Playmaker Capital Inc. Brand Futbol Sites to Feature Official NBA Content on Social Media Channels in Select Latin American Countries

Rhea-AI Summary

Playmaker Capital Inc. (TSXV: PMKR; OTC: PMKRF) has announced a collaboration with the NBA to distribute official NBA highlights through its brand, Futbol Sites, across select Latin American countries. This partnership will enhance social media content for NBA fans in Argentina, Bolivia, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay, and Venezuela. Fans will also have the option to subscribe to NBA League Pass via Futbol Sites’ channels, ensuring access to live games and on-demand content. The collaboration is set to diversify Playmaker’s affiliate business in the region.

Positive

• Collaboration with the NBA enhances social media content distribution.
• Increased engagement with NBA fans in key Latin American markets.
• Opportunity for additional revenue via NBA League Pass subscriptions.

Negative

• None.

The collaboration provides Futbol Sites NBA video highlights; diversifies social media content in select Latin American markets; adds to Playmaker’s growing affiliate business

TORONTO--(BUSINESS WIRE)-- Today the NBA and Playmaker Capital Inc. (TSXV: PMKR) brand, Futbol Sites, the leading digital sports media group throughout Latin America, announced a collaboration to distribute official NBA highlights and content via Futbol Sites’ social media channels in select Latin American countries.¹

As part of the agreement, the league’s fans in Argentina, Bolivia, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay and Venezuela will have access to the latest NBA highlights on Facebook, Instagram, Twitter and YouTube from Futbol Sites-operated channels such as Bolavip, Cracks, Varsky Sports and RedGol.

Fans in Latin America will also have the opportunity to subscribe to NBA League Pass, the NBA’s premium live game subscription service, from Futbol Sites’ social media channels, receiving the most comprehensive live and on-demand access to the entire season of games in high-definition with live stats, alternative audio and multiple viewing options.

TSX VENTURE EXCHANGE DISCLAIMER

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

ABOUT PLAYMAKER CAPITAL INC.

Playmaker (TSX-V: PMKR; OTC: PMKRF) is a digital sports media company that acquires and integrates premier fan-centric media brands, curated to deliver highly engaged audiences of sports fans to tier one advertisers, online sports betting operators, and sports federations and leagues. Leveraging its in-house technology stack, Bench, and with a 360-degree view of sports fans, Playmaker delivers authentic digital content experiences for sports fans and best-in-class results for its partners across the Americas.

For more information, visit: http://www.playmaker.fans or contact Playmaker Chief Executive Officer Jordan Gnat via email jgnat@playmaker.fans. |T: (416) 815-4993.

To sign up for Playmaker’s Investor Alerts, visit: playmaker.fans/investors.

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1} Comscore – Sports – Dec 2022 – Multi-Platform – Desktop 6+ and Total Mobile 18+ - Total Visits – Argentina, Brazil, Chile, Colombia, Mexico, Peru

View source version on businesswire.com: https://www.businesswire.com/news/home/20230315005578/en/

MEDIA

Elias Blahacek – E: elias@playmaker.fans | T: (416)-254-4345

Source: Playmaker Capital Inc.

FAQ

What is the collaboration between Playmaker and the NBA about?

Playmaker Capital Inc. has partnered with the NBA to distribute official highlights and content through its Futbol Sites brand in select Latin American countries.

Which countries will benefit from the NBA highlights collaboration?

The NBA highlights will be available in Argentina, Bolivia, Chile, Colombia, Ecuador, Paraguay, Peru, Uruguay, and Venezuela.

What platforms will NBA content be available on through Playmaker?

NBA highlights will be distributed on Facebook, Instagram, Twitter, and YouTube via Futbol Sites-operated channels.

What is NBA League Pass and how can fans access it?

NBA League Pass is a premium subscription service offering live and on-demand access to NBA games, available for subscription through Futbol Sites’ social media channels.

What is Playmaker Capital Inc.'s stock symbol?

Playmaker Capital Inc. is listed under the stock symbol PMKRF on the OTC market.