Salem Media Group Announces Landmark Deal with Donald Trump Jr. and Lara Trump, Signaling a Bold New Era in Conservative Media
Salem Media Group (OTCQX: SALM) has announced a major strategic transformation through partnerships with Donald Trump Jr. and Lara Trump. The company has acquired a 30% stake in MxM News, a mobile news aggregation app co-owned by Donald Trump Jr., who will become a key stakeholder and strategic partner in Salem's future growth initiatives.
The deal includes a strategic agreement with Lara Trump focusing on digital podcast space expansion, advertiser partnerships, and content innovation. She will maintain her exclusive podcast on the Salem Podcast Network while becoming a significant stakeholder in the company.
This transformation comes after Salem eliminated all corporate long-term debt and grew its #1 conservative news show. The company aims to strengthen its position across broadcast, podcasting, digital, and streaming platforms, establishing itself as a leading conservative media ecosystem.
Salem Media Group (OTCQX: SALM) ha annunciato una trasformazione strategica importante attraverso partnership con Donald Trump Jr. e Lara Trump. L'azienda ha acquisito una quota del 30% in MxM News, un'app di aggregazione di notizie mobile co-posseduta da Donald Trump Jr., che diventerà un azionista chiave e partner strategico nelle future iniziative di crescita di Salem.
L'accordo include un'intesa strategica con Lara Trump focalizzata sull'espansione nel settore dei podcast digitali, partnership con inserzionisti e innovazione dei contenuti. Lei manterrà il suo podcast esclusivo sulla Salem Podcast Network diventando al contempo un azionista rilevante dell'azienda.
Questa trasformazione arriva dopo che Salem ha eliminato tutto il debito aziendale a lungo termine e ha fatto crescere il suo programma di notizie conservatrici numero uno. L'azienda punta a rafforzare la propria posizione nei settori broadcast, podcasting, digitale e streaming, affermandosi come un ecosistema mediatico conservatore leader.
Salem Media Group (OTCQX: SALM) ha anunciado una transformación estratégica importante mediante asociaciones con Donald Trump Jr. y Lara Trump. La compañía ha adquirido una participación del 30% en MxM News, una aplicación móvil de agregación de noticias copropiedad de Donald Trump Jr., quien se convertirá en un accionista clave y socio estratégico en las futuras iniciativas de crecimiento de Salem.
El acuerdo incluye un convenio estratégico con Lara Trump centrado en la expansión del espacio digital de podcasts, asociaciones con anunciantes e innovación de contenido. Ella mantendrá su podcast exclusivo en la Salem Podcast Network mientras se convierte en una accionista significativa de la empresa.
Esta transformación llega después de que Salem eliminó toda su deuda corporativa a largo plazo y aumentó su programa de noticias conservadoras número uno. La compañía busca fortalecer su posición en transmisión, podcasting, digital y plataformas de streaming, estableciéndose como un ecosistema mediático conservador líder.
Salem Media Group (OTCQX: SALM)는 Donald Trump Jr.와 Lara Trump와의 파트너십을 통해 대대적인 전략적 변화를 발표했습니다. 회사는 Donald Trump Jr.가 공동 소유한 모바일 뉴스 집계 앱인 MxM News의 30% 지분을 인수했으며, 그는 Salem의 미래 성장 이니셔티브에서 핵심 주주이자 전략적 파트너가 될 예정입니다.
이번 계약에는 디지털 팟캐스트 공간 확장, 광고주 파트너십 및 콘텐츠 혁신에 중점을 둔 Lara Trump와의 전략적 합의가 포함되어 있습니다. 그녀는 Salem Podcast Network에서 독점 팟캐스트를 유지하는 동시에 회사의 주요 주주가 될 것입니다.
이번 변화는 Salem이 모든 장기 기업 부채를 청산하고 1위 보수 뉴스 프로그램을 성장시킨 후 이루어진 것입니다. 회사는 방송, 팟캐스트, 디지털 및 스트리밍 플랫폼 전반에서 입지를 강화하여 선도적인 보수 미디어 생태계로 자리매김하는 것을 목표로 하고 있습니다.
Salem Media Group (OTCQX: SALM) a annoncé une transformation stratégique majeure grâce à des partenariats avec Donald Trump Jr. et Lara Trump. La société a acquis une participation de 30 % dans MxM News, une application mobile d’agrégation d’actualités co-détenue par Donald Trump Jr., qui deviendra un acteur clé et partenaire stratégique dans les futures initiatives de croissance de Salem.
