Philips, Amerigroup, CareSource Georgia, and Peach State Health Plan to Address Maternal Health Deserts in Georgia with Innovative Remote Patient Monitoring Technologies
Philips (NYSE: PHG) has partnered with Amerigroup, CareSource Georgia, and Peach State Health Plan to launch a remote monitoring program for high-risk pregnancies in Georgia. The initiative, supporting the Georgia Healthy Babies Act, will initially cover 50 counties, focusing on pregnant and postpartum individuals with maternal hypertension and diabetes.
The program allows Medicaid-covered pregnant women to receive monitoring devices and personalized health coaching from Philips' licensed nurses, dietitians, and diabetes care specialists. The service includes real-time alerts for out-of-range readings and continues up to 90 days postpartum.
This initiative addresses critical healthcare challenges in Georgia, where Medicaid covers nearly 50% of births and the state ranks 31st of 40 in maternal mortality. The program is particularly significant given that 62% of U.S. pregnancies are identified as high-risk, with an 81.3% increase in hypertension and 50% in diabetes cases. Additionally, over 35% of US counties are classified as maternity care deserts.
Philips (NYSE: PHG) ha collaborato con Amerigroup, CareSource Georgia e Peach State Health Plan per lanciare un programma di monitoraggio remoto per gravidanze ad alto rischio in Georgia. L'iniziativa, che sostiene il Georgia Healthy Babies Act, coprirà inizialmente 50 contee, concentrandosi su individui in gravidanza e nel periodo post-partum con ipertensione materna e diabete.
Il programma consente alle donne in gravidanza coperte da Medicaid di ricevere dispositivi di monitoraggio e coaching personalizzato da parte di infermieri, dietisti e specialisti nella cura del diabete autorizzati da Philips. Il servizio include avvisi in tempo reale per letture fuori norma e continua fino a 90 giorni dopo il parto.
Questa iniziativa affronta sfide sanitarie critiche in Georgia, dove Medicaid copre quasi il 50% dei parti e lo stato si posiziona al 31° posto su 40 per mortalità materna. Il programma è particolarmente significativo dato che il 62% delle gravidanze negli Stati Uniti è identificato come ad alto rischio, con un aumento dell'81,3% dei casi di ipertensione e del 50% dei casi di diabete. Inoltre, oltre il 35% delle contee statunitensi sono classificate come deserti di assistenza materna.
Philips (NYSE: PHG) se ha asociado con Amerigroup, CareSource Georgia y Peach State Health Plan para lanzar un programa de monitoreo remoto para embarazos de alto riesgo en Georgia. La iniciativa, que apoya la Ley de Bebés Saludables de Georgia, cubrirá inicialmente 50 condados, enfocándose en individuos embarazadas y en el período postparto con hipertensión materna y diabetes.
El programa permite a las mujeres embarazadas cubiertas por Medicaid recibir dispositivos de monitoreo y coaching de salud personalizado de enfermeras, dietistas y especialistas en cuidado de diabetes licenciados por Philips. El servicio incluye alertas en tiempo real para lecturas fuera de rango y continúa hasta 90 días después del parto.
Esta iniciativa aborda desafíos críticos de atención médica en Georgia, donde Medicaid cubre casi el 50% de los partos y el estado ocupa el puesto 31 de 40 en mortalidad materna. El programa es particularmente significativo dado que el 62% de los embarazos en EE. UU. son identificados como de alto riesgo, con un aumento del 81.3% en casos de hipertensión y del 50% en casos de diabetes. Además, más del 35% de los condados de EE. UU. están clasificados como desiertos de atención materna.
필립스 (NYSE: PHG)는 아메리그룹, 케어소스 조지아 및 피치 주 건강 계획과 협력하여 조지아에서 고위험 임신을 위한 원격 모니터링 프로그램을 시작했습니다. 이 이니셔티브는 조지아 건강한 아기 법을 지원하며, 초기에는 50개의 카운티를 포함하여 임신 중이거나 출산 후인 고혈압 및 당뇨병을 가진 개인에 초점을 맞춥니다.
이 프로그램은 메디케이드로 보장된 임산부가 필립스의 면허를 가진 간호사, 영양사 및 당뇨병 관리 전문가로부터 모니터링 장치와 개인화된 건강 코칭을 받을 수 있도록 합니다. 이 서비스는 비정상적인 수치에 대한 실시간 경고를 포함하며, 출산 후 90일까지 계속됩니다.
