DreamWorks Animation's "The Bad Guys 2" to be Released with TrueCut Motion
Pixelworks (PXLW) announced that DreamWorks Animation's upcoming film "The Bad Guys 2" will be presented with TrueCut Motion™ technology on premium screens worldwide when it releases on August 1, 2025.
The TrueCut Motion technology enhances motion clarity for both subtle movements and fast action scenes, particularly beneficial for premium large format screens. The platform enables filmmakers to fine-tune motion characteristics while maintaining cinematic quality, ensuring consistent delivery across various viewing platforms including theaters, televisions, mobile devices, and next-generation headsets in both 2D and 3D formats.
Pixelworks (PXLW) ha annunciato che il prossimo film di DreamWorks Animation, "The Bad Guys 2", sarà presentato con la tecnologia TrueCut Motion™ sugli schermi premium di tutto il mondo al momento dell'uscita, prevista per il 1 agosto 2025.
La tecnologia TrueCut Motion migliora la chiarezza del movimento sia per i movimenti più sottili sia per le scene d'azione rapide, risultando particolarmente vantaggiosa per gli schermi premium di grande formato. Questa piattaforma permette ai registi di regolare con precisione le caratteristiche del movimento mantenendo la qualità cinematografica, garantendo una resa uniforme su diverse piattaforme di visione, inclusi cinema, televisori, dispositivi mobili e visori di nuova generazione, sia in formato 2D che 3D.
Pixelworks (PXLW) anunció que la próxima película de DreamWorks Animation, "The Bad Guys 2", se presentará con la tecnología TrueCut Motion™ en pantallas premium de todo el mundo cuando se estrene el 1 de agosto de 2025.
La tecnología TrueCut Motion mejora la claridad del movimiento tanto en movimientos sutiles como en escenas de acción rápidas, siendo especialmente beneficiosa para pantallas premium de gran formato. Esta plataforma permite a los cineastas ajustar con precisión las características del movimiento manteniendo la calidad cinematográfica, asegurando una entrega consistente en diversas plataformas de visualización, incluyendo cines, televisores, dispositivos móviles y cascos de nueva generación, en formatos 2D y 3D.
Pixelworks (PXLW)는 DreamWorks Animation의 신작 영화 "The Bad Guys 2"가 2025년 8월 1일 전 세계 프리미엄 스크린에서 TrueCut Motion™ 기술로 상영될 것이라고 발표했습니다.
TrueCut Motion 기술은 미세한 움직임과 빠른 액션 장면 모두에서 모션 선명도를 향상시키며, 특히 프리미엄 대형 스크린에 유리합니다. 이 플랫폼은 영화 제작자가 영화 품질을 유지하면서 모션 특성을 세밀하게 조정할 수 있도록 하여, 극장, TV, 모바일 기기 및 차세대 헤드셋 등 다양한 시청 플랫폼에서 2D 및 3D 형식으로 일관된 품질을 제공합니다.
Pixelworks (PXLW) a annoncé que le prochain film de DreamWorks Animation, "The Bad Guys 2", sera présenté avec la technologie TrueCut Motion™ sur des écrans premium dans le monde entier lors de sa sortie le 1er août 2025.
La technologie TrueCut Motion améliore la clarté des mouvements, qu'il s'agisse de mouvements subtils ou de scènes d'action rapides, ce qui est particulièrement bénéfique pour les écrans premium grand format. Cette plateforme permet aux réalisateurs d'ajuster précisément les caractéristiques du mouvement tout en conservant la qualité cinématographique, garantissant une diffusion cohérente sur diverses plateformes de visionnage, y compris les salles de cinéma, les téléviseurs, les appareils mobiles et les casques de nouvelle génération, en formats 2D et 3D.
Pixelworks (PXLW) gab bekannt, dass der kommende Film von DreamWorks Animation, "The Bad Guys 2", weltweit auf Premium-Leinwänden mit der TrueCut Motion™-Technologie präsentiert wird, wenn er am 1. August 2025 veröffentlicht wird.
