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Preferred Commerce has appointed Mark Centolella as Chief Operating Officer, bringing nearly 30 years of healthcare experience to the role. He previously held leadership positions at Apria Healthcare, managing operations and sales across 56 branches. Centolella's expertise in market expansion and revenue cycle improvement is expected to enhance the management of Elev8 products. The company emphasizes the health benefits of its superoxide dismutase (SOD) products, which aim to support immunity and overall wellness, amid rising health concerns.
Preferred Commerce has appointed John Behling as the new Chief Marketing Officer, bringing over 30 years of marketing experience to drive brand development and strategic marketing efforts. His expertise includes significant leadership roles with major brands like Jim Beam and Coca-Cola, resulting in substantial revenue growth. This appointment aims to support the company's growth trajectory as it expands its product lines, particularly in the healthy lifestyle market. Behling's addition is expected to enhance product launches and the overall brand focus of OCBM.
Preferred Commerce (OTC PINK: OCBM) has announced the appointment of Eric Mays to its Board of Directors. Mays, a former Senior Sports Marketing Manager at Under Armour and current co-owner of OODA Global Gaming, brings extensive experience in sports management. Preferred Commerce recently launched distribution of its Thriv5 products, which are designed to enhance immune support and overall health through Superoxide Dismutase. Mays expressed enthusiasm about leveraging his connections to expand the company's market reach.
Preferred Commerce, Inc. (OTC PINK: OCBM) has appointed Rowland Hanson, a renowned marketing expert, to its Board of Directors. With a notable history at Microsoft, Neutrogena, and other major firms, Hanson's expertise in branding and global marketing is expected to enhance the company's strategic direction. Co-Chairman Michael Ferraro emphasized the importance of Hanson's insights for future growth in a competitive marketplace. Preferred Commerce's product, Thriv5, focuses on health benefits through antioxidants and is looking to expand its market presence under Hanson's guidance.
Preferred Commerce has appointed Hal Kravitz, a 30-year veteran from Coca-Cola, to its Board of Directors. Kravitz has a proven track record in the beverage industry, having led successful divisions like Glaceau/VitaminWater, which saw revenues grow from $350 million to over $1 billion. The company emphasizes his experience will be critical as the global healthy lifestyle market is set to exceed $314.2 billion by 2030. Preferred Commerce aims to leverage Kravitz's expertise to advance its wellness product, THRIV5, which utilizes powerful antioxidants for health benefits.
Preferred Commerce, Inc. (OTC PINK: OCBM) has appointed Gerry David to its Board of Directors. David, an award-winning executive with over 40 years of experience, previously served as President and CEO of Celsius Holdings, where he drove sales growth of over 500% and increased shareholder value by 35 times. His addition is expected to enhance the company's operational efficiency and support its growth strategy. Preferred Commerce specializes in health products, including THRIV5, which features antioxidant-rich formulas aimed at promoting a healthy lifestyle.
Preferred Commerce has announced a three-year partnership with Rick Ware Racing and Pinnacle Sports & Entertainment to sponsor the NASCAR Cup Series and NASCAR Xfinity Series, featuring its Thriv5 products. The collaboration aims to enhance brand visibility among millions of viewers and is expected to drive significant product sales. Thriv5 products, formulated for immune support and overall wellness, will debut at the upcoming Indy 500. CEO Michael Ferraro expressed confidence that these supplements will enhance the performance of the racing team and its athletes.
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