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Oliveda International, Inc. (OLVI) Subsidiary Olive Tree People Inc. Creates First Ever International Waterless Beauty Week

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Oliveda International (OTCID: OLVI) has announced through its subsidiary Olive Tree People Inc. the creation of the first-ever International Waterless Beauty Week, scheduled annually from July 16-25. The initiative celebrates the company's 65,000 waterless beauty consultants and their growing customer base.

During the promotional period, the company will build a water well in Africa for every 1,000 new customers. New customers will receive a $150 value waterless beauty gift and 25% off their first purchase. Each customer purchase will provide clean water for 15 people in Africa, addressing the issue of 1.4 billion people drinking contaminated water daily.

Oliveda International (OTCID: OLVI) ha annunciato, tramite la sua controllata Olive Tree People Inc., la creazione della prima Settimana Internazionale della Bellezza Senza Acqua, che si terrà ogni anno dal 16 al 25 luglio. L'iniziativa celebra i 65.000 consulenti di bellezza senza acqua dell'azienda e la loro crescente clientela.

Durante il periodo promozionale, l'azienda costruirà un pozzo d'acqua in Africa per ogni 1.000 nuovi clienti. I nuovi clienti riceveranno un regalo di bellezza senza acqua del valore di 150$ e uno sconto del 25% sul primo acquisto. Ogni acquisto garantirà acqua pulita a 15 persone in Africa, affrontando il problema di 1,4 miliardi di persone che bevono acqua contaminata ogni giorno.

Oliveda International (OTCID: OLVI) ha anunciado a través de su subsidiaria Olive Tree People Inc. la creación de la primera Semana Internacional de Belleza Sin Agua, programada anualmente del 16 al 25 de julio. La iniciativa celebra a los 65,000 consultores de belleza sin agua de la compañía y su creciente base de clientes.

Durante el período promocional, la empresa construirá un pozo de agua en África por cada 1,000 nuevos clientes. Los nuevos clientes recibirán un regalo de belleza sin agua valorado en $150 y un 25% de descuento en su primera compra. Cada compra proporcionará agua limpia a 15 personas en África, abordando el problema de 1.4 mil millones de personas que beben agua contaminada diariamente.

Oliveda International (OTCID: OLVI)는 자회사 Olive Tree People Inc.를 통해 매년 7월 16일부터 25일까지 개최되는 최초의 국제 무수분 뷰티 주간을 발표했습니다. 이 이니셔티브는 회사의 65,000명의 무수분 뷰티 컨설턴트와 증가하는 고객 기반을 기념합니다.

프로모션 기간 동안 회사는 1,000명의 신규 고객마다 아프리카에 우물을 건설할 예정입니다. 신규 고객은 150달러 상당의 무수분 뷰티 선물과 첫 구매 시 25% 할인 혜택을 받습니다. 각 고객의 구매는 아프리카의 15명에게 깨끗한 물을 제공하며, 매일 오염된 물을 마시는 14억 명의 문제를 해결하는 데 기여합니다.

Oliveda International (OTCID : OLVI) a annoncé, via sa filiale Olive Tree People Inc., la création de la toute première Semaine Internationale de la Beauté Sans Eau, prévue chaque année du 16 au 25 juillet. Cette initiative célèbre les 65 000 consultants en beauté sans eau de l'entreprise et leur clientèle en pleine croissance.

Pendant la période promotionnelle, l'entreprise construira un puits d'eau en Afrique pour chaque 1 000 nouveaux clients. Les nouveaux clients recevront un cadeau beauté sans eau d'une valeur de 150 $ et 25 % de réduction sur leur premier achat. Chaque achat permettra d'offrir de l'eau potable à 15 personnes en Afrique, répondant ainsi au problème de 1,4 milliard de personnes qui boivent de l'eau contaminée chaque jour.

Oliveda International (OTCID: OLVI) hat über seine Tochtergesellschaft Olive Tree People Inc. die Einführung der ersten Internationalen Wasserlosen Schönheitswoche bekannt gegeben, die jährlich vom 16. bis 25. Juli stattfindet. Die Initiative feiert die 65.000 wasserlosen Schönheitsberater des Unternehmens und deren wachsende Kundschaft.

Während des Aktionszeitraums wird das Unternehmen für jeweils 1.000 neue Kunden einen Wasserbrunnen in Afrika bauen. Neue Kunden erhalten ein wasserloses Schönheitsgeschenk im Wert von 150$ und 25% Rabatt auf ihren ersten Einkauf. Jeder Kauf ermöglicht sauberes Wasser für 15 Menschen in Afrika und trägt dazu bei, das Problem von 1,4 Milliarden Menschen zu lösen, die täglich verunreinigtes Wasser trinken.

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  • Promotional nature of the campaign may impact short-term profit margins

SANTA MONICA, CA, July 15, 2025 (GLOBE NEWSWIRE) -- Oliveda International, Inc. (OTCID: OLVI) today announced that its Olive Tree People Inc. subsidiary, the leading and fastest-growing waterless beauty brand, has created the very first International Waterless Beauty Week, which will be held annually from July 16-25.

