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PlaySugarHouse Soft Launches Online Sportsbook With the Connecticut Lottery
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Rhea-AI Summary
Rush Street Interactive (NYSE: RSI) has launched the PlaySugarHouse online sportsbook in Connecticut, allowing 750 customers to register and place bets starting today at 3:00 PM ET. After reaching the limit, pre-registered customers will join a waiting list for full launch expected by October 19, 2021. Waitlisted customers will receive extra bonuses including a $250 first deposit match. PlaySugarHouse is the official sportsbook partner of the Connecticut Lottery and will offer diverse betting options, leveraging its award-winning platform.
Positive
Soft launch of PlaySugarHouse enhances market presence in Connecticut.
750 customer registration allows initial testing of the platform.
Expected full launch by October 19, 2021, expands customer access.
Bonuses for waitlisted customers strengthen engagement strategy.
CHICAGO--(BUSINESS WIRE)--
Rush Street Interactive (NYSE: RSI) (“RSI”), a leading online sports betting and casino company in the United States, today announced the soft launch of the PlaySugarHouse online sportsbook in Connecticut. 750 customers across the state can register and place bets beginning today after 3:00pm ET at www.PlaySugarHouse.com and experience RSI’s award-winning sports betting platform, on a first-come-first-serve basis.
Once the 750-player limit is reached, per Connecticut Department of Consumer Protection regulations, customers who pre-register at www.PlaySugarHouse.com will be added to a waiting list and notified as soon as the full launch is authorized, which is expected to occur as soon as October 19, 2021. Waitlisted customers will receive an extra free bet once their PlaySugarHouse accounts can be opened, on top of the $250 first deposit match bonus to which all new players are entitled.
“We are thrilled to begin the much-anticipated launch of the PlaySugarHouse online sportsbook with the Connecticut Lottery and bring our award-winning product to players in Connecticut,” said Richard Schwartz, Chief Executive Officer of RSI. “We are confident that with our huge volume of betting content, wide range of deposit and withdrawal methods, real-time cash-out approvals, and best-in-class customer service, Connecticut players will come to prefer PlaySugarHouse when wagering on their favorite sports.”
The PlaySugarHouse online sportsbook will offer bettors in Connecticut a wide array of betting options on professional and collegiate leagues, games, and players, including spreads, moneylines, props, futures, same game parlays, and more, all delivered through an engaging and easy-to-use website and app. RSI’s mobile sportsbook app was rated #3 out of 35 apps in the United States market this week by independent gaming research firm Eilers & Krejcik.
PlaySugarHouse is the official sportsbook partner of the Connecticut Lottery. In addition to betting from their home computers and mobile devices, Connecticut players will soon be able to place bets in-person at one of 15 accessible PlaySugarHouse retail sportsbooks across the state, including at Bobby V’s locations in Stamford and Windsor Locks; Sports Haven in New Haven; and the Winners locations in Hartford, Manchester, Waterbury, Torrington, New Britain, Milford, and Norwalk, subject to regulatory approvals.
About RSI
RSI is a trusted online gaming and sports entertainment company focused on regulated markets in the United States and Latin America. Through its brands, BetRivers.com and PlaySugarHouse.com, RSI was an early entrant in many regulated jurisdictions and is currently live with real-money mobile, online and/or retail operations in ten U.S. states: Pennsylvania, Illinois, New Jersey, New York, Michigan, Indiana, Virginia, Colorado, Iowa and West Virginia. RSI is also active internationally, offering its online casino and sportsbook in the regulated gaming market of Colombia on RushBet.co. RSI offers, through its proprietary online gaming platform, some of the most popular online casino games and sports betting options in the United States. Founded in 2012 in Chicago by gaming industry veterans, RSI was named the 2020 Global Gaming Awards Digital Operator of the Year and the 2021 EGR North America Awards Casino Operator of the Year, Customer Services Operator of the Year and Social Gaming Operator of the Year. RSI is committed to industry-leading responsible gaming practices and seeks to provide its customers with the resources and services they need to play responsibly. For more information, visit www.rushstreetinteractive.com.
Forward-Looking Statements
This press release includes "forward-looking statements" within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. RSI's actual results may differ from their expectations, estimates and projections and consequently, you should not rely on these forward-looking statements as predictions of future events. Words such as "expect," "estimate," "project," "budget," "forecast," "anticipate," "intend," "plan," "may," "will," "could," "should," "believes," "predicts," "potential," "continue," and similar expressions are intended to identify such forward-looking statements. These forward-looking statements include, without limitation, RSI's expectations about its soft and full launch of its online products and services in Connecticut, the timing of its launch of its online and retail products and services, and the locations of where its retail sports betting operations will be available. These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results. Most of these factors are outside RSI's control and are difficult to predict. Factors that may cause such differences include, without limitation, changes in applicable laws or regulations, unanticipated product or service delays, and other risks and uncertainties indicated from time to time in RSI's most recent Annual Report on Form 10-K, including those under "Risk Factors" therein, and in RSI's other filings with the SEC. RSI cautions that the foregoing list of factors is not exclusive. RSI cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. RSI does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based.