이 이니셔티브는 메디케이드가 거의 50%의 출산을 커버하고 주가 모성 사망률에서 40개 중 31위에 위치하는 조지아의 중요한 건강 관리 문제를 다룹니다. 이 프로그램은 미국의 임신 중 62%가 고위험으로 분류되며, 고혈압 사례는 81.3%, 당뇨병 사례는 50% 증가한 것을 고려할 때 특히 중요합니다. 또한, 미국의 35% 이상의 카운티가 모성 치료 사막으로 분류됩니다.
Philips (NYSE: PHG) s'est associé à Amerigroup, CareSource Georgia et Peach State Health Plan pour lancer un programme de surveillance à distance pour les grossesses à haut risque en Géorgie. L'initiative, qui soutient la loi Georgia Healthy Babies Act, couvrira initialement 50 comtés, en se concentrant sur les personnes enceintes et en post-partum souffrant d'hypertension maternelle et de diabète.
Le programme permet aux femmes enceintes couvertes par Medicaid de recevoir des dispositifs de surveillance et un coaching santé personnalisé de la part des infirmières, des diététiciens et des spécialistes du diabète agréés par Philips. Le service comprend des alertes en temps réel pour les lectures hors norme et se poursuit jusqu'à 90 jours après l'accouchement.
Cette initiative répond à des défis critiques en matière de santé en Géorgie, où Medicaid couvre près de 50 % des naissances et où l'État se classe au 31e rang sur 40 en matière de mortalité maternelle. Le programme est particulièrement significatif étant donné que 62 % des grossesses aux États-Unis sont identifiées comme à haut risque, avec une augmentation de 81,3 % des cas d'hypertension et de 50 % des cas de diabète. De plus, plus de 35 % des comtés américains sont classés comme des déserts de soins maternels.
Philips (NYSE: PHG) hat sich mit Amerigroup, CareSource Georgia und Peach State Health Plan zusammengeschlossen, um ein Fernüberwachungsprogramm für Hochrisikoschwangerschaften in Georgia zu starten. Die Initiative unterstützt das Georgia Healthy Babies Act und wird zunächst 50 Landkreise abdecken, wobei der Fokus auf schwangeren und postpartalen Personen mit mütterlicher Hypertonie und Diabetes liegt.
Das Programm ermöglicht es Medicaid-gesicherten schwangeren Frauen, Überwachungsgeräte und personalisierte Gesundheitsberatung von lizenzierten Krankenschwestern, Diätassistenten und Diabetespflegespezialisten von Philips zu erhalten. Der Service umfasst Echtzeitwarnungen für außerhalb des Normalbereichs liegende Werte und läuft bis zu 90 Tage nach der Geburt weiter.
Diese Initiative geht auf kritische Gesundheitsprobleme in Georgia ein, wo Medicaid fast 50% der Geburten abdeckt und der Staat im Bereich der mütterlichen Sterblichkeit den 31. Platz von 40 einnimmt. Das Programm ist besonders bedeutend, da 62% der Schwangerschaften in den USA als hochriskant eingestuft werden, mit einem Anstieg von 81,3% bei Hypertoniefällen und 50% bei Diabetesfällen. Darüber hinaus sind über 35% der US-Landkreise als Wüsten der Mütterpflege klassifiziert.
- Strategic expansion into maternal healthcare market through partnerships with major health plans
- Addresses growing market need with 62% of US pregnancies being high-risk
- Recurring revenue potential through 90-day postpartum monitoring services
- Targets Medicaid market covering 50% of Georgia births
- initial rollout to only 50 counties
- High dependence on Medicaid reimbursement rates
- Competitive market with increasing healthcare technology solutions
Insights
Philips' partnership with three Georgia Medicaid providers marks a strategic expansion into the high-growth maternal remote patient monitoring (RPM) market. This initiative targets 50 counties in Georgia, focusing on high-risk pregnancies with hypertension and diabetes - conditions experiencing alarming growth rates of
This partnership represents a modest but potentially scalable revenue opportunity for Philips. While unlikely to significantly impact the company's
The timing is strategically significant as Philips continues its recovery from the sleep and respiratory devices recall that severely impacted investor confidence. This initiative aligns perfectly with healthcare's shift toward value-based care models, potentially providing more predictable recurring revenue compared to traditional equipment sales.
