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PLx Pharma Inc.’s VAZALORE™ Now on Shelves; National Media Campaign Launches Today

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PLx Pharma Inc. (NASDAQ: PLXP) announces the nationwide launch of its FDA-approved liquid-filled aspirin capsules, VAZALORE, available at major retailers and online. A national television advertising campaign will enhance visibility, targeting high-profile sports programming and popular networks. VAZALORE is designed to offer effective platelet inhibition while protecting the stomach, reducing risks of erosions and ulcers compared to traditional aspirin. This innovative product aims to support patients with vascular diseases and diabetes in aspirin therapy.

Positive
  • VAZALORE is now available at major retailers and e-commerce sites nationwide.
  • National television advertising campaign launched to promote VAZALORE.
  • VAZALORE provides effective platelet inhibition with reduced stomach risks.
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  • None.

-- Executing broad reach television advertising to support the launch of VAZALORE --

-- Media campaign reach matches extensive distribution at retailers --

SPARTA, N.J., Aug. 26, 2021 (GLOBE NEWSWIRE) -- PLx Pharma Inc. (NASDAQ: PLXP) (“PLx” or the “Company”), a specialty pharmaceutical company focused on its clinically-validated and patent-protected PLxGuard™ drug delivery platform to provide more effective and safer products, with its lead products VAZALORE™ 325 mg and VAZALORE™ 81 mg liquid-filled aspirin capsules (referred to together as “VAZALORE”), today announced that VAZALORE is now on shelves at major retailers and e-commerce sites nationwide. A national television campaign will also kick-off today and feature spots on high-visibility sports programming as well as popular cable networks.

“We are excited that VAZALORE has hit the shelves nationally and look forward to communicating the benefits of this innovative aspirin therapy to millions of patients at risk for vascular disease,” stated Natasha Giordano, Chief Executive Officer of PLx. “We are confident consumers will recognize VAZALORE as a breakthrough in aspirin delivery, designed to help protect the stomach while providing all of the benefits of aspirin to help prevent another heart attack or clot-related stroke.”

VAZALORE, the first and only U.S. Food and Drug Administration (“FDA”) approved liquid-filled aspirin capsules, is available in VAZALORE 81 mg, 12 count; VAZALORE 81 mg, 30 count and VAZALORE 325 mg, 30 count.

About VAZALORE

VAZALORE is an FDA-approved liquid-filled aspirin capsule that provides patients with vascular disease and diabetic patients who are candidates for aspirin therapy based on physician recommendation, with fast, reliable and predictable platelet inhibition as compared to enteric-coated aspirin. It also reduces the risk of stomach erosions and ulcers, as compared to immediate-release aspirin, common in an acute setting. To learn more about VAZALORE, please visit www.vazalore.com.

About PLx Pharma Inc. 

PLx Pharma Inc. is a specialty pharmaceutical company focused on its clinically-validated and patent-protected PLxGuard™ drug delivery platform to provide more effective and safer products. The PLxGuard drug delivery platform works by targeting the release of active pharmaceutical ingredients to various portions of the gastrointestinal (GI) tract. PLx believes this platform has the potential to improve the absorption of many drugs currently on the market or in development, and to reduce the risk of stomach erosions and ulcers associated with certain drugs.

To learn more about PLx Pharma Inc. and its pipeline, please visit www.plxpharma.com.

Contact
Investor Relations:
Lisa M. Wilson, In-Site Communications, Inc.
T: 212-452-2793
E: lwilson@insitecony.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/d8d9940c-c2da-487f-b090-acaada2dbcdc


FAQ

What is VAZALORE and how does it benefit patients?

VAZALORE is an FDA-approved liquid-filled aspirin capsule that provides fast and reliable platelet inhibition, aimed at patients with vascular disease and those at risk.

When did PLx Pharma launch VAZALORE?

PLx Pharma launched VAZALORE on August 26, 2021.

What advertising strategy is PLx Pharma using for VAZALORE?

PLx Pharma is executing a national television advertising campaign featuring high-visibility sports programming and popular cable networks.

Where can consumers purchase VAZALORE?

VAZALORE is available at major retailers and online e-commerce sites nationwide.

What are the different dosages available for VAZALORE?

VAZALORE is available in 81 mg (12 count and 30 count) and 325 mg (30 count) liquid-filled capsules.

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