Duane Richins Brings His Top-Producing RealD2D Team and Highly Effective Sales Approach to Real
The Real Brokerage Inc. (NASDAQ: REAX) has announced that the RealD2D Team, led by top-producing agent and coach Duane Richins, has joined the company. This addition brings 40 agents across 13 states to Real, with the team having achieved home sales of $250 million since 2022.
Richins, known for his successful door-to-door real estate sales approach, has consistently ranked in the top 1% of agents in Utah. In 2023, he personally sold homes valued at $24 million from repeat clients and referrals. The RealD2D team has sold nearly 500 homes over the past two years.
Based in Salt Lake City, RealD2D operates in multiple states, including Arizona, California, Florida, and New York. Richins cited Real's technology platform and leadership quality as key factors in his decision to join the brokerage.
Real Brokerage Inc. (NASDAQ: REAX) ha annunciato che il RealD2D Team, guidato dall'agente e coach di successo Duane Richins, è entrato a far parte dell'azienda. Questa aggiunta porta 40 agenti in 13 stati a Real, con il team che ha raggiunto vendite immobiliari di 250 milioni di dollari dal 2022.
Richins, noto per il suo approccio vincente nelle vendite immobiliari porta a porta, si è costantemente classificato tra il top 1% degli agenti nello Utah. Nel 2023, ha venduto personalmente case per un valore di 24 milioni di dollari tramite clienti abituali e referenze. Il team RealD2D ha venduto quasi 500 case negli ultimi due anni.
Con sede a Salt Lake City, RealD2D opera in diversi stati, tra cui Arizona, California, Florida e New York. Richins ha citato la piattaforma tecnologica e la qualità della leadership di Real come fattori chiave nella sua decisione di unirsi all'agenzia.
Real Brokerage Inc. (NASDAQ: REAX) ha anunciado que el RealD2D Team, liderado por el agente y entrenador de alto rendimiento Duane Richins, se ha unido a la compañía. Esta incorporación trae 40 agentes en 13 estados a Real, con el equipo logrando ventas de viviendas por 250 millones de dólares desde 2022.
Richins, conocido por su exitoso enfoque de ventas inmobiliarias puerta a puerta, ha estado clasificado continuamente en el top 1% de agentes en Utah. En 2023, vendió personalmente casas valoradas en 24 millones de dólares de clientes recurrentes y referencias. El equipo RealD2D ha vendido casi 500 casas en los últimos dos años.
Con sede en Salt Lake City, RealD2D opera en múltiples estados, incluidos Arizona, California, Florida y Nueva York. Richins citó la plataforma tecnológica y la calidad del liderazgo de Real como factores clave en su decisión de unirse a la agencia.
Real Brokerage Inc. (NASDAQ: REAX)가 RealD2D 팀이 우수한 성과를 내는 에이전트이자 코치인 Duane Richins의 리드 아래 회사에 합류했다고 발표했습니다. 이번 추가로 13개 주에 40명의 에이전트가 Real에 합류하게 되었으며, 이 팀은 2022년 이후 2억 5천만 달러의 주택 판매를 달성했습니다.
Richins는 성공적인 방문 판매 방식으로 꾸준히 유타주 에이전트 상위 1%에 랭크되어 있습니다. 2023년에는 단골 고객과 추천을 통해 개인적으로 2400만 달러에 해당하는 주택을 판매했습니다. RealD2D 팀은 지난 2년 동안 거의 500채의 주택을 판매했습니다.
Salt Lake City에 본사를 둔 RealD2D는 애리조나, 캘리포니아, 플로리다, 뉴욕 등 여러 주에서 운영되고 있습니다. Richins는 Real의 기술 플랫폼과 리더십 품질을 브로커에 합류하기로 결정한 주요 요인으로 언급했습니다.
Real Brokerage Inc. (NASDAQ: REAX) a annoncé que l'équipe RealD2D, dirigée par l'agent de haut niveau et coach Duane Richins, a rejoint la société. Cette addition amène 40 agents dans 13 États à Real, l'équipe ayant réalisé des ventes de maisons de 250 millions de dollars depuis 2022.
Richins, connu pour sa méthode de vente immobilière de porte-à-porte, s'est constamment classé dans le top 1 % des agents dans l'Utah. En 2023, il a personnellement vendu des maisons d'une valeur de 24 millions de dollars grâce à des clients fidèles et des recommandations. L'équipe RealD2D a vendu près de 500 maisons au cours des deux dernières années.
Basé à Salt Lake City, RealD2D opère dans plusieurs États, y compris l'Arizona, la Californie, la Floride et New York. Richins a cité la plateforme technologique et la qualité du leadership de Real comme des facteurs clés dans sa décision de rejoindre le courtage.
Die Real Brokerage Inc. (NASDAQ: REAX) hat angekündigt, dass das RealD2D Team, angeführt von dem erfolgreichen Agenten und Coach Duane Richins, dem Unternehmen beigetreten ist. Diese Hinzufügung bringt 40 Agenten in 13 Bundesstaaten zu Real, wobei das Team Immobilienverkäufe von 250 Millionen Dollar seit 2022 erzielt hat.
Richins, bekannt für seinen erfolgreichen Tür-zu-Tür-Immobilienverkaufsansatz, gehört regelmäßig zu den Top 1% der Agenten in Utah. Im Jahr 2023 verkaufte er persönlich Immobilien im Wert von 24 Millionen Dollar durch wiederkehrende Kunden und Empfehlungen. Das RealD2D Team hat in den letzten zwei Jahren fast 500 Häuser verkauft.