Die TrueCut Motion-Technologie verbessert die Bewegungsdarstellung sowohl bei subtilen Bewegungen als auch bei schnellen Actionszenen, was besonders für Premium-Großbildschirme von Vorteil ist. Die Plattform ermöglicht es Filmemachern, die Bewegungseigenschaften präzise anzupassen und dabei die kinoreife Qualität beizubehalten, um eine konsistente Darstellung auf verschiedenen Wiedergabeplattformen wie Kinos, Fernsehern, mobilen Geräten und der nächsten Generation von Headsets in 2D- und 3D-Formaten sicherzustellen.
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Insights
Pixelworks secures major win with DreamWorks deal, demonstrating growing commercial adoption of its premium TrueCut Motion technology.
Pixelworks has secured a significant commercial win with DreamWorks Animation implementing its TrueCut Motion technology for the upcoming release of "The Bad Guys 2" on premium screens worldwide. This represents meaningful validation for Pixelworks' motion enhancement technology in the competitive cinema technology landscape.
The partnership highlights several key business advantages for Pixelworks:
- Expanded market presence in premium theater environments globally
- Demonstration of technology applicability for both 2D and 3D content
- Validation from a major animation studio
- Potential for recurring revenue as the technology appears to be implemented on a per-film basis
The technology addresses a critical pain point in premium large format screens where movement quality can deteriorate, particularly during action sequences. By enabling filmmakers to fine-tune motion characteristics in post-production while maintaining cinematic quality, Pixelworks is positioning itself as an essential tool in the filmmaker's toolkit.
What's particularly noteworthy is the technology's cross-platform compatibility—spanning theaters, televisions, mobile devices, and next-generation headsets. This suggests Pixelworks is building a technology ecosystem with multiple potential revenue streams beyond just theatrical releases.
While financial terms weren't disclosed, this implementation represents commercial traction for Pixelworks' TrueCut Motion platform and could strengthen the company's position for additional studio partnerships.
Premium Screens Worldwide Take Advantage of Pixelworks' Award-Winning Motion Technology
DreamWorks Animation's "The Bad Guys 2" arrives in theaters August 1, 2025
Working closely with the filmmakers, the Pixelworks motion grading team utilized advanced TrueCut Motion technology to bring stunning motion clarity to this action-packed new feature comedy.
On premium large format screens, important details are lost during subtle movement of the subjects, as well as during fast action scenes. Now, with TrueCut Motion technology, the stunning artistry that has gone into The Bad Guys 2 will be visually perfect on the world's largest and brightest cinema screens in both 2D and 3D, throughout every scene, giving audiences an ultimate premium experience, unlike anything they've seen before.
TrueCut Motion is an award-winning technology breakthrough that provides filmmakers with an extended palette of motion looks that has never been possible before. The powerful TrueCut Motion platform allows filmmakers to fine-tune or enhance the motion look of all the action, shot by shot, in post-production, while keeping the intended cinematic look and feel intact. The TrueCut Motion platform then ensures that these creative choices are delivered consistently across every screen and optimized on any viewing device — spanning theaters, televisions, mobile and next-generation headsets — in both 3D and standard 2D environments.
Pixelworks and TrueCut Motion are trademarks of Pixelworks, Inc.
About Pixelworks
Pixelworks, Inc. (Nasdaq: PXLW) provides industry-leading content creation, video delivery and display processing solutions and technology that enable highly authentic viewing experiences with superior visual quality, across all screens – from cinema to smartphone and beyond. The Company has more than 20 years of history delivering image processing innovation to leading providers of consumer electronics, professional displays, and video streaming services. Pixelworks' TrueCut Motion ecosystem allows filmmakers to create visually stunning motion, scene by scene while ensuring the director's intent is precisely delivered in cinemas or home theaters. For more information on Pixelworks, visit: www.pixelworks.com
For more information on TrueCut Motion: www.truecutmotion.com
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SOURCE Pixelworks, Inc.
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