From a competitive standpoint, establishing early partnerships with state Medicaid programs could create barriers to entry for rivals like Medtronic and GE Healthcare. Success in Georgia would strengthen Philips' negotiating position with other states facing similar maternal health challenges.
Investors should note that while initial implementation costs may pressure margins, the long-term recurring revenue model typically delivers higher profitability. However, this remains subject to reimbursement policies and potential regulatory changes in the Medicaid landscape.
Collaboration aims to help improve access to prenatal and postpartum healthcare and improve outcomes for high-risk pregnancies with maternal hypertension and diabetes

Philips remote monitoring for maternal health (Photo: Business Wire)
“Amerigroup is proud to collaborate on this important initiative, which aims to significantly improve maternal health outcomes in
“Peach State Health Plan is dedicated to moving the needle for Georgian moms by working with strong partners and implementing innovative solutions that support and improve their care,” said Laquanda Brooks, Senior Vice President, Population Health and Clinical Operations at Peach State Health Plan. “Through remote patient monitoring and by taking a personalized approach to care, we’re better positioned to support mothers and their babies and improve maternity outcomes in Georgia.”
Maternal healthcare in the
“Our members are working moms, moms who face challenges with childcare or transportation, and moms in rural
Pregnant women with maternal hypertension or diabetes who are covered by Medicaid can opt into the program and will receive appropriate monitoring devices. A Philips licensed nurse, dietitian, and certified diabetes care and education specialist will then walk them through how to use the devices as well as schedule coaching calls. The clinicians receive an alert if a participant’s blood glucose or blood pressure is out of range and reach out to see if they can help provide coaching, identify additional symptoms, and determine if the participant needs to see their provider. The remote monitoring continues for up to 90 days postpartum.
“Philips is committed to improving maternal healthcare and ensuring that all expectant women have access to high-quality prenatal and postpartum care,” said Jennifer Law, Maternal Health Leader at Philips. “We enable this through partnerships with innovative organizations like Peach State Health Plan, Amerigroup, and CareSource that share our mission of improving lives. It takes an ecosystem of innovators, providers, payers, and policymakers working together to ensure a healthy pregnancy and start for every mom and child.”
FOR REPORTERS: Patients, providers and payers are available for interviews.
[1] https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4728153/
[2] Nowhere to Go: March of Dimes 2024 Maternity Care Deserts Report US
[3] Why Health Care Is Harder to Access in Rural America
[4] 2024 March of Dimes Report Card for
About Amerigroup Georgia
Amerigroup Community Care of
About CareSource Georgia
CareSource is a nonprofit, managed care organization making health care accessible to 430,000 Georgians. The organization offers comprehensive health insurance plans including Medicaid, Health Insurance Marketplace and Medicare to improve its members’ health and well-being. As a mission-driven organization, CareSource is transforming health care with innovative programs that address social determinants of health, health equity, prevention and access to care. For more, visit us at www.caresource.com/ga/plans/, or follow us on X, formerly known as Twitter, LinkedIn, or Facebook.
About Peach State Health Plan
Peach State Health Plan is a Care Management Organization that serves the needs of Georgians through a range of health insurance solutions. Peach State Health Plan serves the Medicaid and PeachCare for Kids® population in partnership with Georgia Families. The organization also focuses on under-insured and uninsured individuals through its federal insurance marketplace plan, Ambetter, and its Medicare Advantage and Medicare Prescription Drug Plans (PDP) through WellCare. Peach State Health Plan is a wholly owned subsidiary of Centene Corporation, a leading healthcare enterprise committed to helping people live healthier lives. For more information visit www.pshp.com.
About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people’s health and well-being through meaningful innovation. Philips’ patient- and people-centric innovation leverages advanced technology and deep clinical and consumer insights to deliver personal health solutions for consumers and professional health solutions for healthcare providers and their patients in the hospital and the home.
Headquartered in
*The opinions and clinical experiences presented herein are specific to the featured topic(s) and are not linked to any specific patient and are for information purposes only. The medical experience(s) derived from specified topic(s) may not be predictive of all patients. Individual results may vary depending on a variety of patient-specific attributes and related factors. Nothing in this article is intended to provide specific medical advice or to take the place of written law or regulations.
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For further information, please contact:
Avi Dines
Philips
Tel: 781-690-3814
Email: avi.dines@philips.com
Source: Royal Philips
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