Mit Sitz in Salt Lake City operiert RealD2D in mehreren Bundesstaaten, darunter Arizona, Kalifornien, Florida und New York. Richins nannte die Technologieplattform und die Führungsqualität von Real als entscheidende Faktoren für seine Entscheidung, der Brokerage beizutreten.
- Addition of 40 agents across 13 states to Real Brokerage
- RealD2D Team's home sales of $250 million since 2022
- Duane Richins' personal sales of $24 million in 2023 from repeat clients and referrals
- Team's sale of nearly 500 homes over the past two years
- Expansion of Real Brokerage's presence in multiple states
- None.
Insights
The addition of Duane Richins and his RealD2D team to Real Brokerage is a significant move in the real estate industry. With 40 agents across 13 states and a sales volume of
Richins' unique door-to-door approach and coaching expertise bring valuable skills to Real Brokerage. His personal sales of
For investors, this move signals Real's aggressive growth strategy and ability to attract top-performing teams. The influx of experienced agents and Richins' coaching program could lead to increased productivity and sales across the brokerage. However, investors should monitor how well Real integrates this team and leverages their unique sales approach to drive overall company performance.
Real Brokerage's acquisition of the RealD2D team aligns with its positioning as a technology platform reshaping real estate. This move presents an opportunity to integrate Richins' successful door-to-door sales approach with Real's existing technology infrastructure.
The combination of traditional face-to-face sales techniques with modern tech tools could create a powerful hybrid model. This could potentially differentiate Real in the competitive real estate market, attracting both tech-savvy agents and those who excel in personal interactions.
Investors should watch for how Real leverages its technology platform to enhance and scale Richins' sales methodology across its broader agent network. Success in this integration could lead to improved efficiency, higher conversion rates and ultimately, increased revenue. However, the challenge lies in effectively blending high-touch personal sales with high-tech solutions without diluting the effectiveness of either approach.
Addition adds 40 agents across 13 states and home sales of
A successful door-to-door alarm salesman and real estate investor, Richins began selling real estate door to door in 2016, merging his sales expertise with his real estate knowledge. In his first year, he sold 89 homes through door knocking and has consistently ranked in the top
“Having knocked on over 100,000 doors and trained numerous rookies of the year, Duane is unmatched in building client relationships through direct engagement. Door-to-door real estate sales is about truly listening to homeowners’ needs and helping them achieve their goals. We are thrilled to welcome Duane and his team to Real and look forward to supporting their continued growth and success,” Real President Sharran Srivatsaa said.
In addition to leading his team and coaching agents throughout the country on the door-to-door real estate sales approach, Richins sold homes valued at
“I was looking for a brokerage that could support my business,” Richins said. “Real’s technology platform and the quality of its leadership are what stood out to me.”
About Real
Real (NASDAQ: REAX) is a real estate experience company working to make life’s most complex transaction simple. The fast-growing company combines essential real estate, mortgage and closing services with powerful technology to deliver a single seamless end-to-end consumer experience, guided by trusted agents. With a presence throughout the
Forward-Looking Information
This press release contains forward-looking information within the meaning of applicable Canadian securities laws. Forward-looking information is often, but not always, identified by the use of words such as “seek”, “anticipate”, “believe”, “plan”, “estimate”, “expect”, “likely” and “intend” and statements that an event or result “may”, “will”, “should”, “could” or “might” occur or be achieved and other similar expressions. These statements reflect management’s current beliefs and are based on information currently available to management as of the date hereof. Forward-looking information in this press release includes, without limiting the foregoing, expectations regarding Real’s ability to continue to attract agents.
Forward-looking information is based on assumptions that may prove to be incorrect, including but not limited to Real’s business objectives, expected growth, results of operations, performance, business projects and opportunities and financial results. Real considers these assumptions to be reasonable in the circumstances. However, forward-looking information is subject to known and unknown risks, uncertainties and other factors that could cause actual results, performance or achievements to differ materially from those expressed or implied in the forward-looking information. Important factors that could cause such differences include, but are not limited to, slowdowns in real estate markets, economic and industry downturns. Real’s ability to attract new agents and retain current agents and those risk factors discussed under the heading “Risk Factors'' in the Company’s Annual Information Form dated March 14, 2024, a copy of which is available under the Company’s SEDAR+ profile at www.sedarplus.ca. These factors should be carefully considered and readers should not place undue reliance on the forward-looking statements. Although the forward-looking statements contained in this press release are based upon what management believes to be reasonable assumptions, Real cannot assure readers that actual results will be consistent with these forward-looking statements. These forward-looking statements are made as of the date of this press release, and Real assumes no obligation to update or revise them to reflect new events or circumstances, except as required by law.
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Investor inquiries, please contact:
Ravi Jani
Vice President, Investor Relations and Financial Planning & Analysis
investors@therealbrokerage.com
908.280.2515
For media inquiries, please contact:
Elisabeth Warrick
Senior Director, Marketing, Communications & Brand
elisabeth@therealbrokerage.com
201.564.4221
Source: The Real Brokerage Inc.
FAQ
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What was Duane Richins' personal sales value from repeat clients and referrals in 2023 for REAX?
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