ODP Business Solutions Continues Expansion in Hospitality Industry with New Sobel Westex Distribution Partnership
ODP Business Solutions, a division of The ODP (NASDAQ: ODP), has announced a new distribution partnership with luxury linens brand Sobel Westex, expanding its presence in the hospitality sector. The partnership will focus on supplying premium terry cloth towels, bedding, and other luxury textile products to enhance guest experiences.
Through ODP Business Solutions' logistics infrastructure and customer network, Sobel Westex will provide a comprehensive range of hospitality products including premium pillows, plush terry towels, high-quality linens, blankets, pool towels, and spa-like robes. The partnership follows ODP's recent milestone agreement with a leading hospitality management company, positioning ODP as a key supplier in the industry.
ODP Business Solutions, una divisione di The ODP (NASDAQ: ODP), ha annunciato una nuova partnership di distribuzione con il marchio di biancheria di lusso Sobel Westex, ampliando la sua presenza nel settore dell'ospitalità. La partnership si concentrerà sulla fornitura di asciugamani in spugna di alta qualità, biancheria da letto e altri prodotti tessili di lusso per migliorare l'esperienza degli ospiti.
Attraverso l'infrastruttura logistica e la rete clienti di ODP Business Solutions, Sobel Westex offrirà una gamma completa di prodotti per l'ospitalità, tra cui cuscini premium, asciugamani in spugna morbidi, biancheria di alta qualità, coperte, asciugamani da piscina e accappatoi simili a quelli delle spa. La partnership segue il recente accordo di ODP con una delle principali aziende di gestione dell'ospitalità, posizionando ODP come fornitore chiave nel settore.
ODP Business Solutions, una división de The ODP (NASDAQ: ODP), ha anunciado una nueva asociación de distribución con la marca de lencería de lujo Sobel Westex, ampliando su presencia en el sector de la hospitalidad. La asociación se centrará en el suministro de toallas de rizo premium, ropa de cama y otros productos textiles de lujo para mejorar la experiencia de los huéspedes.
A través de la infraestructura logística y la red de clientes de ODP Business Solutions, Sobel Westex ofrecerá una gama completa de productos de hospitalidad que incluyen almohadas premium, toallas de rizo suaves, sábanas de alta calidad, mantas, toallas de piscina y batas similares a las de spa. La asociación sigue al reciente acuerdo de ODP con una destacada empresa de gestión hotelera, posicionando a ODP como un proveedor clave en la industria.
ODP 비즈니스 솔루션, The ODP (NASDAQ: ODP)의 한 부서가 고급 리넨 브랜드 Sobel Westex와 새로운 유통 파트너십을 발표하며 환대 산업에서의 입지를 확장합니다. 이 파트너십은 손님 경험을 향상시키기 위해 프리미엄 타올, 침대 린넨 및 기타 고급 섬유 제품을 공급하는 데 중점을 둘 것입니다.
ODP 비즈니스 솔루션의 물류 인프라와 고객 네트워크를 통해 Sobel Westex는 프리미엄 베개, 부드러운 타올, 고품질 리넨, 담요, 수영장 타올 및 스파 같은 로브를 포함한 종합적인 환대 제품 범위를 제공할 것입니다. 이 파트너십은 ODP가 주요 환대 관리 회사와의 최근 이정표 계약을 체결한 후에 이루어지며, ODP를 이 산업의 주요 공급업체로 자리매김하게 합니다.
ODP Business Solutions, une division de The ODP (NASDAQ: ODP), a annoncé un nouveau partenariat de distribution avec la marque de linge de luxe Sobel Westex, élargissant sa présence dans le secteur de l'hospitalité. Ce partenariat se concentrera sur la fourniture de serviettes en éponge haut de gamme, de literie et d'autres produits textiles de luxe pour améliorer l'expérience des clients.
Grâce à l'infrastructure logistique et au réseau client d'ODP Business Solutions, Sobel Westex proposera une gamme complète de produits pour l'hospitalité, y compris des oreillers haut de gamme, des serviettes en éponge douces, du linge de haute qualité, des couvertures, des serviettes de piscine et des robes similaires à celles des spas. Ce partenariat fait suite à l'accord récent d'ODP avec une entreprise de gestion hôtelière de premier plan, positionnant ODP en tant que fournisseur clé dans l'industrie.
