PPG To Launch PPG LINQ End-to-End Digital Solution for Global Refinish Industry

Rhea-AI Summary

PPG (NYSE: PPG) has announced a phased launch of PPG LINQ™, a pioneering digital solution for the global automotive refinish market. This platform aims to enhance customer experiences, partner relationships, and body shop operations. The rollout begins in early 2022, following the success of PPG MOONWALK™, its automated paint mixing system.

PPG LINQ facilitates cloud-based management, reduces environmental impact, and optimizes productivity. It also connects repair facilities with industry stakeholders, promoting efficiency and improved profitability.

Positive

• Launch of PPG LINQ, a revolutionary digital solution for automotive refinishing.
• Improved customer experience and operational efficiency through cloud-based platform.
• Connection with industry stakeholders enhances business opportunities and partner relationships.

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• None.

Industry leading connectivity platform exclusively designed to improve customer experience, partner relationships and internal body shop operations

PITTSBURGH--(BUSINESS WIRE)-- PPG (NYSE: PPG) today announced that it will begin a phased launch of PPG LINQ™ – its revolutionary, new end-to-end digital solution for global automotive refinish customers.

PPG used its broad, cross-industry expertise as a global leader in automotive coatings and digital color matching technologies to develop the industry leading connectivity platform, which is designed to improve all aspects of the customer experience, partner relationships and internal body shop operations.

The first set of PPG LINQ technologies and services will start to become available beginning in early 2022 as part of a multi-year rollout. The PPG MOONWALK™ system, which is the company’s award-winning, automated paint mixing system for refinish body shops, marked the first of many customer centric innovations that fall within PPG’s digital ecosystem powered by PPG LINQ. This industry-leading system is most notably recognized for its extreme colorimetric precision, significant economic benefits and increased labor productivity.

“At PPG, we see and recognize how digital solutions are transforming customer experiences and business operations all around us,” said Chancey Hagerty, PPG vice president, global automotive refinish. “Customers demand easy, seamless digital interactions, and advances in connectivity, automation and artificial intelligence have transformed how businesses drive their operations.”

Refinish body shop customers will be able to streamline their entire repair process using the cloud-based PPG LINQ platform and its interconnected digital hardware, software and innovative services, leading to results that are more consistent and cost-effective. The PPG LINQ platform also will provide customers with the opportunity to improve the sustainability of their day-to-day operations and minimize their environmental impact with features that optimize product consumption and waste reduction. In addition, the PPG LINQ platform includes end-to-end digital tools designed to increase throughput and improve profitability by minimizing human error and increasing efficiency during the entire repair process.

PPG created the PPG LINQ platform specifically to go beyond the body shop environment to directly connect repair facilities with key industry stakeholders like distributors, manufacturers, insurance companies and end users. The platform’s streamlined body shop processes and communication tools will enable improved partner relationships with distributors, increased customer intimacy, and enhance visibility with aftermarket partners to help inform decision-making and expand business opportunities.

“Since we place our customers at the heart of everything we do, it is incredibly important to us that we enable them to be a part of our digital journey,” said Denise Lu, PPG global marketing director, global automotive refinish. “We are heavily invested in providing sustainable and technologically advanced solutions to create the body shops of tomorrow, which is a tremendous testimony to PPG’s dedication and commitment to serving our customers on a global scale.”

To learn more about PPG’s automotive refinish business, visit ppgrefinish.com.

PPG: WE PROTECT AND BEAUTIFY THE WORLD™

At PPG (NYSE:PPG), we work every day to develop and deliver the paints, coatings and specialty materials that our customers have trusted for more than 135 years. Through dedication and creativity, we solve our customers’ biggest challenges, collaborating closely to find the right path forward. With headquarters in Pittsburgh, we operate and innovate in more than 70 countries and reported net sales of $13.8 billion in 2020. We serve customers in construction, consumer products, industrial and transportation markets and aftermarkets. To learn more, visit www.ppg.com.

We protect and beautify the world, MoonWalk, and PPG LINQ are trademarks and the PPG Logo is a registered trademark of PPG Industries Ohio, Inc.

CATEGORY Automotive Refinish

View source version on businesswire.com: https://www.businesswire.com/news/home/20210902005139/en/

Gretchen Woodside

Global Automotive Refinish

724.766.5348

Source: PPG

FAQ

What is PPG LINQ and when will it be launched?

PPG LINQ is a digital solution being launched by PPG for global automotive refinish customers, with a phased rollout starting in early 2022.

How does PPG LINQ improve customer experience in automotive refinishing?

PPG LINQ enhances customer experience by streamlining repair processes and facilitating seamless digital interactions.

What are the benefits of using PPG LINQ for body shops?

Benefits of PPG LINQ for body shops include increased efficiency, reduced environmental impact, and improved profitability.

How does PPG LINQ connect different stakeholders in the automotive refinishing industry?

PPG LINQ connects repair facilities with distributors, manufacturers, insurance companies, and end users, enhancing communication and decision-making.