OneSpan Appoints Eric Hanson as Chief Marketing Officer

Rhea-AI Summary

OneSpan (NASDAQ: OSPN) has appointed Eric Hanson as the new Chief Marketing Officer, bringing over 30 years of experience in marketing, sales, and product development. Previously CMO at Fuze, Hanson was instrumental in realigning strategies to enhance market opportunities. His background includes co-founding and leading SPY Visual Effects, where he drove significant growth through notable campaigns. President and CEO Matthew Moynahan expressed confidence in Hanson's ability to evolve OneSpan's brand and strengthen its market position.

Positive

• Eric Hanson's extensive experience is expected to drive OneSpan's marketing strategy and growth.
• Hanson's previous success in transforming market strategies may enhance OneSpan's industry recognition.

Negative

• None.

SaaS marketing veteran joins OneSpan to accelerate global growth

CHICAGO--(BUSINESS WIRE)-- OneSpan Inc. (NASDAQ: OSPN), a global leader in digital identity verification and e-signatures, announced today that Eric Hanson has joined the company as Chief Marketing Officer, reporting to Matthew Moynahan, President and Chief Executive Officer. Hanson combines more than 30 years of experience across roles in marketing, sales, and product, helping organizations drive transformation, build market momentum, and grow industry recognition.

Eric Hanson, Chief Marketing Officer, OneSpan (Photo: Business Wire)

Most recently Hanson served as the Chief Marketing Officer at Fuze where he was responsible for setting the company’s global marketing strategy and leading demand generation, brand, product and customer marketing. During his tenure, he helped lead strategic initiatives with other members of the executive team to re-align Fuze’s go-to-market and product strategies in order to target emerging market opportunities in Unified Communications, earning Fuze recognition as a category visionary and leader. Before his appointment as the Chief Marketing Officer, Hanson held leadership roles in product and demand generation.

Prior to Fuze, Hanson was the co-founder and CEO of SPY Visual Effects, a creative studio servicing advertising agencies and motion picture studios. The company was acquired in 2009, and Hanson then served as the business unit’s SVP and General Manager until 2012. Under Hanson’s leadership, the company experienced tremendous growth, working on advertising campaigns with brands including Nike, Toyota, and Apple and motion pictures including Iron Man, Hunger Games, and Avatar.

“Hanson brings a rare mix of creativity, brand strategy, and business acumen while also understanding how to build market momentum and grow industry recognition,” said OneSpan President and CEO, Matthew Moynahan. “I am thrilled to welcome Eric to OneSpan for the broad perspective and skillful leadership he will bring to our business and ongoing brand evolution.”

“I am excited to join the talented team at OneSpan and look forward to building on the rich heritage of the company as we transform the business, drive customer value, and capitalize on an amazing market opportunity,” said OneSpan CMO Eric Hanson.

Further details on OneSpan’s leadership team can be found at www.onespan.com/about/leadership.

About OneSpan

OneSpan helps protect the world from digital fraud by establishing trust in people’s identities, the devices they use, and the transactions they execute. OneSpan’s security solutions significantly reduce digital transaction fraud and enable regulatory compliance for more than half of the top 100 global banks and thousands of financial institutions around the world. Whether automating agreements with identity verification and e-signatures, reducing fraud using advanced analytics, or transparently securing financial transactions, OneSpan helps lower costs and accelerate customer acquisition while improving the user experience. Learn more at OneSpan.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220316005020/en/

Media Contact

Sarah Hanel

Senior Director of Global Corporate Communications

+1-312-871-1729

sarah.hanel@onespan.com

Investor Contact

Joe Maxa

Vice President of Investor Relations

+1-312-766-4009

joe.maxa@onespan.com

Source: OneSpan Inc.

FAQ

Who is the new Chief Marketing Officer of OneSpan?

The new Chief Marketing Officer of OneSpan is Eric Hanson.

What experience does Eric Hanson bring to OneSpan?

Eric Hanson brings over 30 years of experience in marketing, sales, and product development.

What was Eric Hanson's role before joining OneSpan?

Before joining OneSpan, Eric Hanson served as the Chief Marketing Officer at Fuze.

How might Eric Hanson impact OneSpan's growth?

His expertise in marketing strategy and market momentum is expected to accelerate OneSpan's growth.

What does OneSpan specialize in?

OneSpan specializes in digital identity verification and e-signatures, helping to reduce digital transaction fraud.