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Regions Bank is bringing the Inner City Capital Connections (ICCC) program to Miami for the first time in October 2024, aiming to support small-business owners in under-resourced areas. This initiative follows successful implementations in cities like Atlanta and Los Angeles.

Entrepreneur Keisha Mabry Haymore, a graduate of the ICCC program in St. Louis, emphasizes the program's impact on her business, heyFRIEND, and encourages others to apply. The ICCC offers free training, one-on-one coaching, webinars, and networking opportunities.

The program is designed to help small businesses grow sustainably and foster community building. ICCC has built a network of over 8,000 alumni since 2014, with Regions Bank playing a significant role in its expansion. The upcoming Miami event aims to be transformational for participants, focusing on various business aspects like marketing, strategy, and talent retention.

Applications are now open on the ICCC website.

Positive
  • Regions Bank is expanding the ICCC program to Miami, increasing support for small businesses in under-resourced areas.
  • ICCC offers free training, one-on-one coaching, and webinars, providing valuable resources for business growth.
  • The program has a successful track record in cities like Atlanta and Los Angeles.
  • ICCC has created a network of over 8,000 alumni, fostering community and business development.
  • Entrepreneurs like Keisha Mabry Haymore have seen significant business growth through the program.
  • The Miami event in October 2024 aims to be transformational for participating business owners.
Negative
  • The PR does not provide specific data on financial performance or ROI for participants, which may concern potential applicants.
  • No detailed information on the costs involved in participating or the selection criteria for the ICCC program.
  • The PR lacks concrete evidence or metrics demonstrating the long-term impact of the ICCC program on business sustainability.
  • Potential challenges in scaling the program to new locations without diluting the quality of support and resources provided.

Regions is bringing ICCC to Miami for the first time later this year. A two-time St. Louis program graduate shares why entrepreneurs should apply.

By Kim Borges

NORTHAMPTON, MA / ACCESSWIRE / June 4, 2024 / During National Small Business Week, Regions highlighted entrepreneurs making a difference in their communities - and the organizations helping them thrive.

Keisha Mabry Haymore is in the business of bringing people together.

And if you're also an entrepreneur, she wants to introduce you to a chance to grow.

Mabry Haymore's professional networking company, heyFRIEND, was already doing well. But when she took advantage of a free training opportunity to help her business grow, heyFRIEND reached new heights.

The opportunity is one Regions Bank offers to small-business owners every year via Inner City Capital Connections, or ICCC. The program traces its roots to Harvard and is building success nationwide.

Mabry Haymore took part in Regions-sponsored ICCC programs twice in St. Louis. In 2024, the bank is taking ICCC to Miami. Meaning South Florida entrepreneurs will soon make business connections like Mabry Haymore did, helping their own companies grow.

We've seen the results ICCC creates for business owners across the country, from Atlanta to Los Angeles and beyond.

Chris Cruzpino, market executive for Regions Bank in Miami

"I've enjoyed all of them because they connect people to people and people to resources," she said. "I did ICCC when I was questioning what to do with my business. You need exposure to resources and tools that take your company to the next level. ICCC empowers you to think strategically and intentionally about growing and scaling."

ICCC is for entrepreneurs whose companies are in or near under-resourced areas. Or their workforce may come largely from under-resourced communities. Bottom line, if there's a way to empower small businesses facing a lack of resources, ICCC is committed to helping them build capacity for sustainable growth and resiliency.

"We've seen the results ICCC creates for business owners across the country, from Atlanta to Los Angeles and beyond," said Chris Cruzpino, market executive for Regions Bank in Miami. "So, we were determined to bring ICCC to South Florida. We know the 2024 ICCC event this fall will be transformational for business owners looking to take the next step in their growth."

The Miami event will happen in early October, and the application page is already available on the ICCC website. The workshop will cover marketing, business strategy, talent retention and more. Participants also gain access to free one-on-one coaching, webinars and a new network of fellow entrepreneurs to learn from and lean on for support.

"What ICCC does is put people in a room as possibility models," Mabry Haymore said. "Along with amazing program facilitators, there are amazing peers sitting to your right and left, front and back, who have their own experiences and their own stories. We often treat entrepreneurship as an island, but it really is a team sport."

The ICCC team continues to grow with more than 10 cohorts held annually.

"With Regions' help since 2014, we're proud to have built a nationwide network of more than 8,000 alumni whose creativity and passion for growth have created strong, healthy communities," said Steve Grossman, President and CEO of the Initiative for a Competitive Inner City, the nonprofit which conducts ICCC. "Key to our success are the relationship-building skills and commitment our alumni have made to help other small business owners reach their full potential."

The benefits last for years. Consider this: Mabry Haymore is using the knowledge she gained to grow another company, Heydays. It's a collaborative co-working space providing women founders and founders of color with shared services like accounting, marketing, virtual assistants and more.

"Heydays is a place where people can connect, create and curate anything," she said. "I opened Heydays because as a founder you realize how important community is, and you see how many gaps exist. Heydays was a matter of building community and seeing how I could support and give back."

Regions Bank itself decided to support Heydays' work.

"Eric Madkins and I talk often, and he's amazing" she said, describing the bank's Community Development manager in St. Louis. "Regions has sponsored a lot of things we do to support our business owners."

"I opened Heydays because as a founder you realize how important community is, and you see how many gaps exist. Heydays was a matter of building community and seeing how I could support and give back."

Keisha Mabry Haymore

"Keisha and I met 14 years ago in a leadership program, where I quickly discovered her energy is off the charts," said Madkins. "Her ideas jump off the page and come to life due to her keen vision and entrepreneurial spirit."

For fellow entrepreneurs considering applying for ICCC, Mabry Haymore encourages them to take the leap.

"I would say it's understandable, you're busy and your time is limited, but this is time well spent," she said. "I came away from my ICCC experience with what I call the five Cs: community, creativity, clarity, courage and confidence."

Mabry Haymore knows she can continue calling on that community for years to come.

"So many times, as founders, we're taught to do these things all by ourselves," she said. "ICCC is about being able to look to others for inspiration and leveraging your community to build capacity. It's about the power of relationships. I'm thankful for it."

Read about more ICCC alumni.

AG Photography

View additional multimedia and more ESG storytelling from Regions Bank on 3blmedia.com.

Contact Info:
Spokesperson: Regions Bank
Website: https://www.3blmedia.com/profiles/regions-bank
Email: info@3blmedia.com

SOURCE: Regions Bank



View the original press release on accesswire.com

FAQ

What is the ICCC program by Regions Bank?

The ICCC program by Regions Bank is a support initiative for small-business owners in under-resourced areas, offering free training, coaching, and networking opportunities.

When and where is the ICCC program taking place in 2024?

The ICCC program will take place in Miami in October 2024.

Who can apply for the ICCC program?

Entrepreneurs whose companies are in or near under-resourced areas or whose workforce comes largely from such communities can apply for the ICCC program.

What benefits does the ICCC program offer to small-business owners?

The ICCC program offers small-business owners benefits like free training, one-on-one coaching, webinars, and networking opportunities.

How has the ICCC program impacted past participants?

Past participants like Keisha Mabry Haymore have seen significant business growth and development through the ICCC program.

Regions Financial Corp.

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