Unique Discoveries Take Centerstage as Sprouts Farmers Market Kicks off Summer

Rhea-AI Summary

Sprouts Farmers Market has unveiled a new range of seasonal offerings just in time for summer, focusing on fresh ingredients for outdoor activities. The selection includes 100% grass-fed Angus steaks and innovative plant-based proteins, catering to a growing consumer trend of grilling. Highlighted summer produce features organic cherries, melons, and unique grape varieties. Additional summer-exclusive snacks and beverages are also introduced. Sprouts anticipates increased consumer spending as more shoppers return to socializing and outdoor gatherings.

Positive

• Introduction of 100% grass-fed Angus steaks, enhancing product range.
• Strong focus on seasonal and organic produce, appealing to health-conscious shoppers.
• Anticipated increase in consumer spending during summer, likely boosting sales.

Negative

• None.

Healthy grocer introduces fresh, new, and exclusive seasonal finds

PHOENIX, May 24, 2021 (GLOBE NEWSWIRE) -- Sprouts Farmers Market is bringing fresh ingredients and unique flavors to backyard barbeques and outdoor picnics this summer season. From top-quality, tender steaks to sought-after summertime produce, Sprouts offers everything you love about the farmers market indoors through a treasure hunt of fresh discoveries and goodness. Sprouts stores will be open for regular hours on Memorial Day, May 31, from 7 a.m. - 10 p.m.

“This summer, as consumers become more comfortable making more frequent outings and socializing, we expect shoppers will spend more time looking for items that best fit their lifestyle and needs," said Jack Sinclair, chief executive officer of Sprouts Farmers Market. "Whether it’s sharing tips on how to pick the freshest produce, or details on the latest healthy and unique items you can't find anywhere else, our stores and team members are committed to making our shopper's grocery trip their best one yet."

Grilling Your Way with Quality Steaks and Plant-Based Proteins
According to the National Cattlemen’s Beef Association, consumers are grilling at least twice weekly with 64% stating they plan to grill on Memorial Day and 69% plan to grill on the Fourth of July, up 13% and 12% respectively from 2020.

In time for Memorial Day, Sprouts is introducing 100% grass-fed Angus steaks that are pasture-raised in the U.S., without added hormones or antibiotics, ever. Sprouts partnered with Grass Run Farms^® and their network of trusted family ranchers to offer the exclusive selection of steaks to its health and attribute-focused shoppers. Their detailed processes from nutrient-rich diets to promoting pleasant environments on green pastures with room to roam ensures an exceptional taste and eating experience every time.

Innovative plant-based meat alternatives are also in high demand and abundant at Sprouts. Those looking to grill a tasty alternative can choose among leading brands offering plant-based patties, grounds, sausages, and even tenders textured like the real thing. Add on better-for-you condiments with attributes like Paleo, keto-friendly, organic, no-sugar, and more for a summer meal that will taste and feel good.

“Today’s shoppers are looking for quality foods that offer a better taste while being healthy for them and the environment,” said Matthew Pratta, culinary director of Sprouts. “At the same time, families are experimenting with new flavors and exploring grilling techniques beyond the classic charcoal grill. Angus steaks are more marbled than conventional offerings, resulting in a juicier and more tender taste, while plant-based meat alternatives can provide a similar texture, flavor, and cooking experience.”

Seasonal Summertime Produce
Known for a specially curated selection of fresh, local, and organic produce, Sprouts is gearing up for a summer full of sweet and juicy fruits harvested at the peak of freshness. Sprouts’ summer selection includes:

• Organic Bing and Rainier cherries in May ahead of Memorial Day
• Lemon Drops, Hami, and Golden Honeydew melons in June
• Cotton Candy, Moondrop, and Candy Heart grapes in July
• Yellow Donut peaches, Plumsicles, Donut Nectarines, and Raspberry Apricots for a limited time July through September

“We’ve been working closely with our farm partners across the country all year to deliver the freshest produce available this summer,” said Chief Fresh Officer Scott Neal. “So far, this year’s growing conditions have been ideal, providing the impeccable quality and flavor our shoppers are looking for. In addition, we recently opened new produce distribution centers in Colorado and Florida this year which will provide a larger range of affordable organics and locally grown items to the regions.“

Snacks, Sides, Sips, and Sweets
The following summer-inspired exclusives will provide a one-of-a-kind picnic spread:

• Sprouts Kettle Chips, available in new flavors like Burger Toppings and Aloha BBQ
• New Bulk Department finds like Sprouts S’mores Chocolate Bites and Piña Colada or Jamaican Jerk Almonds
• Refreshing Sprouts Italian Sodas and Sparkling Lemonade packaged in beautiful glass bottles
• Sprouts’ award-winning Vegan Apple Pie made with real fruit and spices that are always free from artificial preservatives.

Product images may be downloaded here. Contact media@sprouts.com for samples or questions on pricing and availability.

About Sprouts Farmers Market, Inc.
Sprouts is the place where goodness grows. True to its farm-stand heritage, Sprouts offers a unique grocery experience featuring an open layout with fresh produce at the heart of the store. Sprouts inspires wellness naturally with a carefully curated assortment of better-for-you products paired with purpose-driven people. The healthy grocer continues to bring the latest in wholesome, innovative products made with lifestyle-friendly ingredients such as organic, plant-based and gluten-free. Headquartered in Phoenix, and one of the fastest-growing retailers in the country, Sprouts employs approximately 35,000 team members and operates more than 360 stores in 23 states nationwide. To learn more about Sprouts, and the good it brings communities, visit about.sprouts.com.

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/15bff10c-7b4b-486f-95ca-8926349059bc

FAQ

What new products has Sprouts introduced for summer 2021?

Sprouts has launched 100% grass-fed Angus steaks, plant-based proteins, and exclusive seasonal produce.

When will Sprouts be open on Memorial Day 2021?

Sprouts will be open from 7 a.m. to 10 p.m. on Memorial Day, May 31, 2021.

What types of summer produce are available at Sprouts?

Sprouts is offering organic Bing cherries, Hami melons, and unique grape varieties like Cotton Candy grapes this summer.

How does Sprouts cater to health-conscious consumers?

Sprouts offers a curated selection of organic, plant-based, and gluten-free products to meet the needs of health-focused shoppers.

What seasonal snacks has Sprouts launched for summer?

New snacks include Sprouts Kettle Chips in unique flavors and a variety of bulk items like S’mores Chocolate Bites.