Guaranteed Rate Becomes Official Mortgage Partner of U.S. Figure Skating
Guaranteed Rate has extended its partnership as the official mortgage partner of U.S. Figure Skating. This includes sponsorship of the fifth annual National Get Up Day on February 1, 2021, aiming to promote resilience and perseverance in the sport. The partnership will feature Guaranteed Rate's presence during NBC broadcasts throughout the skating season, beginning with the U.S. Figure Skating: 100th Anniversary Special on December 27. Additionally, Guaranteed Rate has signed ambassador Starr Andrews, a notable figure skater, enhancing its connection to the sport.
- Guaranteed Rate's loan amounts doubled to $73 billion in 2020.
- Gross revenue tripled from $1 billion to $3 billion in 2020.
- Partnership with U.S. Figure Skating aligns with their diversity, equity, and inclusion initiatives.
- None.
COLORADO SPRINGS, Colo., Dec. 26, 2020 /PRNewswire/ -- U.S. Figure Skating announced today that Guaranteed Rate, one of the largest retail mortgage lenders in the United States, has extended its partnership with the organization to become the official mortgage partner of U.S. Figure Skating. Guaranteed Rate will also be the presenting sponsor of the fifth annual National Get Up Day on February 1, 2021, an event founded by U.S. Figure Skating to help skaters and non-skaters alike to recognize the grit, passion and perseverance needed to Get Up in the rink and in life every day. Guaranteed Rate will also work closely with U.S. Figure Skating to identify opportunities to enhance the organization's Diversity, Equity and Inclusion (D.E.I.) initiatives.
Guaranteed Rate will have commercial presence during all figure skating television broadcasts on NBC and NBCSN throughout the remainder of the season, starting with the U.S. Figure Skating: 100th Anniversary Special airing on NBC December 27 from 2-4 p.m. ET and picking up in the New Year with the 2021 Toyota U.S. Figure Skating Championships scheduled for January 14-17. Guaranteed Rate will sponsor a feature in each telecast that will focus on a Get Up story based on U.S. Figure Skating's continued celebration of the Get Up spirit that is intrinsic to the sport.
"Guaranteed Rate stepped up as the title sponsor of Skate America at an important time for our organization this past October, and now they're stepping up again to partner with us on some of the organization's most important initiatives," Chief Marketing Officer Ramsey Baker said. "In addition to supporting our efforts in the area of diversity, equity and inclusion, Guaranteed Rate's new 'Believe You Will' campaign is a perfect fit to be showcased as part of National Get Up Day, which continues to inspire resilience for all on and off the ice."
Guaranteed Rate's "Believe You Will" campaign showcases inspirational stories of incredible athletes and adventurers who believed they could overcome challenges to accomplish their ultimate goals.
"At Guaranteed Rate, we're looking forward to continuing our partnership with U.S. Figure Skating. These incredible athletes are so focused on continually raising the bar, and we identify with that motivation," said Guaranteed Rate Chief Marketing Officer Steve Moffat.
In addition to its partnership with U.S. Figure Skating, Guaranteed Rate also announced an ambassador agreement with American skater Starr Andrews. Andrews, who finished sixth at the U.S. Championships in 2018 and 2020, and was the 2017 U.S. junior silver medalist, has earned Grand Prix Assignments in each of the last three seasons.
About Guaranteed Rate Companies
The Guaranteed Rate Companies, which includes Guaranteed Rate Inc., Guaranteed Rate Affinity, LLC, and Proper Rate, LLC, has more than 8,000 employees in over 700 offices across the U.S. Headquartered in Chicago, the company is one of the largest retail mortgage lenders in the United States and has doubled its loan amounts to
About U.S. Figure Skating
U.S. Figure Skating is the national governing body for the sport of figure skating in the United States as recognized by the United States Olympic and Paralympic Committee and the International Skating Union. U.S. Figure Skating is comprised of more than 600 member clubs, collegiate clubs, school-affiliated clubs and more than 1,000 registered Learn to Skate USA programs representing more than 186,000 members. U.S. Figure Skating is charged with the development of the sport on all levels within the United States including athletes, officials, sanctioning of events and exhibitions, and establishing the rules and guidelines by which the sport is governed.
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SOURCE Guaranteed Rate
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