ODP Business Solutions, eine Abteilung von The ODP (NASDAQ: ODP), hat eine neue Vertriebspartnerschaft mit der Luxus-Bettwäsche-Marke Sobel Westex angekündigt, um ihre Präsenz im Gastgewerbe auszubauen. Die Partnerschaft wird sich auf die Lieferung von hochwertigen Frottiertüchern, Bettwäsche und anderen Luxustextilprodukten konzentrieren, um das Gästeerlebnis zu verbessern.
Durch die Logistik-Infrastruktur und das Kundennetzwerk von ODP Business Solutions wird Sobel Westex ein umfassendes Sortiment an Gastgewerbeprodukten anbieten, darunter Premium-Kissen, weiche Frottiertücher, hochwertige Bettwäsche, Decken, Pooltücher und spa-ähnliche Bademäntel. Die Partnerschaft folgt auf eine kürzliche Meilensteinvereinbarung von ODP mit einem führenden Unternehmen im Bereich Hotelmanagement, was ODP als wichtigen Lieferanten in der Branche positioniert.
- Strategic expansion into hospitality sector through partnership with luxury brand
- Access to Sobel Westex's premium product portfolio enhances ODP's market offering
- Leverages existing logistics infrastructure and customer network for new revenue streams
- Builds on recent success with hospitality management company agreement
- None.
Insights
The ODP 's strategic partnership with Sobel Westex represents a calculated diversification effort beyond its traditional office supplies market. This move into premium hospitality products follows a previous milestone agreement with a hospitality management company, indicating a deliberate expansion strategy in this sector.
While financial terms remain undisclosed, this partnership offers potential revenue diversification through ODP's established distribution network. The hospitality textile market presents an attractive opportunity as hotels continually refresh linens and towels, potentially creating recurring revenue streams complementary to ODP's existing business model.
This partnership follows The ODP 's broader trend of finding alternative growth channels amid the challenging traditional office supplies market. By leveraging existing logistics infrastructure to distribute higher-margin luxury goods, ODP may improve operational efficiency while expanding its addressable market.
The strategic significance lies in ODP's apparent transition from purely office supplies to a more comprehensive distribution and solutions company. This aligns with industry trends where distributors seek category expansion to offset declining traditional product lines.
However, without disclosed financial terms or revenue projections, investors should view this as a positive strategic development while recognizing its undetermined near-term financial impact. The partnership's actual value will depend on effective execution and market penetration within the competitive hospitality supply chain.
Partnership to elevate guest experience through supply of premium terry cloth towels and bedding
“This partnership exemplifies our commitment to driving growth in the hospitality sector while demonstrating our ability to deliver trusted brands and products across diverse industries, extending beyond office supplies,” said David Centrella, executive vice president of The ODP Corporation and president of ODP Business Solutions. “By integrating Sobel Westex's renowned luxury bedding and terry cloth towels into our portfolio, we're not just meeting but exceeding the expectations of our clients."
Sobel Westex is a leading global hospitality and retail textile company known for its commitment to quality, innovation and sustainability. Through ODP Business Solutions’ expansive customer roster and logistic infrastructure, Sobel Westex will now provide their comprehensive range of hospitality products that extend far beyond the traditional, offering premium pillows, plush terry towels, high-quality linens, blankets, pool towels and spa-like robes, all designed to create a luxurious and inviting atmosphere.
“When we look at this new partnership with ODP Business Solutions, we know it will be a transformative venture for both of our companies and can change the hospitality industry as we know it. Their exceptional distribution expertise and extensive customer network make it an easy decision to trust them with our product portfolio,” said Walter Pelaez, chief executive officer at Sobel Westex.
Sobel Westex's offerings are all crafted from high-quality materials like premium cotton, ensuring temperature regulation and superior comfort, durability and luxury across their entire product line. Their commitment to excellence is reflected in products that are meticulously crafted to provide unparalleled comfort and sophistication, catering to travelers who expect the finest hospitality experiences.
“Introducing Sobel Westex’s luxury products to our hospitality distribution services allows us to offer our customers the opportunity to create truly memorable guest experiences,” said Nisha Brown, vice president of marketing & product management at ODP Business Solutions. “From crisp, high-quality sheets to plush, indulgent bedding, superior linens provide weary travelers with the comfort they crave, transforming a night's rest into a truly rejuvenating experience. This partnership aligns perfectly with our commitment to delivering trusted brands and extraordinary products across all industries we serve.”
