Welcome to our dedicated page for Pubmatic news (Ticker: PUBM), a resource for investors and traders seeking the latest updates and insights on Pubmatic stock.
PubMatic, Inc. (NASDAQ: PUBM) delivers cutting-edge supply-side platform solutions for digital publishers worldwide. This news hub provides investors and industry professionals with essential updates on PUBM's strategic initiatives, financial performance, and technological advancements in programmatic advertising.
Key resources include: Earnings reports, product launch details, partnership announcements, and market expansion updates. Our curated feed ensures you never miss critical developments affecting PUBM's position in the $600B digital ad sector.
Explore comprehensive coverage of: Real-time bidding innovations, CTV/OTT platform growth, privacy-compliant targeting solutions, and global inventory monetization strategies. All content is verified through primary sources to maintain accuracy.
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PubMatic (Nasdaq: PUBM) announced a significant global virtual event titled Envision: What’s Next For Addressability, scheduled for July 14, 2021. The event aims to spotlight audience addressability in digital advertising and features over 120 speakers, including renowned keynote speakers such as Scott Galloway and Benedict Evans. As the advertising landscape shifts due to cookie deprecation, PubMatic emphasizes a portfolio approach to addressability, focusing on sustainable, privacy-centric solutions.
IRIS.TV and PubMatic have entered a partnership to enhance video-level targeting capabilities for media buyers. This collaboration allows access to contextually targeted connected TV (CTV) and video inventory, addressing brand safety and fraud concerns. As digital video and CTV ad spending increases, the partnership leverages IRIS.TV’s data tools to improve campaign planning and measurement. Media buyers can now utilize private marketplaces for brand-safe advertising across PubMatic’s premium inventory, ensuring effective audience targeting without compromising on security.
PubMatic, a leading sell-side platform for digital advertising, announced management participation in the Evercore ISI Inaugural TMT Conference. The event is scheduled for June 9, 2021, at 11:45 am ET. The presentation will be accessible via live webcast on PubMatic’s investor relations page. Replays will be available post-event. Established in 2006, PubMatic operates a robust global infrastructure, enabling clients to maximize revenue through programmatic innovation across various platforms.
PubMatic, Inc. (Nasdaq: PUBM) reported a strong Q1 2021, delivering revenue of $43.6 million, a 54% increase from $28.3 million in Q1 2020. Net income reached $4.9 million, or $0.09 per diluted share, up from $0.9 million, while adjusted EBITDA soared to $14.5 million from $5.1 million. The company raised its 2021 revenue outlook to $195-200 million, reflecting continued growth in digital advertising. Key growth drivers included an 83% revenue growth in mobile and video formats, processing 18.5 trillion impressions, a 106% rise year-over-year.
PubMatic (Nasdaq: PUBM) has announced a new fraud-free program to enhance advertising confidence in CTV and OTT inventory. The initiative features a money-back guarantee for demand-side partners if fraud is verified. With a 60% increase in CTV inventory volume year-over-year, this program aims to address fraud concerns that have hampered buyers' engagement with diverse channels. Additionally, CTV-related fraud schemes have surged, with a 161% increase in fraudulent impressions reported. PubMatic's program seeks to promote quality, transparency, and efficiency in programmatic bidding.
PubMatic (Nasdaq: PUBM) has announced the release of its financial results for Q1 2021, scheduled for May 13, 2021, post-market close. The company will hold a webcast at 2:00 p.m. PT to discuss these results. PubMatic emphasizes its role as a leading sell-side platform in digital advertising, aiming to enhance revenue for publishers while ensuring media buyers achieve ROI in a safe advertising environment. The platform has been expanding its global infrastructure since its inception in 2006.
PubMatic (Nasdaq: PUBM) has announced significant enhancements to its OpenWrap header bidding solution, now utilized by over 200 publishers globally. The upgrades include sophisticated customization and A/B testing tools aimed at improving programmatic yield and audience addressability. Available in over 30 markets, OpenWrap allows publishers to optimize their setups, focusing on identity resolution, timeout rates, and performance metrics. Recent capabilities include managing various identity providers, enabling publishers to enhance monetization strategies effectively.
PubMatic has entered a global partnership with GroupM, enhancing transparency and efficiency in digital advertising. This alliance allows GroupM to access brand-safe inventory across various platforms, optimizing programmatic advertising. PubMatic's publisher partners will benefit from increased ad spend from GroupM’s advertisers. The partnership emphasizes a commitment to innovation and ROI through strategic supply-side collaborations, especially in the growing mobile app market. Advertisers will also utilize PubMatic’s identity solutions to enhance targeting and addressability across channels.
PubMatic reported a record revenue of $56.2 million for Q4 2020, marking a 64% year-over-year growth, driven by strong performance in mobile and OTT advertising. Net income soared to $18.8 million, or $0.34 per diluted share, up from $4.1 million the previous year. Adjusted EBITDA surged 190% to $26.9 million. For the full year, revenue reached $148.7 million, a 31% increase. The company projects Q1 2021 revenue between $38.0 million and $40.0 million, predicting 21% to 24% growth over 2020.
PubMatic, Inc. (Nasdaq: PUBM) announced a significant advancement in digital advertising efficiency through its collaboration with Goodway Group, enhancing campaign performance via log level data tools. The partnership led to a 28% reduction in CPA, a 46% drop in CPM, and a 111% increase in impression purchases. By leveraging detailed auction insights, Goodway Group optimized its approach, improving its advertisers' return on ad spend (ROAS) and effectively reaching new audiences. This initiative exemplifies how data-driven strategies can enhance the programmatic media landscape.
