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Yellow Rose by Kendra Scott Announces Capsule Yellowstone Collection

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Yellow Rose by Kendra Scott has launched a -edition Yellowstone Collection in collaboration with Paramount Consumer Products, coinciding with the return of the series' fifth season. The collection features 13 styles priced between $50-$250, including bracelets, rings, and necklaces inspired by the Yellowstone Dutton Ranch and Beth and Rip's love story. 20% of the purchase price will be allocated to the Nest Women of the West Fund through The Kendra Scott Foundation, supporting American craftsmen and artisans. The collection is now available on KendraScott.com and targets Yellowstone's audience of over 12 million viewers.

Yellow Rose di Kendra Scott ha lanciato un'edizione della Yellowstone Collection in collaborazione con Paramount Consumer Products, in concomitanza con il ritorno della quinta stagione della serie. La collezione presenta 13 stili con prezzi che variano tra i $50 e i $250, inclusi bracciali, anelli e collane ispirati al Yellowstone Dutton Ranch e alla storia d'amore tra Beth e Rip. Il 20% del prezzo di acquisto sarà destinato al Nest Women of the West Fund tramite la Kendra Scott Foundation, a sostegno di artigiani e artisti americani. La collezione è ora disponibile su KendraScott.com e si rivolge a un pubblico di Yellowstone di oltre 12 milioni di spettatori.

Yellow Rose de Kendra Scott ha lanzado una edición de la Yellowstone Collection en colaboración con Paramount Consumer Products, coincidiendo con el regreso de la quinta temporada de la serie. La colección presenta 13 estilos con precios que oscilan entre $50 y $250, incluidos pulseras, anillos y collares inspirados en el Yellowstone Dutton Ranch y la historia de amor entre Beth y Rip. El 20% del precio de compra se destinará al Nest Women of the West Fund a través de la Kendra Scott Foundation, apoyando a artesanos y artesanas estadounidenses. La colección ya está disponible en KendraScott.com y tiene como objetivo a la audiencia de Yellowstone de más de 12 millones de espectadores.

켄드라 스코트의 옐로우 로즈는 파라마운트 소비자 제품과 협력하여 옐로스톤 컬렉션의 한정판을 출시했으며, 이는 시리즈의 다섯 번째 시즌 돌아오는 것과 동시에 진행됩니다. 이 컬렉션은 $50에서 $250 사이의 가격대에 있는 13가지 스타일로 구성되어 있으며, 옐로스톤 더튼 랜치와 베스와 립의 사랑 이야기를 영감을 받은 팔찌, 반지, 목걸이가 포함됩니다. 구매 가격의 20%는 켄드라 스코트 재단을 통해 Nest Women of the West 기금에 할당되어 미국의 장인과 예술가들을 지원합니다. 이 컬렉션은 현재 KendraScott.com에서 구매할 수 있으며, 1200만 명 이상의 시청자를 대상으로 하고 있습니다.

Yellow Rose de Kendra Scott a lancé une édition de la Yellowstone Collection en collaboration avec Paramount Consumer Products, coïncidant avec le retour de la cinquième saison de la série. La collection propose 13 styles dont les prix varient entre 50 et 250 $, comprenant des bracelets, des bagues et des colliers inspirés par le Yellowstone Dutton Ranch et l'histoire d'amour entre Beth et Rip. 20% du prix d'achat sera alloué au Nest Women of the West Fund via la Kendra Scott Foundation, soutenant les artisans américains. La collection est maintenant disponible sur KendraScott.com et cible l'audience de Yellowstone de plus de 12 millions de téléspectateurs.

Yellow Rose von Kendra Scott hat eine -Edition der Yellowstone Collection in Zusammenarbeit mit Paramount Consumer Products herausgebracht, zeitgleich mit der Rückkehr der fünften Staffel der Serie. Die Kollektion umfasst 13 Styles im Preisbereich von $50 bis $250, darunter Armbänder, Ringe und Halsketten, die vom Yellowstone Dutton Ranch und der Liebesgeschichte von Beth und Rip inspiriert sind. 20% des Kaufpreises werden über die Kendra Scott Foundation an den Nest Women of the West Fund gespendet, um amerikanische Handwerker und Künstler zu unterstützen. Die Kollektion ist jetzt auf KendraScott.com erhältlich und richtet sich an das Publikum von Yellowstone mit über 12 Millionen Zuschauern.

Positive
  • Partnership with popular TV series Yellowstone reaching 12+ million viewers
  • 20% of purchase price allocated to charitable cause supporting American artisans
  • Strategic timing with series' fifth season return to maximize sales potential
Negative
  • None.

