Beth-Ann Eason Joins Quad Board of Directors
Quad/Graphics (NYSE: QUAD) has appointed
- Appointment of Beth-Ann Eason to the board may enhance Quad's strategic growth efforts.
- Eason's expertise in digital transformation can drive revenue growth and strengthen competitive position.
- Expansion of the board to ten directors signals commitment to growth strategy.
- None.
Digital transformation leader will help guide Quad’s strategic growth efforts as a marketing experience company
Eason’s appointment, which expands Quad’s board from nine to 10 directors, signals an important step in the Company’s efforts to accelerate its growth strategy as a marketing experience company.
“Beth-Ann’s deep background in advertising, marketing, publishing and digital transformation further strengthens our focus on guiding brands through every effort intended to drive action — from consumer awareness and trust, to brand preference and purchase,” said
Said Eason: “Quad is a rapidly evolving company focused on perfecting the marketing journey through creative innovation, process improvement and relentless transformation. Its ability to deploy an unparalleled data-driven arsenal—from digital video production to augmented reality activations while also printing everything from catalogs to packaging—creates a range of integrated capabilities I haven’t seen at other companies. Together with its superior talent and an inimitable culture, Quad has a competitive advantage that will help it achieve continued growth. I am excited to be part of Quad’s path forward.”
During her time at Accenture, Eason led C-suite engagements for prominent brands as they evolved and transformed, drawing on her widespread digital marketing and digital media experience. While at Innovid, the world’s largest connected TV and video advertising software platform, Eason led worldwide sales of its technology platform, digital marketing, social media and client services. Her other career experience includes executive positions at
Eason’s expertise in digital transformation has made her a critical member of the organizations shaping the advertising and media industries. She has served on the boards of the professional bodies of
About Quad
Quad (NYSE: QUAD) is a global marketing experience company that helps brands reimagine their marketing to be more streamlined, impactful, flexible, and frictionless. Quad’s strategic priorities are powered by three key competitive advantages that include integrated marketing platform excellence, innovation, and culture and social purpose. The company’s integrated marketing platform is powered by a set of core specialties including business strategy, insights and analytics, technology solutions, managed services, agency and studio solutions, media, print, in-store, and packaging.
Serving over 4,600 clients, Quad has approximately 15,000 people working in 14 countries around the world.
Please visit quad.com for more information.
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Quad
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