CardRatings Unveils Major Overhaul of its Credit Card Site

Rhea-AI Summary

On October 7, 2020, CardRatings.com announced a significant redesign of its homepage, marking its first major update in five years. This overhaul aims to enhance user experience by providing intuitive features and improved functionality for consumers seeking credit card information. The redesign addresses the increasing demand for accessible financial resources amid pandemic-induced challenges. Additionally, CardRatings plans to launch a bimonthly e-newsletter, delivering timely updates on credit card offers and strategies to maximize rewards, reinforcing its commitment to consumer empowerment.

Positive

• Website redesign enhances user experience and accessibility.
• Launch of a bimonthly e-newsletter to engage consumers.
• Improved functionality across devices increases site responsiveness.

Negative

• None.

FOSTER CITY, Calif., Oct. 7, 2020 /PRNewswire/ -- CardRatings.com, a leader in credit card ratings, today announces the release of its fully redesigned homepage. As the world continues to evolve digitally, a comparison website must clearly present intuitive features and relevant information across its platforms. This update is the first in five years for the site. Among the changes are refreshed tables, new content and improved functionality.

"We reimagined our tools, content and tables to simplify the experience for consumers," says Brooklyn Lowery, senior manager and site editor for CardRatings. "Americans have been inundated with financial changes throughout the pandemic and we want them to have a productive and efficient experience when visiting our site for credit card and personal finance information. It's easy to disengage with so much negative news surrounding the recession, so we're making our articles more engaging and straight to the point. Our readers' time is valuable and these updates will help them find the information they need faster."

CardRatings has been a trusted resource for unbiased credit card reviews and ratings for the past 20 years and the website enhancements are part of the reason why. The complete redesign of the homepage, the final step in making the site entirely responsive, makes it easier for visitors to find the credit card that best suits their needs, browse independent reviews, read impartial content or find the best credit cards overall. The change to a responsive design means that CardRatings will respond to each visitor's unique device, whether mobile, tablet, laptop or desktop and provide a seamless experience for that reader. The last update for the desktop site was in early 2016, while the most recent mobile redesign was in late 2015. CardRatings' editors hope the new features will help consumers map out their financial plan to help them get back on their feet sooner as they navigate the pandemic.

CardRatings is also launching an e-newsletter in the coming weeks. The bimonthly email will provide subscribers with current news and timely content such as the newest credit card offers, product changes and strategies for maximizing credit card rewards.

"The e-newsletter will be a resource for our readers reflecting our mission: to provide every consumer -- no matter how they arrive at our site -- with the tools they need to find the credit card that best fits their lifestyle and budget," Lowery explains. Consumers can sign up for their free subscription at https://www.cardratings.com/#newsletter.

About CardRatings
CardRatings is owned and operated by QuinStreet, Inc. (Nasdaq: QNST), a pioneer in delivering online marketplace solutions to match searchers with brands in digital media.  QuinStreet is committed to providing consumers with the information and tools they need to research, find and select the products and brands that meet their needs. CardRatings is a member of the company's expert research and publishing division.

CardRatings innovated online credit card ratings and has been offering independent ratings and reviews of credit card offers since 1998. The website collects and maintains data on more than 700 credit card offers and carefully compiles objective lists of the top credit cards by card type, making it easy for consumers to find the right card to fit their needs.

Twitter: @CardRatings
Facebook: https://www.facebook.com/CardRatings

Company Contact
Amy Eury
Public Relations Manager
QuinStreet, Inc.
412-532-9352
aeury@quinstreet.com 
LinkedIn

Media Contact
Julie Solomon
SSPR
Office 267-589-9162 
Mobile 610-764-1534
jsolomon@sspr.com

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SOURCE CardRatings.com

FAQ

What is CardRatings.com and what services does it offer?

CardRatings.com provides unbiased ratings and reviews of credit card offers, helping consumers choose suitable credit cards.

When was the last major update before the recent redesign of CardRatings.com?

The last major update before the recent redesign was five years ago.

What features were improved in the CardRatings.com redesign?

The redesign includes refreshed tables, new content, and enhanced functionality for easier navigation.

What new service is CardRatings launching alongside the website redesign?

CardRatings is launching a bimonthly e-newsletter to provide timely credit card news and offers.

How does the redesign of CardRatings.com respond to consumer needs?

The redesign aims to simplify the user experience, making it easier to access financial information during challenging times.