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SBS Appoints New President

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management
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Spanish Broadcasting System (SBS) has appointed Albert Rodriguez as the new President, succeeding Raúl Alarcón, effective June 16, 2021. Rodriguez, who retains his role as Chief Operating Officer, will manage all operations and oversee the company's growth across its radio, TV, and digital platforms. SBS is the largest Hispanic-owned media company in the U.S., with leading brands like WSKQ-FM and MegaTV. Alarcón lauded Rodriguez's leadership and financial acumen, emphasizing his qualifications to further SBS's legacy in serving the Latino community.

Positive
  • Appointment of Albert Rodriguez as President expected to strengthen leadership and strategic direction.
  • Rodriguez's track record in delivering financial results during challenging times enhances investor confidence.
Negative
  • Transition in leadership may cause temporary disruptions in operational continuity.

MIAMI, June 16, 2021 /PRNewswire/ -- Spanish Broadcasting System, Inc. (the "Company" or "SBS") (OTC: SBSAA), the nation's largest Hispanic-owned and targeted media and entertainment entity, announced today that it has named Albert Rodriguez to the position of President of SBS, succeeding Raúl Alarcón, who has served in that capacity since 1985.

Mr. Rodríguez will retain his current title of Chief Operating Officer and will report to Mr. Alarcón, who will continue in his position as Chairman and Chief Executive Officer.

As President, Mr. Rodriguez's duties will include managing all aspects of SBS' operations and overseeing the future growth and financial performance of the Company's radio, TV, digital and experiential businesses and market-leading brands.

Widely regarded in industry circles as a leader in the Latino multimedia sector, SBS is  the largest certified minority-owned, Hispanic-targeted media company in the nation, operating top-rated radio formats in the country's largest markets, including flagship WSKQ-FM in New York City, America's most-listened-to station in any language (and the #1 Spanish-language station in the world); Aire, the most expansive Spanish-language radio network with 300+ affiliates; LaMusica, the country's highest-rated and fastest growing Hispanic streaming app; MegaTV, the popular news and political commentary television network; and concert promoter SBS Entertainment and its perennially sold-out roster of signature live events.

"Albert has demonstrated an amazing ability to deliver industry-leading financial results for the Company during the most extraordinarily challenging times in the history of electronic media. He has personally spearheaded a number of corporate initiatives which have been instrumental in establishing the Company's leadership standing, while adroitly handpicking an executive team which is second-to-none in the industry," stated Mr. Alarcón.

"After nearly a quarter century of dedication and loyalty in building a track record of stellar achievements, no one is more qualified than Albert Rodríguez to expand upon this Company's treasured legacy of nearly four decades of service to the nation's Latino community. I congratulate him on his many accomplishments and very much look forward to his firebrand leadership of SBS in the future," added Alarcón.

Mr. Rodriguez commented, "I am honored that Raúl is entrusting me with these added responsibilities, particularly at this time of universal recognition and acceptance of the awesome power of the Latino consumer. I look forward to continue executing our Chairman's vision, which has created extraordinary value for the Company and its shareholders, and to working with our amazing team of content and sales professionals as we together write the next exciting chapter in the history of SBS as the preeminent entertainment destination for U.S. Latinos", added Rodriguez.

The Company signaled that it will be implementing additional management initiatives in the coming weeks as part of its ongoing efforts at solidifying and expanding its competitive standing in the U.S. media marketplace.

ABOUT SPANISH BROADCASTING SYSTEM, INC.
Spanish Broadcasting System, Inc. is a leading Hispanic media company that owns and operates radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco, and Puerto Rico, airing the Spanish Tropical, Regional Mexican, Spanish Adult Contemporary, Top 40, and Latin Rhythmic format genres. SBS also operates AIRE Radio Networks, a national radio platform which creates, distributes and markets leading Spanish-language content to over 300+ affiliated stations reaching 95% of the U.S. Hispanic audience and MegaTV, a network television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico. In addition, SBS produces live concerts and events and publishes multiple bilingual websites, including LaMusica, an online destination and mobile app providing streaming content related to Latin music, entertainment, news, and culture for today's U.S. Hispanic consumer. For more information, visit us online at www.spanishbroadcasting.com.

Contacts:




Analysts and Investors

Press & Media

José I. Molina

Vladimir Gomez

Chief Financial Officer

vgomez@sbscorporate.com

(305) 441-6901

(786) 470-1644




Brad Edwards


The Plunkett Group


brad@theplunkettgroup.com

 

Cision View original content to download multimedia:http://www.prnewswire.com/news-releases/sbs-appoints-new-president-301313788.html

SOURCE Spanish Broadcasting System, Inc.

FAQ

Who is the new President of Spanish Broadcasting System (SBS)?

Albert Rodriguez has been named President of SBS, succeeding Raúl Alarcón.

What responsibilities will Albert Rodriguez have as President of SBS?

He will manage all aspects of SBS's operations and oversee growth across radio, TV, and digital platforms.

When did the leadership change at SBS take place?

The announcement was made on June 16, 2021.

What is the significance of Albert Rodriguez's appointment for SBS?

Rodriguez's experience and leadership are expected to enhance the company's competitive position in the Hispanic media market.

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