Sirius XM Holdings, Inc - SIRI STOCK NEWS

SiriusXM is launching a limited-run David Bowie Channel from January 4 to January 18, 2022, to honor the singer's 75th birthday on January 8. The channel will feature Bowie's music, live concert tracks, remixes, and celebrity guest DJs sharing their favorite Bowie songs. Listeners can also enjoy popular covers of Bowie’s tracks and a countdown of his top 75 songs. The channel will be available on channel 104 for two weeks and will stream online throughout January on the SXM App.

SiriusXM has finalized a multi-year agreement with YMH Studios, a podcast network founded by comedians Tom Segura and Christina P. This partnership will integrate YMH's staff into SiriusXM's subsidiary, Stitcher, allowing for continued production of popular shows like Your Mom's House. The deal aims to enhance content development across multiple platforms, with YMH shows also set to become ad-free on Stitcher Premium by January 1. SiriusXM's acquisition of YMH follows other notable podcast expansions, reinforcing its position in the competitive audio entertainment market.

Sirius XM Radio made a $5 million donation to the Apollo Theater, recognizing their ongoing relationship since 2010. This funding aims to support the Apollo's mission to highlight Black artists and enhance audience access. In appreciation, the Apollo will name its Orchestra Level the SiriusXM Orchestra. This donation assists the Apollo as it prepares for its winter/spring 2022 season, featuring programs that celebrate African Diaspora artistry. SiriusXM's involvement includes exclusive performances at the Apollo featuring big names like Lady Gaga and Coldplay.

SiriusXM has introduced a new benefit for its Platinum VIP subscribers, offering 12 months of free Apple Music. This plan includes access to over 90 million songs, spatial audio, and exclusive content. The Platinum VIP subscription also provides access to 5000 live concert recordings and additional streaming services. SiriusXM plans to launch another offer for up to six months of Apple Music free with qualifying subscriptions in early 2022. The initiative aims to enhance value for subscribers while expanding content options, as the company continues to grow its digital audio audience.

Pandora announced its 2021 Top Thumb Hundred, highlighting the most-thumbs up songs by listeners. Cardi B retained her position as the top artist with her hit "Up," following her previous year’s success with "WAP." Drake led with nine tracks, four in the top 20, while other notable artists include Adele and Doja Cat. Pandora’s recommendation technology, which uses the unique thumbs-up feature, has generated over 100 billion thumbs, illustrating its effectiveness in curating personalized music experiences.

Sirius XM Holdings Inc. (NASDAQ: SIRI) has appointed Joseph Inzerillo as Chief Product & Technology Officer, effective January 10, 2022. Inzerillo will lead SiriusXM's product roadmap and technology strategy, enhancing satellite infrastructure and driving innovation. Reporting to Jennifer Witz, Inzerillo brings over 30 years of experience, previously leading technology for Disney's streaming platforms. He replaces Jim Cady, who will retire after eight years. This shift aims to improve customer experience and strengthen SiriusXM's market position in audio entertainment.

SiriusXM and Pandora have launched a new series called Chapter and Verse in collaboration with Audible, premiering on December 9, 2021. This monthly program will feature top authors discussing the connection between music and their literary work, while sharing playlists that inspire them. Initial episodes include Nicholas Sparks, Wendy Walker, and Jonathan Maberry. The series aims to enhance the listening experience by combining storytelling with music, available on Pandora, the SXM App, and SiriusXM's Volume channel.

Howard Stern and SiriusXM announce a week of star-studded guests for The Howard Stern Show from December 13, 2021. Notable guests include Ben Affleck, Billie Eilish, and Neil Young. The live shows will showcase in-depth interviews and performances. Additionally, an Ed Sheeran Special airing on December 16 features his recent performance and Grammy-nominated songs. Following this, a Best of 2021 series will highlight the most memorable segments from the year, available on Howard 100 and Howard 101 from December 20-31.