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In alliance with ZiWU, the Meta Media, Secoo makes its mark in NFT

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Secoo (NASDAQ: SECO) announced a strategic partnership with ZiWU, a subsidiary of Meta Media, to integrate their services in the NFT market. This collaboration aims to leverage both companies' strengths for resource sharing and establishing a business model focused on digital arts. Secoo's APP will serve as the exclusive e-commerce platform for ZiWU, facilitating the sale and exhibition of collections, including artworks from renowned artists. Their joint efforts will enhance the NFT market by building a secure investment mechanism for digital collections.

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  • Strategic partnership with ZiWU to enhance NFT offerings.
  • Secoo APP becomes the exclusive e-commerce platform for ZiWU.
  • Focus on high-end user requirements and digital art market expansion.
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BEIJING, April 7, 2022 /PRNewswire/ -- Recently, Secoo(NASDAQ: SECO), Asia's leading online and offline platform for exquisite lifestyle, has developed strategic cooperation with ZiWU, a subsidiary of Meta Media. In the future, the two parties will draw on each other's advantages to integrate the whole industry chain through resource sharing and work together on collections and NFT(non fungible token). At the same time, Secoo and ZiWU,together, will explore the business model and value of digital arts and dive deep into the blue ocean market of NFT.

ZiWU, owned by Meta Media, is a bookstore that has multi functions-- it can serve as a bookstore, exhibition center and office. ZiWU holds cultural and art exhibition regularly and dedicate itself to international cultural exchange. In addition, ZiWU has collected artworks from abroad, which are then exhibited in ZiWU. Through this cooperation, Secoo APP will be the only e-commerce platform for ZiWU and will work more closely with ZiWU in retailing. Both parties will also plan a series of activities to sell and publish collections and artworks of various influential artists. 

Print from "Secoo&ZiWU: Chen Danqing Shallow Series Print " is now for selling, in Secoo Platform, for the first time. That means users can buy print of Chen Danqing, Chinese artist, writer and art critic, anytime they want. All the print sold Secoo Platform were previously exhibited in "Shallow: Chen Danqing Solo Exhibition" held in ZiWU.

In addition to the comprehensive cooperation in artwork's selling and exhibition, Secoo and ZiWU will also work together to develop a content sharing mechanism. As both the depth and width of the cooperation increase, a brand new way of investing NFT and collection will be built and a win-win lifestyle will come into being. In the context of metaverse, both parties will explore the huge commercial value of NFT, which is generated because of the absolute security and uniqueness  provided by distributed network. All the NFT stored in distributed network can not be tampered or duplicated. Secoo has a complete business ecosystem to serve the high end who pursuit exquisite life. In 2017, Secoo set up its brand--Secoo Ming. Now Secoo is home to art collection and artworks of traditional art, contemporary art as well as popular art. In the future, Secoo will establish a long-term, comprehensive and stable partnership with ZiWU which will be beneficial to both parties. Starting from providing exquisite lifestyle to high-end users,  Secoo will try its best to meet high-end users' requirements on both material and cultural life.

Cision View original content:https://www.prnewswire.com/news-releases/in-alliance-with-ziwu-the-meta-media--secoo-makes-its-mark-in-nft-301519805.html

SOURCE Secoo Holding Limited

FAQ

What is the significance of the partnership between Secoo and ZiWU?

The partnership aims to integrate services in the NFT market, enhancing digital arts offerings and resource sharing.

How will Secoo benefit from its collaboration with ZiWU?

Secoo will become the exclusive e-commerce platform for ZiWU, boosting its presence in the digital art and NFT spaces.

What products will be available through Secoo's platform as a result of this partnership?

Users can purchase prints from artists like Chen Danqing, exhibited at ZiWU, through Secoo's platform.

What market segment is Secoo targeting with this new initiative?

Secoo targets high-end users seeking exquisite lifestyle products and digital art.

What is the goal of the NFT collaboration between Secoo and ZiWU?

The goal is to explore the commercial value of NFTs and create a secure investment mechanism for digital collections.

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