L’accord inclut une entente stratégique avec Lara Trump axée sur l’expansion dans le domaine des podcasts numériques, les partenariats avec les annonceurs et l’innovation de contenu. Elle conservera son podcast exclusif sur le Salem Podcast Network tout en devenant une actionnaire importante de la société.
Cette transformation intervient après que Salem ait éliminé toutes ses dettes d’entreprise à long terme et fait croître sa première émission d’actualités conservatrices. La société vise à renforcer sa position dans les secteurs de la diffusion, du podcasting, du numérique et du streaming, s’imposant comme un écosystème médiatique conservateur de premier plan.
Salem Media Group (OTCQX: SALM) hat eine bedeutende strategische Transformation durch Partnerschaften mit Donald Trump Jr. und Lara Trump angekündigt. Das Unternehmen hat einen 30%igen Anteil an MxM News erworben, einer mobilen Nachrichtenaggregator-App, die gemeinsam von Donald Trump Jr. betrieben wird, der ein wichtiger Anteilseigner und strategischer Partner für Salems zukünftige Wachstumsinitiativen wird.
Der Deal beinhaltet eine strategische Vereinbarung mit Lara Trump, die sich auf die Expansion im digitalen Podcast-Bereich, Werbepartnerschaften und Inhaltsinnovationen konzentriert. Sie wird ihren exklusiven Podcast im Salem Podcast Network beibehalten und gleichzeitig eine bedeutende Anteilseignerin des Unternehmens werden.
Diese Transformation erfolgt, nachdem Salem alle langfristigen Unternehmensschulden abgebaut und seine führende konservative Nachrichtensendung ausgebaut hat. Das Unternehmen will seine Position in den Bereichen Rundfunk, Podcasting, Digital und Streaming stärken und sich als führendes konservatives Medien-Ökosystem etablieren.
- Complete elimination of corporate long-term debt
- 30% stake acquisition in MxM News mobile app
- Strategic partnerships with high-profile media figures who become shareholders
- #1 conservative news show growth achievement
- Expansion across multiple media platforms (broadcast, podcasting, digital, streaming)
- Trading on OTCQX market rather than major exchanges
- Significant ownership dilution through new stakeholder agreements
This strategic transformation cements Salem’s emergence as the upcoming platform for conservative content across broadcast, podcasting, digital, and on-demand streaming, a full-spectrum media ecosystem built for today’s America.
Pursuant to the deal, Salem acquired a
“Salem Media is positioned to become the home for fearless, unapologetic conservative content,” said Donald Trump Jr. “I’m excited to help grow its audience and commercial footprint while building something that pushes back against legacy media with real reach and authenticity.”
“Conservatives are hungry for media that reflects their values, faith, freedom, and family,” said Lara Trump. “I believe in what Salem is building, and I’m proud to contribute content that speaks truth without apology and builds real cultural influence.”
In tandem, Salem has entered into a strategic agreement with Lara Trump to collaborate on business growth in the digital podcast space, advertiser partnerships, and content innovation. As part of the relationship, Ms. Trump becomes a significant stakeholder in Salem Media and will support select initiatives that align with the company’s expansion goals. Separately, Ms. Trump has renewed her exclusive podcast agreement and will continue to produce and host her show on the Salem Podcast Network.
“These aren’t just partnerships, they’re power moves,” said David Santrella, CEO of Salem Media Group. “Donald Trump Jr. and Lara Trump bring credibility, energy, and the kind of megaphone that moves markets and shapes public opinion. Their alignment with Salem signals a massive leap forward in our ability to lead the next era of conservative media. Donald Trump Jr. and Lara Trump aren’t just becoming business partners with Salem, they now also have significant ownership stakes in the company with a major incentive to grow shareholder value which in turn will drive the stock price. It’s definitely an exciting time to be a Salem shareholder.”
With a revitalized balance sheet and unmatched cultural firepower, Salem Media is uniquely positioned to define the future of conservative content in America. This is not just growth—it’s a reinvention. And it’s only the beginning.
About Salem Media Group, Inc.:
Salem Media Group is America’s leading multimedia company specializing in Christian and conservative content, with media properties comprising radio, digital media and book and newsletter publishing. Each day Salem serves a loyal and dedicated audience of listeners, readers and viewers numbering in the millions nationally. With its unique content focus, Salem provides compelling audio and video programming, text content, fresh commentary and relevant information from some of the most respected figures across the Christian and conservative media landscape. Learn more about Salem Media Group, Inc. at www.salemmedia.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250403021482/en/
Company Contact:
Sara Broadwater
publicity@salemmedia.com
1 (219) 263-8946
Source: Salem Media Group, Inc.
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