Hot Diggity Dog! Portillo’s Celebrates National Hot Dog Day with Full Week of Sizzling Deals and Chicago-Style Collabs
Portillo's (NYSE:PTLO) is launching a week-long celebration for National Hot Dog Day (July 16, 2025) with several promotional initiatives. The campaign includes a special $1 hot dog offer for Perks members from July 14-20 with a minimum $5 purchase.
Key collaborations include a partnership with Lou Malnati's to create a limited-edition Chicago-style Hot Dog Deep Dish pizza, available at 21 dine-in locations, and a collaboration with Local Style Chips to produce Chicago-Style Hot Dog flavored kettle chips. The company is also featuring a promotional event in Dallas with a giant inflatable hot dog display and their Beef Bus® food truck at Klyde Warren Park.
Portillo's (NYSE:PTLO) inaugura una settimana di festeggiamenti per la Giornata Nazionale dell'Hot Dog (16 luglio 2025) con diverse iniziative promozionali. La campagna prevede un'offerta speciale di hot dog a 1$ per i membri Perks dal 14 al 20 luglio con un acquisto minimo di 5$.
Tra le collaborazioni principali c'è una partnership con Lou Malnati's per creare una pizza in edizione limitata Deep Dish al gusto di Hot Dog stile Chicago, disponibile in 21 locali con servizio al tavolo, e una collaborazione con Local Style Chips per produrre patatine kettle al gusto Hot Dog stile Chicago. L'azienda organizza inoltre un evento promozionale a Dallas con un'enorme esposizione gonfiabile a forma di hot dog e il loro food truck Beef Bus® al Klyde Warren Park.
Portillo's (NYSE:PTLO) lanza una celebración de una semana por el Día Nacional del Hot Dog (16 de julio de 2025) con varias iniciativas promocionales. La campaña incluye una oferta especial de hot dogs a 1$ para miembros Perks del 14 al 20 de julio con una compra mínima de 5$.
Las colaboraciones clave incluyen una alianza con Lou Malnati's para crear una pizza Deep Dish edición limitada con sabor a Hot Dog estilo Chicago, disponible en 21 locales con servicio en mesa, y una colaboración con Local Style Chips para producir papas kettle con sabor a Hot Dog estilo Chicago. La compañía también presenta un evento promocional en Dallas con una gran exhibición inflable de hot dog y su camión de comida Beef Bus® en Klyde Warren Park.
Portillo's (NYSE:PTLO)는 2025년 7월 16일 국가 핫도그의 날을 기념하여 일주일간 다양한 프로모션을 진행합니다. 이번 캠페인에서는 7월 14일부터 20일까지 Perks 회원을 대상으로 핫도그를 1달러에 제공하며, 최소 5달러 이상 구매해야 합니다.
주요 협업으로는 Lou Malnati's와 함께 시카고 스타일 핫도그 딥디쉬 피자를 한정판으로 제작하여 21개 매장 내에서 제공하며, Local Style Chips와 협력해 시카고 스타일 핫도그 맛 케틀 칩을 선보입니다. 또한, 댈러스에서는 거대한 핫도그 모양의 인플레이션 전시와 Beef Bus® 푸드 트럭이 Klyde Warren Park에서 프로모션 이벤트를 진행합니다.
Portillo's (NYSE:PTLO) lance une semaine de célébrations pour la Journée Nationale du Hot Dog (16 juillet 2025) avec plusieurs initiatives promotionnelles. La campagne inclut une offre spéciale de hot dog à 1$ pour les membres Perks du 14 au 20 juillet avec un achat minimum de 5$.
Les collaborations clés comprennent un partenariat avec Lou Malnati's pour créer une pizza Deep Dish édition limitée au Hot Dog style Chicago, disponible dans 21 restaurants avec service à table, ainsi qu'une collaboration avec Local Style Chips pour produire des chips kettle aromatisées au Hot Dog style Chicago. La société organise également un événement promotionnel à Dallas avec une grande structure gonflable en forme de hot dog et leur camion-restaurant Beef Bus® au Klyde Warren Park.
Portillo's (NYSE:PTLO) startet eine einwöchige Feier zum Nationalen Hot-Dog-Tag (16. Juli 2025) mit mehreren Werbeaktionen. Die Kampagne umfasst ein spezielles 1-Dollar-Hot-Dog-Angebot für Perks-Mitglieder vom 14. bis 20. Juli bei einem Mindesteinkauf von 5 Dollar.
Wichtige Kooperationen sind eine Partnerschaft mit Lou Malnati's, um eine limitierte Chicago-Style Hot Dog Deep Dish Pizza zu kreieren, die in 21 Restaurants mit Sitzplatzservice erhältlich ist, sowie eine Zusammenarbeit mit Local Style Chips zur Herstellung von Kettle Chips im Chicago-Style Hot Dog-Geschmack. Zudem veranstaltet das Unternehmen in Dallas ein Promotion-Event mit einer riesigen aufblasbaren Hot-Dog-Darstellung und ihrem Beef Bus® Food Truck im Klyde Warren Park.
