Paramount Unites Brands for Launch of First Global Comprehensive E-Commerce Platform, Paramount Shop
Paramount Global launched its first global e-commerce site, ParamountShop.com, on March 15, 2023. This platform features over 7,000 items representing more than 125 brands including CBS, MTV, and Nickelodeon. Paramount Shop aims to enhance customer engagement by offering a seamless shopping experience with a variety of products across categories like apparel, collectibles, and toys. The site supports worldwide shipping and will introduce localized experiences in the US, Canada, UK, and Germany. As Paramount expands its online presence, the platform is designed to reflect the company's popular content and culture-defining brands.
- Launch of ParamountShop.com expands Paramount's direct-to-consumer capabilities.
- Offers over 7,000 items across more than 125 brands, enhancing product range.
- Worldwide shipping available, increasing market reach.
- None.
Paramount Shop Debuts with
The platform will feature a broad array of products representing more than 125 brands and characters totaling over 7,000 items and more than 50,000 unique products from Paramount brands including
"Paramount Shop plays a key role in
Paramount Shop provides an easy and thoughtful customer interface, while offering an elevated and dynamic shopping experience with cinematic photography and a sleek design. Fans on the site will also have a seamless opportunity to engage with Paramount+. Items available for purchase will span categories including apparel, accessories, collectibles, costumes, home, party goods, publishing, and toys, exclusive and memorabilia as well as unique co-brands. Products and collections will be updated as the platform continues to rollout authentic collaborations inspired by the brands, characters and franchises that fans love.
From launch, the site has the ability to ship worldwide. Additionally, there will be localized experiences in the US,
Fans can shop now at ParamountShop.com.
About Paramount Consumer Products
Paramount Consumer Products oversees all licensing and merchandising for
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