Quotient and Figg Partnership to Bring New Product Savings to 100M+ Shoppers
Quotient (NYSE: QUOT) announced a partnership with Figg to offer digital, product-level promotions to over 100 million cardholders. This initiative allows grocery offers from Quotient’s 2,000+ brand partners, including Clorox and Unilever, to be accessed seamlessly via enrolled cards.
Quotient's platform enhances promotional reach for consumer packaged goods (CPG) brands and retailers, integrating offers with Figg’s existing portfolio while ensuring personalized savings for consumers through digital rebates.
- New partnership with Figg expands Quotient's reach to over 100 million cardholders.
- Access to grocery offers from 2,000+ brand partners enhances promotional opportunities.
- Seamless integration of rebates simplifies savings for consumers, improving user experience.
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Quotient’s product-level rebates will be deployed through Figg’s card-linked offer programs.
This new partnership with Figg enables enrolled cardholders to access grocery offers from Quotient’s 2,000+ brand partners, including Clorox,
Quotient’s innovative promotions platform enables Figg to provide more value to cardholders with product-specific offers. Shoppers simply use an enrolled card and experience seamless personalized savings—rebates selected will be digitally matched with the shoppers’ credit and debit card purchases—with no additional steps. Consumer packaged goods (CPG) brands will see increased promotional reach through this partnership, and retailers will benefit as promotions that are already on their websites will now also be available to Figg’s 100M+ enrolled cardholders.
“This integration enables us to provide savings to a larger audience in a new space. We are excited to expand reach for our brand and retail customers, and continue to offer more innovative, personalized and sophisticated alternatives to promotional tactics like printed free-standing inserts,” said
“As third-party cookies sunset and consumer privacy tightens, purchase history through a financial institution will be an invaluable datapoint for advertisers looking for precise consumer targeting. That is why Figg is redefining how advertisers and consumers connect. Our platform enables advertisers to deliver relevant and rewarding experiences to their consumers through the industry’s most diverse advertiser-funded, card-linked offer portfolio,” said
“Expanding into grocery promotions with card-linked offers was a natural next step for us and will advance our industry leading position,” added
Consumers will begin to see grocery rebates as part of their card-linked, cash-back offers through the Quotient and Figg partnership later this year. Brands and retailers can find more information on Quotient for digital media and promotions by visiting www.quotient.com. To learn more about Figg for card-linked offers visit www.gofigg.com.
About Quotient
Quotient partners with leading advertisers and retailers, including Clorox, Procter & Gamble,
About Figg
Figg is a leading digital advertising platform company with a mission to uncover value in everyday transactions. The company's advanced transaction-based platform, driven by
View source version on businesswire.com: https://www.businesswire.com/news/home/20210914005238/en/
Brands2Life on behalf of Quotient
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quotient@brands2life.com
Figg
612-718-8952
michael@michaelwalshcommunications.com
Source: Quotient
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