This partnership announcement follows ODP Business Solutions’ recent milestone agreement with a leading hospitality management company, becoming a key supplier and distribution partner. ODP Business Solutions will continue delivering high-quality solutions in traditional product categories, including furniture, professional cleaning and breakroom, while expanding into new categories to better serve the needs of its hospitality customers and customers across other verticals.
To learn more about ODP Business Solutions, visit www.odpbusiness.com.
About ODP Business Solutions:
ODP Business Solutions is a trusted partner with more than 30 years of experience working with businesses to adapt to the ever-changing world of work. From technology transformation, sustainability, innovative workspace design, cleaning and breakroom, and everything in between, ODP Business Solutions has the integrated products and services businesses need. Powered by a collaborative team of experienced business consultants, world-class logistics and trusted brand names, ODP Business Solutions advances how the working world gets work done. For more information on ODP Business Solutions, visit www.odpbusiness.com.
ODP Business Solutions is a division of The ODP Corporation (NASDAQ: ODP). ODP and ODP Business Solutions are trademarks of ODP Business Solutions, LLC. Any other product or company names mentioned herein are the trademarks of their respective owners.
About Sobel Westex:
Sobel Westex is the leading manufacturer to the hospitality and home fashion industry globally. Sobel Westex has successfully integrated design, manufacturing and distribution around the world. The company provides their clients with the highest quality experiences for bed linens, terry, robes, blankets, pillows and beyond. Sobel Westex's wealth of products is equaled only by their depth of experience and service, which is why they measure their partnerships not in years, but in decades. For more information on Sobel Westex or to contact a representative, visit www.sobelathome.com.
About The ODP Corporation
The ODP Corporation (NASDAQ:ODP) is a leading provider of products and services through an integrated business-to-business (B2B) distribution platform and omnichannel presence, which includes world-class supply chain and distribution operations, dedicated sales professionals, online presence and a network of Office Depot and OfficeMax retail stores. Through its operating companies Office Depot, LLC; ODP Business Solutions, LLC; and Veyer, LLC, The ODP Corporation empowers every business, professional, and consumer to achieve more every day. For more information, visit theodpcorp.com.
ODP and ODP Business Solutions are trademarks of ODP Business Solutions, LLC. Office Depot is a trademark of The Office Club, LLC. OfficeMax is a trademark of OMX, Inc. Veyer is a trademark of Veyer, LLC. ©2025 Office Depot, LLC. All rights reserved. Any other product or company names mentioned herein are the trademarks of their respective owners.
FORWARD LOOKING STATEMENTS – THE ODP CORPORATION
This communication may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements or disclosures may discuss goals, intentions and expectations as to future trends, plans, events, results of operations, cash flow or financial condition, or state other information relating to, among other things, The ODP Corporation (“the Company”), based on current beliefs and assumptions made by, and information currently available to, management. Forward-looking statements generally will be accompanied by words such as “anticipate,” “believe,” “plan,” “could,” “estimate,” “expect,” “forecast,” “guidance,” “expectations”, “outlook,” “intend,” “may,” “possible,” “potential,” “predict,” “project,” “propose” “aim” or other similar words, phrases or expressions, or other variations of such words. These forward-looking statements are subject to various risks and uncertainties, many of which are outside of the Company’s control. There can be no assurances that the Company will realize these expectations or that these beliefs will prove correct, and therefore investors and stakeholders should not place undue reliance on such statements.
Investors and shareholders should carefully consider the foregoing factors and the other risks and uncertainties described in the Company’s Annual Reports on Form 10-K, Quarterly Reports on Form 10-Q, and Current Reports on Form 8-K filed with the
View source version on businesswire.com: https://www.businesswire.com/news/home/20250311623862/en/
Press Contact:
Katee Schalau
6600 North Military Trail
mediarelations@odpbusiness.com
Source: ODP Business Solutions
FAQ
What is the strategic importance of ODP's partnership with Sobel Westex?
What products will ODP distribute through the Sobel Westex partnership?
How does this partnership affect ODP's market position?
What distribution advantages does ODP bring to Sobel Westex?
