April Boyce Joins PetVivo Holdings, Inc. as the Vice President of Marketing

Rhea-AI Summary

PetVivo Holdings announced that April Boyce has joined as Vice President of Marketing. Boyce, with over 20 years of experience in consumer-packaged goods (CPG) marketing, sales, and strategic partnerships, has held significant roles at Procter & Gamble and Clorox. At Clorox, she led the shopper marketing division and formed strategic partnerships with companies like Burt's Bees, Coca-Cola, and Tyson Foods. Her most recent role was Chief Commercial Officer at pet tech start-up, Link. Boyce aims to enhance awareness and understanding of PetVivo's veterinary medical device, Spryng with OsteoCushion Technology.

Positive

• April Boyce brings over 20 years of experience in CPG marketing, sales, and strategic partnerships to PetVivo.
• Boyce has held significant roles at industry giants like Procter & Gamble and Clorox.
• At Clorox, Boyce led the shopper marketing division and formed strategic partnerships with Burt's Bees, Coca-Cola, and Tyson Foods.
• Boyce's recent role as Chief Commercial Officer at pet tech start-up, Link, aligns with PetVivo's focus on innovative veterinary products.
• The appointment is expected to enhance the awareness and understanding of PetVivo's flagship product, Spryng with OsteoCushion Technology.

Negative

• None.

MINNEAPOLIS, MN, US, June 04, 2024 (GLOBE NEWSWIRE) -- PetVivo Holdings, Inc. (OTC Pink: PETV & PETVW) (the "Company") an emerging biomedical device company focused on the commercialization of innovative medical devices and therapeutics for companion animals is pleased to announce that April Boyce has accepted a position with the Company as its new Vice President of Marketing.

"We are thrilled to have April join the PetVivo team and apply her vast insight and expertise to introduce and enhance the overall awareness and image of PetVivo and the products PetVivo commercializes.” said John Lai, Chief Executive Officer of PetVivo Holdings, Inc. “April brings a wealth of experience to our team as an expert in the marketing and promotion of innovative products."

April brings extensive experience in consumer-packaged goods (CPG) marketing, sales, strategic partnerships, and licensing to her role at PetVivo. Her career spans over 20 years, including significant tenures at Procter & Gamble (P&G) and Clorox. At Clorox, she was instrumental in establishing and leading the shopper marketing division, as well as forming strategic partnerships and licensing agreements with prominent companies like Burt’s Bees, Coca-Cola, and Tyson Foods. Most recently, April served as Chief Commercial Officer for the pet tech start-up, Link. April is passionate about go-to-market sales and marketing strategies, creative branding, product launches, and consumer engagement.

“I am delighted to join the PetVivo marketing team to assist in establishing broader awareness and understanding of their innovative veterinary medical device, Spryng with OsteoCushion Technology” said Ms. Boyce. “It is incredibly exciting to join a company whose technology truly enhances the lives of companion animals.”

For more information about PetVivo Holdings, Inc. and its innovative product, Spryng, please contact info1@petvivo.com or visit https://petvivo.com/ and https://sprynghealth.com/.

About PetVivo Holdings, Inc.

PetVivo Holdings Inc. (OTC Pink: PETV & PETVW) is an emerging biomedical device company currently focused on the manufacturing, commercialization and licensing of innovative medical devices and therapeutics for companion animals. The Company's strategy is to leverage human therapies for the treatment of companion animals in a capital and time efficient way. A key component of this strategy is the accelerated timeline to revenues for veterinary medical devices, which enter the market much earlier than more stringently regulated pharmaceuticals and biologics.

PetVivo has a robust pipeline of products for the treatment of animals and people. A portfolio of twenty-one patents protects the Company's biomaterials, products, production processes and methods of use. The Company’s lead product SPRYNG^™ with OsteoCushion^™ technology, a veterinarian-administered, intra-articular injection for the management of lameness and other joint related afflictions, including osteoarthritis, in cats, dogs and horses, is currently available for commercial sale.

For more information about PetVivo Holdings, Inc. and our revolutionary product, Spryng with OsteoCushion Technology, please contact info1@petvivo.com or visit https://petvivo.com/ or http://sprynghealth.com.

CONTACT:

John Lai, CEO
PetVivo Holdings, Inc.
Email: info1@petvivo.com
(952) 405-6216

Forward-Looking commercial Statements:

The foregoing material may contain “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, each as amended. Forward-looking statements include all statements that do not relate solely to historical or current facts, including without limitation the Company’s proposed development and commercial timelines, and can be identified by the use of words such as “may,” “will,” “expect,” “project,” “estimate,” “anticipate,” “plan,” “believe,” “potential,” “should,” “continue” or the negative versions of those words or other comparable words. Forward-looking statements are not guarantees of future actions or performance. These forward-looking statements are based on information currently available to the Company and its current plans or expectations and are subject to a number of uncertainties and risks that could significantly affect current plans. Risks concerning the Company’s business are described in detail in the Company’s Annual Report on Form 10-K for the year ended March 31, 2023 and other periodic and current reports filed with the Securities and Exchange Commission. The Company is under no obligation to, and expressly disclaims any such obligation to, update or alter its forward-looking statements, whether as a result of new information, future events or otherwise.

Attachment

• PetVivo Holdings, Inc.

FAQ

Who is the new Vice President of Marketing at PetVivo Holdings?

April Boyce has joined PetVivo Holdings as the new Vice President of Marketing.

What experience does April Boyce bring to PetVivo Holdings?

April Boyce has over 20 years of experience in CPG marketing, sales, strategic partnerships, and licensing, with significant roles at Procter & Gamble and Clorox.

What was April Boyce's role at Clorox?

At Clorox, April Boyce led the shopper marketing division and formed strategic partnerships with companies like Burt's Bees, Coca-Cola, and Tyson Foods.

What was April Boyce's most recent position before joining PetVivo?

April Boyce most recently served as Chief Commercial Officer at the pet tech start-up, Link.

What product is April Boyce expected to enhance awareness for at PetVivo?

April Boyce is expected to enhance awareness and understanding of PetVivo's veterinary medical device, Spryng with OsteoCushion Technology.