The styles honor the iconic Yellowstone Dutton Ranch and Beth and Rip's love story

AUSTIN, Texas, Oct. 23, 2024 /PRNewswire/ -- Inspired by the excitement surrounding the return of the fifth season of Paramount Network's hit series Yellowstone, Yellow Rose by Kendra Scott announces the limited-edition Yellow Rose by Kendra Scott x Yellowstone Collection, made in collaboration with Paramount Consumer Products. As anticipation builds among over 12 million viewers, this collection invites fans to express themselves through keepsake jewelry for both men and women. Paying homage to the iconic Yellowstone Dutton Ranch and its characters, the styles celebrate the unforgettable love story of Beth and Rip. Proceeds from the collection will benefit Nest, uplifting American craftsmen and supporting their artistry and craftsmanship.

"I've always believed in creating pieces that tell a story, and our Yellow Rose by Kendra Scott x Yellowstone Collection celebrates just that. I've been a Yellowstone fan since day one, and we are thrilled to bring these pieces to life, commemorating the iconic Yellowstone Dutton Ranch brand, and celebrating the love and strength of Beth and Rip's story, all while championing artisans and doing good through our partnership with Nest," said Kendra Scott, Founder & Chief Creative Officer.

This collection captures the iconic motifs of the Yellowstone Ranch with a suite of bracelets, rings and necklaces, including the iconic Kendra Scott Elisa shape. The vintage-inspired styles including exclusive Beth and Rip suites, were crafted as a testament to true love and the serene beauty of ranch life.

"It's an honor to partner with Kendra Scott, one of the most popular designers leading a luxury brand that's accessible for everyone," said Pam Kaufman, President and CEO, International Markets, Global Consumer Products & Experiences, Paramount. "Our partnership with Yellow Rose by Kendra Scott for Yellowstone offers consumers a chance to have a little bit of Beth and Rip's love story for themselves."

To help protect and uplift the craft heritage of the American West, 20% of the purchase price of Yellow Rose by Kendra Scott x Yellowstone collection piece will go towards The Kendra Scott Foundation and allocated to the Nest Women of the West Fund to help facilitate their mission. This fund celebrates a rich, diverse craft culture and the women who keep it alive to create a more equitable and beautiful world for all.

The Nest Women of the West x Yellow Rose by Kendra Scott Fund is a transformative financial readiness and capital access program designed to connect Western U.S. artisans, makers, and entrepreneurs with the mentorship, coaching, funding, and peer support they need to achieve their financial goals and grow their creative businesses.

The collection features 13 styles with prices ranging from $50-$250 and is now available on KendraScott.com.

About Yellow Rose by Kendra Scott
Yellow Rose by Kendra Scott is a heartfelt tribute to the beauty of Texas, drawing inspiration from the timeless elegance of golden roses. Born out of love for Kendra's Texas family ranch and the connection, tranquility, and adventure it brings, the newest extension of the Kendra Scott brand effortlessly blends vintage-inspired jewelry and accessories. Experience Yellow Rose by Kendra Scott at the South Congress Flagship in Austin, TX, or explore the collection online at kendrascott.com/yellow-rose.

About Paramount Consumer Products
Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by a diverse slate of consumer brands, Paramount Consumer Products' portfolio is based on content from platforms including Paramount+, CBS (including CBS Television Studios and CBS Television Distribution), cable networks (including MTV, Nickelodeon and Showtime), and Paramount Pictures. Additionally, the division operates Paramount Game Studios. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world's most beloved, iconic franchises. To view our range of consumer products and Paramount branded apparel, visit ParamountShop.com.

Media Contact: TeamKendraScott@jonesworks.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/yellow-rose-by-kendra-scott-announces-capsule-yellowstone-collection-302283857.html

SOURCE Kendra Scott

FAQ

What is the price range of the Yellow Rose by Kendra Scott x Yellowstone Collection?

The collection features 13 styles with prices ranging from $50 to $250.

How much of the purchase price goes to charity from the Yellowstone Collection?

20% of the purchase price goes to The Kendra Scott Foundation and is allocated to the Nest Women of the West Fund.

Where can I buy the Yellow Rose by Kendra Scott x Yellowstone Collection?

The collection is available exclusively on KendraScott.com.

What inspired the Yellow Rose by Kendra Scott x Yellowstone Collection?

The collection was inspired by the Yellowstone Dutton Ranch and Beth and Rip's love story from the Paramount Network series Yellowstone.

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