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Overview of Oliveda International, Inc. (OLVI)
Oliveda International, Inc. (OTC Pink: OLVI) is a pioneering company in the waterless beauty industry, offering innovative, sustainable, and highly effective skincare and cosmetic products. Founded by Thomas Lommel, Oliveda operates at the intersection of beauty, sustainability, and social impact. The company’s core philosophy revolves around utilizing the natural power of mountain olive trees, which are cultivated and eco-certified to produce hydroxytyrosol—a potent bioactive compound that replaces the water phase in traditional beauty formulations. This approach not only enhances product efficacy but also aligns with the growing consumer demand for environmentally friendly and bioactive skincare solutions.
Business Model and Operations
Oliveda generates revenue through a direct-to-consumer model, supported by a growing network of over 50,000 waterless beauty consultants. The company’s operations span online sales, flagship stores in Berlin and Düsseldorf, and a robust distribution network across Europe and the United States. By eliminating water—a common filler in conventional cosmetics—Oliveda’s products are 70% more efficient, offering transformative results validated by conventional medicine. The company’s product portfolio includes skincare, holistic beauty solutions, and innovative offerings like olive leaf-based coffee alternatives and sound bath meditations derived from olive tree frequencies.
Industry Context and Competitive Position
Operating within the rapidly growing waterless beauty segment, Oliveda is uniquely positioned as a leader in this niche market. The waterless beauty trend is gaining traction globally, driven by consumer awareness of sustainability and the inefficiencies of water-based products. Oliveda’s differentiation lies in its proprietary formulations, which incorporate hydroxytyrosol and other bioactive compounds derived from centuries-old mountain olive trees. This positions the company ahead of competitors in both efficacy and environmental impact. Additionally, its commitment to sustainability extends beyond products, as the company uses the water saved in production to build wells in Africa, further enhancing its social responsibility credentials.
Key Brands and Innovations
Oliveda’s portfolio includes several registered brands such as Oliveda, LA Dope, Re:connected to Nature, and Olive Rose. The latter, a recent addition, introduces hydroxytyrosol-powered skin tints, marking the company’s entry into cosmetics. These products are free from parabens, silicones, and other harmful additives, adhering to strict clean beauty standards. Oliveda’s innovations also include the Olive Tree Therapy concept, which blends Mediterranean and Ayurvedic principles, and olive matcha, a unique coffee replacement derived from ground olive leaves.
Sustainability and Social Impact
Beyond its product offerings, Oliveda is deeply committed to environmental conservation and social impact. The company is the largest conservationist of mountain olive trees in its region, protecting over 30,000 trees. Through the Thomas Lommel Foundation, Oliveda channels the water saved from its production processes to build wells in Africa, addressing critical water scarcity issues. This holistic approach—from tree to beauty and back to nature—exemplifies the company’s dedication to sustainability and community well-being.
Market Significance and Growth
Oliveda has achieved remarkable growth, particularly in the United States, where its subsidiary, Olive Tree People Inc., has become the fastest-growing waterless beauty brand. The company’s direct-to-consumer model and innovative products have driven exponential sales increases, positioning it as a major player in the global beauty industry. With plans for further expansion into Canada, the United Kingdom, and Europe, Oliveda is poised to capitalize on the growing demand for sustainable and effective beauty solutions.
Conclusion
Oliveda International, Inc. stands out as a trailblazer in the waterless beauty industry, combining innovation, sustainability, and social impact. Its unique formulations, robust business model, and commitment to environmental and social responsibility position it as a compelling entity in the competitive beauty landscape. By redefining beauty through its holistic approach, Oliveda continues to set new standards for efficacy and sustainability in the cosmetics industry.
Olive Tree People Inc., a subsidiary of Oliveda International (OTC Pink: OLVI), announces a new campaign to promote Waterless Holistic Skincare. The initiative engages 58 Executive Sales Representatives and targets 3,875 spas in the U.S. Olive Tree People aims to revolutionize skincare by eliminating products with high filler content, emphasizing natural, bioactive ingredients. With over 20 years in the industry, the company plans to expand its flagship stores globally and connect with 225 million potential customers. The trend of waterless beauty is gaining momentum, endorsed by celebrities and major publications.
