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Playtika Holding Corp. (NASDAQ: PLTK) is a leading mobile gaming entertainment and technology company, renowned for its diverse portfolio of engaging social games. Headquartered in Herzliya, Israel, Playtika was founded in 2010 and has since become a trailblazer in the realm of free-to-play games. The company is celebrated for captivating audiences with highly immersive and beautifully produced games, combining art with sophisticated algorithms to enhance the gaming experience.
Playtika's core business revolves around developing and operating mobile games. Their prominent titles include Slotomania, Bingo Blitz, House of Fun, Poker Heat, and Board Kings. These games offer a variety of experiences, ensuring that players find something that suits their tastes, whether they seek humor, drama, playfulness, or intrigue.
The company's roots are deeply embedded in the social casino space; they were pioneers in introducing free-to-play casino-style games on social networks. Slotomania remains a top-grossing app on both Facebook and iOS platforms. Leveraging their understanding of player preferences and expertise in marketing and monetization, Playtika has successfully expanded into other game categories like bingo and strategy games.
Recent Achievements and Projects:
- Partnerships: Playtika's Caesars Slots launched a new promotion featuring TV host Ty Pennington, offering a $2,500 gift card each week to enhance player engagement.
- Marketing Campaigns: Solitaire Grand Harvest partnered with actress Sarah Jessica Parker for a nationwide TV spot, emphasizing the game's immersive farm-themed experience.
- Strategic Alliances: Playtika's Solitaire Grand Harvest collaborated with Dr. Phil McGraw on a unique partnership to promote stress relief through gaming, integrating in-game and on-air content.
- Social Responsibility: The World Series of Poker (WSOP) app hosted a 72-hour Pokerthon to support Disabled American Veterans (DAV), combining gaming with charitable efforts.
- Innovative Promotions: Slotomania teamed up with the game show Let’s Make a Deal to offer players a chance to win weekly car prizes, reflecting the growing convergence of gaming and entertainment media.
Playtika's financial performance is robust, with significant revenue generated from the sale of virtual items in online games. The company has a global presence with operations in the USA, EMEA, APAC, and other regions, with the majority of its revenue stemming from the USA.
To support its vast portfolio, Playtika has developed live game operations services and a proprietary technology platform. The company continues to innovate and expand its gaming offerings, ensuring that players remain entertained and engaged.
For the latest financial updates and detailed announcements, investors and stakeholders can refer to Playtika’s Investor Relations website.
Playtika Holding Corp. (NASDAQ:PLTK), a top mobile gaming company, will participate in two upcoming investor conferences. Craig Abrahams, President and CFO, will host a virtual fireside chat at MKM’s Best Ideas Conference on November 17, 2021, at 5:30 a.m. PT. Additionally, he will present at Credit Suisse's 25th Annual Technology Conference on November 30, 2021, at 11:45 a.m. PT. Interested parties can access a live webcast and a replay on Playtika's Investor Relations page.
Playtika, founded in 2010, boasts over 35 million monthly active users across its diverse game titles.
Playtika Holding Corp. (NASDAQ:PLTK) will participate in the Jefferies 2021 Virtual Global Interactive Entertainment Conference on November 11, 2021. The presentation, featuring Craig Abrahams, President and CFO of Playtika, will take place at 9:45 a.m. PT/12:45 p.m. ET. A live webcast will be available on the company's Investor Relations page, with a replay option following the event. Playtika, founded in 2010, is a leading mobile gaming company with over 35 million monthly active users worldwide.
Playtika Holding Corp. (NASDAQ: PLTK) reported third-quarter revenue of $636 million, a 4% increase year-over-year. The company’s net income was $80.5 million, down from $119.9 million in Q3 2020. Adjusted EBITDA was $247.8 million, slightly decreased from the previous year. Playtika acquired Reworks for $400 million and soft-launched Merge Stories, aiming for future growth. The company anticipates $2.57 billion revenue for 2021 and plans a virtual Analyst Day in March.
Playtika Holding Corp. (NASDAQ:PLTK) will release its third quarter 2021 financial results on November 3, 2021, prior to U.S. market opening. Management will host a conference call at 5:30 a.m. PT / 8:30 a.m. ET to discuss the results. A live webcast with related materials will be available on Playtika’s Investor Relations website. Founded in 2010, Playtika is a prominent mobile gaming company with over 36 million monthly active users, operating globally from 20 offices.
Playtika Holding Corp. (NASDAQ: PLTK) has announced the global launch of Switchcraft, a new casual game developed by its Berlin-based studio, Wooga GmbH. This game features a young female protagonist, Bailey Ward, who guides players through a magical world filled with witchcraft-themed puzzles. Switchcraft combines Match 3 mechanics with narrative-driven gameplay, appealing to a diverse audience. This launch is seen as a significant milestone for Playtika, following its IPO in January 2021, and aims to expand its player base within the popular Match 3 genre.
Playtika Holding Corp. (NASDAQ:PLTK) announced its participation in two upcoming virtual investor conferences. Craig Abrahams, President and CFO, will present at Citi's 2021 Virtual Global Technology Conference on September 13, 2021, at 10:50 a.m. PT. Robert Antokol, Founder and CEO, will present at Goldman Sachs’ 2021 Communacopia Conference on September 23, 2021, at 11:55 a.m. PT. A live webcast of these presentations will be available on Playtika’s Investor Relations page, with replays accessible afterwards.
Founded in 2010, Playtika is a leading mobile gaming company with over 36 million monthly active users.
Playtika acquires Reworks Oy, maker of the successful Design Entertainment app, Redecor, for $400 million, with an additional potential $200 million based on future EBITDA. Redecor ranks as the #2 Design app by in-app purchase revenue, capitalizing on a booming Design category which has seen a 33% annual growth in revenue. The acquisition aligns with Playtika's strategy to expand into digital design spaces, accessing a large community of design enthusiasts similar to its existing user base of 36 million monthly active users, and is expected to contribute approximately $30 million to Playtika's 2021 revenue.
Playtika Holding Corp. (NASDAQ: PLTK) reported second quarter 2021 revenues of $659.2 million, a slight increase from $650.5 million year-over-year, driven solely by organic growth. The company achieved a net income of $90 million, recovering from a loss of $139.6 million in the previous year. Adjusted EBITDA was $264.4 million, down from $283.2 million. Playtika ended with $1.18 billion in cash and cash equivalents and over $1.7 billion in total liquidity. Looking ahead, they anticipate $2.60 billion in total revenue for 2021.
Playtika Holding Corp. (NASDAQ:PLTK) will announce its second quarter 2021 financial results on August 4, 2021, before U.S. markets open. A conference call with management will take place at 5:30 a.m. PT (8:30 a.m. ET) on the same day. Investors can access the live webcast and earnings release materials on Playtika’s Investor Relations website. As a prominent mobile gaming company, Playtika boasts over 31 million monthly active users and operates worldwide with over 3,700 employees.
Playtika Announces New CTO Appointment
On June 17, 2021, Playtika Holding Corp. (NASDAQ:PLTK) appointed Erez Rachmil as Chief Technology Officer. Rachmil, who has been with Playtika for over seven years, previously served as Senior Vice President of R&D for the Casual games division, which reported a 30% revenue increase year-over-year in Q1 2021. He will lead the company’s technology roadmap, succeeding Ira Holtzer, who transitions to EVP Strategic Technologies. With a robust background in technology and IT, Rachmil aims to strengthen Playtika’s growth and expansion in the gaming industry.
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