as a result of developments occurring after the date of this communication.
Source: SiriusXM
Media contact:
Andrew FitzPatrick, Andrew.FitzPatrick@SiriusXM.com
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SOURCE Sirius XM Holdings Inc.
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