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PEPSI® ANNOUNCE FOOTBALL STAR JACK GREALISH AS GLOBAL BRAND AMBASSADOR IN MULTI-YEAR PARTNERSHIP

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Pepsi has announced the signing of football star Jack Grealish as their new global brand ambassador in a multi-year partnership. Jack will be featured in Pepsi's upcoming global football campaign alongside other star athletes like Vini Jr., Son Heung-min, and Leah Williamson. The campaign aims to provide unique and enjoyable football experiences for fans worldwide.
Pepsi ha annunciato l'ingaggio della stella del calcio Jack Grealish come nuovo ambasciatore globale del marchio, in una partnership pluriennale. Jack sarà protagonista nella prossima campagna calcistica globale di Pepsi insieme ad altri atleti di spicco come Vini Jr., Son Heung-min e Leah Williamson. La campagna ha l'obiettivo di offrire esperienze calcistiche uniche e divertenti per i tifosi in tutto il mondo.
Pepsi ha anunciado la firma de la estrella de fútbol Jack Grealish como su nuevo embajador global de la marca en una asociación de varios años. Jack aparecerá en la próxima campaña de fútbol global de Pepsi junto a otros deportistas destacados como Vini Jr., Son Heung-min y Leah Williamson. La campaña busca proporcionar experiencias futbolísticas únicas y entretenidas para aficionados de todo el mundo.
펩시가 축구 스타 잭 그릴리쉬를 새로운 글로벌 브랜드 앰배서더로 영입했다고 발표했습니다. 이 다년간의 파트너십에서 잭은 비니 주니어, 손흥민, 리아 윌리엄슨과 같은 다른 스타 선수들과 함께 펩시의 다가오는 글로벌 축구 캠페인에 등장할 예정입니다. 이 캠페인은 전 세계 팬들에게 독특하고 즐거운 축구 경험을 제공하는 것을 목표로 합니다.
Pepsi a annoncé la signature de la star de football Jack Grealish en tant que nouvel ambassadeur mondial de la marque dans le cadre d'un partenariat de plusieurs années. Jack figurera dans la prochaine campagne mondiale de football de Pepsi aux côtés d'autres athlètes de renom tels que Vini Jr., Son Heung-min et Leah Williamson. La campagne vise à offrir des expériences de football uniques et agréables aux fans du monde entier.
Pepsi hat die Verpflichtung des Fußballstars Jack Grealish als neuen globalen Markenbotschafter in einer mehrjährigen Partnerschaft bekanntgegeben. Jack wird zusammen mit anderen Sportgrößen wie Vini Jr., Son Heung-min und Leah Williamson in Pepsis kommender globaler Fußballkampagne zu sehen sein. Die Kampagne zielt darauf ab, weltweit einzigartige und unterhaltsame Fußballerlebnisse für Fans zu bieten.
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  • The star takes center stage in upcoming football campaign as Pepsi® continues to unlock enjoyment for fans
  • Jack joins Pepsi's star-studded group of global brand ambassadors, including Vini Jr., Son Heung-min and Leah Williamson

LONDON, April 26, 2024 /PRNewswire/ -- Pepsi has today unveiled the signing of its latest global brand ambassador, Jack Grealish, on a multi-year deal.

Jack will take centre stage in Pepsi's soon-to-be-announced global football campaign. The campaign will build on Pepsi's signature approach to football by creating unexpected and unrivalled football experiences for worldwide fans seeking to enjoy more of the beautiful game.

Jack Grealish joins Pepsi's incredible roster of globally recognised talent, which already includes winger Vinicius Jr., Son Heung-min, and Leah Williamson.

All four players are set to appear in Pepsi's forthcoming global advertising campaign, battling it out for street football supremacy. Jack and Pepsi have many plans in store that will bring the joy of football to fans throughout the year focused on the pleasure he takes from playing the beautiful game.

Jack Grealish, said: "I'm buzzing to partner with Pepsi as a global brand ambassador. Pepsi has a great heritage working with the biggest names in world football, and I'm excited to join their mission to unlock enjoyment for football fans around the world and encourage everyone to play the beautiful game!"

Eric Melis, VP of Global Brand Marketing, Carbonated Soft Drinks at PepsiCo, said: "Jack is renowned worldwide for his incredible football skills and the enjoyment he takes from the game. We celebrate those who personify our attitude on and off the pitch and can't wait for him to support us in bringing more enjoyment to football fans around the world as part of the Pepsi family."

About PepsiCo

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo (NASDAQ: PEP) generated more than $91 billion in net revenue in 2023, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com, and follow on X (Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.

 

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SOURCE PepsiCo

FAQ

Who is the new global brand ambassador for Pepsi in a multi-year partnership?

Jack Grealish

What is the focus of Pepsi's upcoming global football campaign featuring Jack Grealish?

Providing unique and enjoyable football experiences for fans worldwide

Which other star athletes will be featured in Pepsi's global advertising campaign alongside Jack Grealish?

Vini Jr., Son Heung-min, and Leah Williamson

What is the mission of Pepsi in partnering with Jack Grealish as a global brand ambassador?

To unlock enjoyment for football fans around the world and encourage everyone to play the beautiful game

Who is the VP of Global Brand Marketing, Carbonated Soft Drinks at PepsiCo?

Eric Melis

PepsiCo, Inc.

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