SeaChange Enables a Fully Migrated Cloud Video Delivery Platform with Unique Analytics and Engagement Services on Amazon Web Services
SeaChange International, Inc. (NASDAQ: SEAC) has enhanced its collaboration with Amazon Web Services (AWS), integrating AI and ML capabilities into its cloud-based video delivery platform. This upgrade enables clients to utilize tools like SageMaker for predictive maintenance and customer behavior analytics. Notably, the platform supports Screen iL, a global streaming service for Israeli content, offering valuable insights into user engagement. The collaboration aims to boost customer retention and engagement with personalized content recommendations, strengthening SeaChange's service offerings.
- Strengthened collaboration with AWS enhances data analytics capabilities.
- Integration of AI and ML tools like SageMaker improves customer insights and engagement.
- Supports significant projects like Screen iL, enabling growth in subscriber bases.
- None.
BOSTON, Aug. 9, 2021 /PRNewswire/ -- SeaChange International, Inc. (NASDAQ: SEAC), a leading provider of video delivery platforms, has strengthened its longstanding collaboration with Amazon Web Services (AWS) to enable enhanced data analytics on top of its fully migrated, cloud-based video delivery platform.
Building on a collaboration that dates back to 2016, SeaChange is leveraging AWS' artificial intelligence (AI) and machine learning (ML) services to facilitate a robust understanding of end-user engagement and improve customer business outcomes. Now, with Amazon SageMaker, SeaChange customers will be able to easily deploy ML use cases like predictive maintenance, computer vision and predicting customer behaviors.
"SeaChange's StreamVid platform enabled us to launch Screen iL last week, our global streaming service that brings premium Israeli content – on all connected devices – to subscribers around the world," said Ben Berner, CEO, Screen iL. "Screen iL is the only legal aggregator of Israeli content outside of Israel that combines live and time shift TV with an extensive video on demand library.
"SeaChange manages the complete cloud-based platform for us and ensures the required scale of the service, supporting our ambitious plans to quickly grow our subscriber base. Moreover, the platform provides us with granular insights about consumption and viewership trends, which helps us to launch personalized campaigns to drive engagement and reduce churn."
"At SeaChange, we strive to provide our customers with the best technology available. By integrating Amazon Personalize into the SeaChange solution, we will equip our customers with the tools that increase end-user engagement by delivering personalized and relevant content recommendations catered to users' consumption habits, content preferences and demographics," said SeaChange SVP of Global Sales and Marketing Chris Klimmer. "Using Amazon SageMaker will also enable us to utilize AI and automated ML to further optimize the business performance of our customers' services. Our platform will automatically merge data from various sources and deliver predictive insights to user behavior, which in return allows our customers to prevent churn and increase user retention."
Ankur Mehrotra, Director, Vertical AI Services, at AWS, commented: "Amazon Personalize allows SeaChange customers to deliver a wide array of personalization experiences, channel lineup utilization, VOD catalog engagement, and promotion effectiveness. We are pleased to work with SeaChange to allow brands of any size to benefit from ML-powered personalization technology."
For more information on SeaChange's StreamVid platform, and to learn how it leverages AWS to support launching a direct-to-consumer online video streaming delivery service, visit https://www.streamvid.io or contact hello@streamvid.io.
About SeaChange International, Inc.
SeaChange International (NASDAQ: SEAC) is a trusted provider of streaming video services, cable TV broadcast platforms and advanced advertising insertion technology. The company partners with operators, broadcasters and content owners worldwide to help them deliver the highest quality video experience to consumers. Its StreamVid premium streaming platform enables operators and content owners to cost-effectively launch and grow a direct-to-consumer service to manage, curate and monetize their content as well as form a direct relationship with their subscribers. SeaChange enjoys a rich heritage of nearly three decades of video hardware, software and advertising technology.
StreamVidTM is a trademark of SeaChange International, Inc. All other trademarks are the property of their respective owners.
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SOURCE SeaChange International, Inc.
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