- Strategic partnerships with Lou Malnati's and Local Style Chips expand brand visibility
- Customer acquisition potential through $1 hot dog promotion requiring Perks membership signup
- Geographic expansion efforts highlighted by Dallas promotional event
- Promotional pricing ($1 hot dogs) may temporarily impact margins
Guests can enjoy a week-long party in honor of National Hot Dog Day – including a
CHICAGO, July 14, 2025 (GLOBE NEWSWIRE) -- In honor of National Hot Dog Day (July 16), Portillo’s – the famed and fast-growing purveyor of unrivaled Chicago-style street food – is celebrating its iconic menu item, the Chicago-style Hot Dog, with a full week of mouth-watering collabs and deals that pay homage to Chicago’s iconic wiener and the seven toppings that go with it—mustard, relish, onions, tomato, pickle, sport peppers and celery salt. From
“At Portillo’s, Chicago-style hot dogs are more than just a menu item – they’re a part of our DNA,” said Vallory McCormack, Director of Marketing for Portillo’s. “We started as a hot dog trailer, and it’s been a signature of our brand ever since. This Hot Dog Day, we’re going all in to celebrate our roots with fun, interactive activations, and an exclusive deal for our Perks members. We’re making sure everyone can join in on the celebration of the iconic hot dog that helped make Portillo’s a household name.”
Throughout National Hot Dog Week, Portillo’s is offering several hot ways to celebrate:
- Perks Member Offer—
$1 Hot Dogs: From July 14-20, Portillo’s Perks members can enjoy a$1 hot dog or vegetarian Garden Dog. Not a member yet? Just sign up at Portillos.com/perks to unlock the offer and relish in Chicago goodness.* - Crosstown Collab—Chicago Dog Deep Dish: Portillo's is once again teaming up with fellow Chicago culinary icon, Lou Malnati's, to bring fans a new collab you will not believe—a Chicago-style Hot Dog Deep Dish. Available in 21 Lou Malnati's dine-in locations throughout the country starting July 16, this limited-edition pizza brings together two beloved Chicago classics. To kick off the launch, Lou Malnati's will operate a pop-up hot dog stand outside their Gold Coast Chicago location on July 16 starting at 11 a.m., giving away free slices to the public while supplies last.**
- Crunch-Worthy Collab—Hot Dog Flavored Chips: Portillo's has partnered with Local Style Chips to put iconic Chicago-Style Hot Dog flavored kettle chips in all its restaurants’ Grab N’ Go stations and for online ordering. These hot dog chips are complete with notes of mustard, relish, onions, tomatoes, pickles, sport peppers, and celery salt.
- “Everything Is Bigger in Texas” Activation—Giant Inflatable Hot Dog: From July 14-20, Portillo’s is popping up at the plaza near Olive Street at Klyde Warren Park in Dallas with a giant inflatable Chicago-style Hot Dog for fans to visit. The brand’s iconic Beef Bus® food truck will also be making an appearance on July 16 from 11am-4pm and July 18 from 4-9pm where fans can enjoy free swag and other giveaways, as well as purchase an array of favorites from the Portillo’s menu.
For more information, please visit Portillos.com to find your nearest Portillo’s restaurant or to place an order for pickup and delivery.
* Perks members can redeem a
** Available in a small size only, while supplies last.
About Portillo’s
Portillo’s (NASDAQ: PTLO) is a one-of-a-kind brand that has grown from a small hot dog trailer in Chicago to more than 90 restaurants across 10 states. Known for its unique menu of craveable Italian beef sandwiches, Chicago-style hot dogs, char-grilled burgers, fresh salads and iconic chocolate cake, Portillo’s is beloved in both its home of Chicagoland and across new and growing markets. Portillo’s operates a company-owned model of not just restaurants – but experience-focused destinations that blend dine-in, drive-thru, takeout and delivery to serve our guests with the food they crave. And now, after six decades of success and counting, Portillo’s is on a mission to bring its iconic food and unforgettable dining experience to guests across the country.
Guests can join Portillo’s Perks, the brand’s loyalty program, at Portillos.com/perks to earn and redeem delicious rewards. Every visit brings fans closer to exclusive perks, badges and surprise offers. Fans can also download the Portillo’s App for iOS or Android or visit Portillo’s website to order ahead for pickup or delivery and get the best dill on these bun-believably delicious Chicago-style favorites and more. Plus, Portillo’s ships its craveworthy food to all 50 states via its website.
Media Contact:
ICR, Inc.
PortillosPR@icrinc.com
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