Scientific Games' Success In Turkey Continues With National Lottery Program
Scientific Games Corporation (NASDAQ: SGMS) announced the launch of the Turkey National Lottery's new instant ticket retail and digital gaming systems, now operational in over 5,000 retailers, aiming for 10,000 by year's end. This initiative, part of a 10-year concession awarded to a joint venture with Sisal, introduces popular scratch games to Turkey’s 82 million residents. The project follows a successful sports betting launch in August 2019, generating record wagers. The collaboration aims to maximize sales for the Turkish Government while enhancing gaming experiences.
- Launch of Turkey National Lottery's new instant ticket systems in >5,000 retailers, expanding to 10,000.
- Introduces digital scratch games, increasing market engagement.
- Successful prior launch of national sports betting generating record wagers of >$220 million in July.
- None.
LAS VEGAS and ATLANTA, Sept. 21, 2020 /PRNewswire/ -- Scientific Games Corporation (NASDAQ: SGMS) ("Scientific Games" or the "Company") announce the official "go live" of the Turkey National Lottery's new instant ticket retail and digital gaming systems and point-of-sale terminals across an initial network of more than 5,000 retailers, growing to 10,000 retailers later this year. The project, which began a year ago in the nation with a population of 82 million, also brings Scientific Games' world-leading retail and digital instant "scratch" games to Turkish players for the first time through the 10-year concession awarded by the Turkey Wealth Fund to Sisal Şans, a joint venture between Turkish Şans Dijital and Italian SISAL S.p.A. ("SISAL").
As part of the National Lottery program, Scientific Games has provided an advanced instant ticket gaming system, 10,000 WAVE™ retailer terminals, and its Open Gaming System (OGS) platform for launching first and third-party digital scratch game content. Additionally, Sisal Şans has provided a mobile app to 800 instant game street vendors. New instant games from Scientific Games, including GOLD, LUCKY MOUNTAIN and 12 MONTHS LUCK, have been well-received by Turkish players, with a 200,000 (TL) top prize paid on the third day following the National Lottery's launch.
Pat McHugh, Lottery Group Chief Executive for Scientific Games, said, "We are thrilled to continue our success in Turkey with back-to-back, high-profile projects, both with significant growth objectives focused on developing retail and digital engagement. Through our collaboration with trusted, longtime partners, Şans Dijital and SISAL, Scientific Games is driving maximum sales and profits to the Turkish Government and bringing great new gaming entertainment to Turkish players."
The large-scale National Lottery project follows the successful August 2019 launch of Turkey's national sports betting concession, one of the world's largest state-sponsored fixed odds sports betting markets, by the Company's joint venture with Şans Dijital. Scientific Games' full turnkey sports betting solution is driving record sales and returns to the Government of Turkey, with a record week of more than
Scientific Games' sports solution in Turkey is powered by its world-leading central gaming systems technology and includes nearly 5,000 WAVE terminals, its OpenSports™ managed trading solution, and six licensed virtual live betting sites.
Şans Dijital is an affiliate of Demirören Holding, one of Turkey's largest companies with significant business interests in energy, real estate and media. Recently, Şans Dijital has become a gaming operator that is growing aggressively in Turkey and looking to expand in the region.
SISAL is one of Italy's largest and most prominent gaming operators holding significant market-share in lottery, sports betting, AWP machines, VLTs and digital gaming. SISAL is also recognized as the country's leading provider of payment solutions.
Currently the largest lottery technology provider in Europe and the fastest growing in the U.S., Scientific Games provides games, technology and services to more than 150 lotteries in 50 countries, and sports betting solutions to 24 lotteries and numerous private operators. The Company is also the world's largest creator, manager and manufacturer of instant games, providing products that drive
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About Scientific Games
Scientific Games Corporation (NASDAQ: SGMS) is a world leader in entertainment offering dynamic games, systems and services for casino, lottery, social gaming, online gaming and sports betting. Scientific Games offers the gaming industry's broadest and most integrated portfolio of game content, advanced systems, cutting-edge platforms and professional services. Committed to responsible gaming, Scientific Games delivers what customers and players value most: trusted security, engaging entertainment content, operating efficiencies and innovative technology. For more information, please visit scientificgames.com.
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In this press release, Scientific Games makes "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Forward-looking statements can be identified by words such as "will," "may," and "should." These statements are based upon management's current expectations, assumptions and estimates and are not guarantees of timing, future results or performance. Therefore, you should not rely on any of these forward-looking statements as predictions of future events. Actual results may differ materially from those contemplated in these statements due to a variety of risks, uncertainties and other factors, including those factors described in our filings with the Securities and Exchange Commission (the "SEC"), including Scientific Games' current reports on Form 8-K, quarterly reports on Form 10-Q and its latest annual report on Form 10-K filed with the SEC on February 18, 2020 (including under the headings "Forward-Looking Statements" and "Risk Factors"). Forward-looking statements speak only as of the date they are made and, except for Scientific Games' ongoing obligations under the U.S. federal securities laws, Scientific Games undertakes no obligation to publicly update any forward-looking statements whether as a result of new information, future events or otherwise.
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