From tomorrow on, the company will celebrate International Waterless Beauty Week to celebrate its 65,000 waterless beauty consultants and the many times larger number of waterless beauty customers who have helped to create the waterless beauty movement over the past two years.

Olive Tree People Inc. founder and CEO Thomas Lommel commented, “We believe every woman should have the opportunity to understand what waterless beauty truly means and then decide whether or not to become a part of our movement. We believe that waterless beauty is not only the new and true clean beauty but also regenerative beauty. The tree from tree to beauty is at the heart of everything we do, and the water that we don't use in our products we bring to the people in Africa by building water wells.

“Water is for drinking and not for beauty and drinking water should be clean. 1.4 billion people drink dirty water every day with no alternative. Between July 16 and 25, we will build a new well for every 1,000 new customers. This means that with a single purchase, you will provide clean water for 15 people, and at the same time, help ensure everyone has the opportunity to try waterless beauty with our 365-day satisfaction guarantee. In celebration of the inaugural International Beauty Week, between July 16 and 25, all new Olive Tree People customers will receive a waterless beauty gift worth $150 in their shopping cart and 25% off their first purchase.”

About Oliveda International, Inc. 
Oliveda International, Inc. and its subsidiary, Olive Tree People Inc., as well as the European companies, Olive Tree People Europe AG and Oliveda Deutschland GmbH, as well as Olive Tree Farmers SL, were founded by the German real estate investor Thomas Lommel and have more than 20 years of experience in management and organic certification growing mountain olive trees, in the extraction of first-class, internationally award-winning extra virgin olive oils, the extraction of hydroxytyrosol, and in the production and distribution of cosmetic and holistic waterless products related to the olive tree. Lommel is the inventor of the Olive Tree Therapy 10 years in 14 days as well as the inventor of olive matcha, which is based on the ground olive leaf. Also unique is the coffee replacement developed by Lommel, which is based on olive leaf and hydroxytyrosol. In addition, Lommel is successfully active in the rapidly growing mindfulness industry with the olive tree sound bath meditation he developed and the frequencies of his olive trees, which he makes available worldwide.

In addition to the registered beauty brands, Oliveda and LA Dope, as well as OLIVE re:connected to Nature, The Intuition of Nature, and Olive Mush, to name just a few brands, Lommel is the region's largest conservationist and protector of over 30,000 one-hundred-year-old mountain olive trees, and, with his Thomas Lommel Foundation, he brings the water that he does not use into his waterless beauty products to the people of Africa by building water wells on site.

In addition to online sales and a Europe-wide branch network of thousands of retail stores, Oliveda Deutschland GmbH operates its own flagship stores in Berlin and Düsseldorf.

The brand's treatment concepts are unique worldwide, and their effectiveness has been confirmed by conventional medicine. Read our book The Olive Tree Therapy 10 Years in 14 Days. Waterless beauty has been called “The Next Big Thing” in articles in U.S. Vogue, Harper's Bazaar, InStyle, Elle, Madame, Forbes, and many other industry publications, as well as by Mintel, a world-leading futurology institute. Gigi Hadid and many other celebrities are already Oliveda fans and support its success.   Further information on Oliveda International, Inc. and its subsidiaries and associate companies and brands can be found at www.olivetreepeople.com

Forward-Looking Statements
This press release may contain statements, estimates or projections that constitute "forward-looking statements" pursuant to the safe harbor provisions of the U.S. federal securities laws. Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties, which may be found in the Company’s filings with OTC Markets Group Inc., that could cause actual results to differ materially from the Company's historical experience and present expectations or projections. Investors should not place undue reliance on forward-looking statements, which speak only as of the date they are made.  The Company expressly disclaims any obligation or intention to publicly update or revise any forward-looking statements unless otherwise required by law.



OLVI Investor Relations
619-202-7456
olvi@advanceprgroup.com

FAQ

When is the first International Waterless Beauty Week by OLVI taking place?

The first International Waterless Beauty Week will take place from July 16-25, 2025, and will be held annually thereafter.

What promotions is Oliveda International (OLVI) offering during Waterless Beauty Week?

During July 16-25, new customers will receive a waterless beauty gift worth $150 and 25% off their first purchase.

How many waterless beauty consultants does Olive Tree People Inc. (OLVI) have?

The company has 65,000 waterless beauty consultants who have helped create the waterless beauty movement over the past two years.

What is OLVI's social impact initiative during Waterless Beauty Week?

For every 1,000 new customers during July 16-25, the company will build a water well in Africa. Each individual purchase provides clean water for 15 people.

What guarantee does Olive Tree People Inc. (OLVI) offer on their waterless beauty products?

The company offers a 365-day satisfaction guarantee on their waterless beauty products.
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