Oliveda International's subsidiary, Olive Tree People Inc., is launching its waterless skincare products in the U.S., targeting up to 3,875 beauty salons and spas. Each salon will receive ZIP code exclusivity, participate in online sales, and gain weekly advertising. With a contact base of 225 million potential customers, Oliveda's unique treatment concepts are validated by conventional medicine. The brand is endorsed by celebrities, including Gigi Hadid, and is positioned as a leader in the innovative waterless beauty market.
Olive Tree People Inc., a subsidiary of Oliveda International (OTC Pink: OLVI), announces the launch of four new waterless beauty products, including the bestseller F81 AHA+HT facial serum. Investors can receive up to $2,500 in free products based on their investment levels, with shares currently priced at $1.25 as part of a Regulation A+ Tier 2 offering aiming to raise $15 million. The company, valued at $95 million, plans to expand its flagship stores globally and is recognized for its commitment to organic certified mountain olive trees.
Oliveda International, Inc. (OTC Pink: OLVI) announces the launch of OLIVEDA TV in the U.S. on October 1st, aiming to reach 87 million households. The first broadcast will air on ShopHQ at 12:00 pm EDT. The initiative focuses on promoting OLIVEDA's unique formula, emphasizing its main ingredient, hydroxytyrosol, while minimizing fillers. Victoria Kinney, a prominent TV shopping personality, will host the program, guiding viewers through OLIVEDA’s offerings. The company operates multiple flagship stores and plans to expand its retail presence globally.
Oliveda International, Inc. (OTC Pink: OLVI) has received an additional 63 million shares of Olive Tree People Inc., raising its total holdings to 64 million shares valued at $80 million.
The SEC has qualified a Regulation A+ Tier 2 offering to raise up to $15 million at a price of $1.25 per share. Despite this offering, Oliveda will retain approximately 84% of the Olive Tree common stock.
Proceeds will support US expansion, including flagship stores and new product launches.
Oliveda International, Inc. (OTC Pink: OLVI) has announced the acquisition of The Intuition of Nature Inc., marking it as a wholly owned subsidiary. This acquisition aims to launch a premium skin care line at accessible prices starting at $5.95 in June 2021, targeting a projected global sales figure of $100 million over three years. The product line will initially include 19 items, expanding to 55, focusing on replacing fillers with potent plant-based ingredients.
Oliveda International, Inc. (OTC Pink: OLVI) announced plans to raise up to $15 million through a Regulation A+ Tier 2 stock offering in 2021. The funds will primarily support expansion efforts in the U.S., including flagship stores in Los Angeles, New York, San Francisco, and Miami. The company aims to enhance its operations while minimizing shareholder dilution. Legal counsel has been retained to file the necessary offering circular with the SEC. Oliveda, established in 2003, focuses on natural cosmetics and operates a growing retail network.
Oliveda International, Inc. (OTC Pink: OLVI) is set to report a 40% increase in sales for 2020, despite a challenging market with lockdowns and store closures. This growth is attributed to a strong performance in online orders, exceeding industry expectations of a 20-40% decline. The company will release its audited financial results for 2018-2020 around March 31, 2021. Oliveda operates 650 retail stores and plans to expand this network significantly in the next five years.
Oliveda International (OTC Pink: OLVI) is expanding into the pregnancy beauty market following supermodel Gigi Hadid's endorsement of its products during her pregnancy. According to market research, the global pregnancy care products market was valued at over $23 million in 2019, projected to grow to nearly $42 million by 2026. Oliveda emphasizes the importance of using natural and safe skincare solutions during pregnancy and has identified key products for expectant mothers, aligning with a broader trend towards organic skincare.
Oliveda International, Inc. (OTC Pink: OLVI) announced that supermodel Gigi Hadid featured its products in a Vogue video discussing her beauty secrets. Hadid, with nearly 64 million Instagram followers, emphasized her preference for clean and natural products during her pregnancy, highlighting Oliveda's use of antioxidant-rich olive leaf extract instead of conventional water-based creams. CEO Thomas Lommel expressed optimism about the increasing interest in Oliveda's offerings, which aim to meet evolving consumer needs amid rising skin allergies. The company plans to expand its global retail presence.
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