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Natural Grocers® Releases New House-Brand Organic Raw Tepache and Organic Raw Kombucha

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Natural Grocers has expanded its private-label lineup with the introduction of Organic Kombucha and Organic Raw Tepache. The new beverages include six kombucha flavors and two tepache varieties, all priced at $2.79 per 16 oz bottle. The drinks are brewed with Certified Colorado Rocky Mountain Spring Water and flavored with organic fruit juices.

The kombucha is fermented with Himalayan tea and organic cane sugar, containing live probiotics, enzymes, and antioxidants. The tepache, inspired by traditional Mexican and South American beverages, uses organic pineapple as its base culture. Both products are certified organic, non-GMO, vegan-friendly, and made without artificial ingredients.

This launch expands Natural Grocers' house brand, which was established in 2016 and now includes over 800 products available exclusively in their stores.

Natural Grocers ha ampliato la sua linea di prodotti a marchio privato con l'introduzione di Kombucha Biologica e Tepache Crudo Biologico. Le nuove bevande comprendono sei sapori di kombucha e due varietà di tepache, tutte al prezzo di $2.79 per bottiglia da 16 oz. Le bevande sono preparate con acqua di sorgente delle Montagne Rocciose del Colorado certificata e aromatizzate con succhi di frutta biologici.

La kombucha è fermentata con tè himalayano e zucchero di canna biologico, contenendo probiotici vivi, enzimi e antiossidanti. Il tepache, ispirato alle tradizionali bevande messicane e sudamericane, utilizza ananas biologico come cultura di base. Entrambi i prodotti sono certificati biologici, non OGM, adatti ai vegani e realizzati senza ingredienti artificiali.

Questo lancio espande il marchio di Natural Grocers, che è stato istituito nel 2016 e ora include oltre 800 prodotti disponibili esclusivamente nei loro negozi.

Natural Grocers ha ampliado su línea de productos de marca propia con la introducción de Kombucha Orgánica y Tepache Crudo Orgánico. Las nuevas bebidas incluyen seis sabores de kombucha y dos variedades de tepache, todas a un precio de $2.79 por botella de 16 oz. Las bebidas se elaboran con agua de manantial de las Montañas Rocosas de Colorado certificada y se aromatizan con jugos de frutas orgánicas.

La kombucha se fermenta con té del Himalaya y azúcar de caña orgánico, conteniendo probióticos vivos, enzimas y antioxidantes. El tepache, inspirado en las tradicionales bebidas mexicanas y sudamericanas, utiliza piña orgánica como su cultura base. Ambos productos son orgánicos certificados, no OGM, aptos para veganos y elaborados sin ingredientes artificiales.

Este lanzamiento amplía la marca propia de Natural Grocers, que se estableció en 2016 y ahora incluye más de 800 productos disponibles exclusivamente en sus tiendas.

내추럴 그로서스유기농 콤부차유기농 생 떼파체를 새롭게 출시하여 자사 브랜드 라인을 확장했습니다. 새로운 음료는 6가지 콤부차 맛과 2가지 떼파체 종류를 포함하며, 모두 16 oz 병당 $2.79의 가격에 판매됩니다. 이 음료는 콜로라도 록키산맥의 인증된 샘물로 양조되며, 유기농 과일 주스로 맛을 냈습니다.

콤부차는 히말라야 차와 유기농 사탕수수 설탕으로 발효되어, 살아있는 프로바이오틱스, 효소 및 항산화제를 포함하고 있습니다. 떼파체는 전통 멕시코 및 남미 음료에서 영감을 받아 유기농 파인애플을 기반 문화로 사용합니다. 두 제품 모두 유기농 인증을 받았으며, 비GMO, 비건 친화적이며 인공 성분이 없습니다.

이번 출시로 내추럴 그로서스의 자사 브랜드가 확장되었으며, 이 브랜드는 2016년에 설립되어 현재 800개 이상의 제품이 독점적으로 매장에서 제공됩니다.

Natural Grocers a élargi sa gamme de produits de marque propre avec l'introduction de Kombucha Biologique et Tepache Cru Biologique. Les nouvelles boissons comprennent six saveurs de kombucha et deux variétés de tepache, toutes au prix de 2,79 $ par bouteille de 16 oz. Les boissons sont préparées avec de l'eau de source des Montagnes Rocheuses du Colorado certifiée et aromatisées avec des jus de fruits biologiques.

Le kombucha est fermenté avec du thé de l'Himalaya et du sucre de canne biologique, contenant des probiotiques vivants, des enzymes et des antioxydants. Le tepache, inspiré des boissons traditionnelles mexicaines et sud-américaines, utilise de l'ananas biologique comme culture de base. Les deux produits sont certifiés biologiques, sans OGM, adaptés aux végétaliens et fabriqués sans ingrédients artificiels.

Ce lancement étend la marque maison de Natural Grocers, qui a été établie en 2016 et comprend désormais plus de 800 produits disponibles exclusivement dans leurs magasins.

Natural Grocers hat sein Sortiment an Eigenmarken mit der Einführung von Bio-Kombucha und Bio-Roh-Tepache erweitert. Die neuen Getränke umfassen sechs Kombucha-Sorten und zwei Tepache-Varianten, die alle zum Preis von 2,79 $ pro 16 oz Flasche angeboten werden. Die Getränke werden mit zertifiziertem Colorado Rocky Mountain Quellwasser gebraut und mit Bio-Fruchtsäften aromatisiert.

Der Kombucha wird mit Himalaya-Tee und Bio-Rohrzucker fermentiert und enthält lebende Probiotika, Enzyme und Antioxidantien. Der Tepache, inspiriert von traditionellen mexikanischen und südamerikanischen Getränken, verwendet Bio-Ananas als Basis. Beide Produkte sind zertifiziert biologisch, nicht-GMO, vegan-freundlich und ohne künstliche Zutaten hergestellt.

Diese Einführung erweitert die Eigenmarke von Natural Grocers, die 2016 gegründet wurde und jetzt über 800 Produkte umfasst, die exklusiv in ihren Geschäften erhältlich sind.

Positive
  • Expansion of private-label product line with new premium beverages
  • Competitive pricing strategy at $2.79 per bottle
  • Growing house brand portfolio now exceeds 800 products
Negative
  • None.

Now available in stores: Eight tasty flavors of private-label, probiotic-rich, fermented bubbly beverages at an Always Affordable PriceSM

LAKEWOOD, Colo., Feb. 20, 2025 /PRNewswire/ -- Natural Grocers®, America's largest family-operated organic and natural grocery retailer, is proud to introduce Organic Kombucha and Organic Raw Tepache to its private-label lineup. With two new products and eight bold flavors, these additions expand the Natural Grocers® Brand beverage category.

A TOAST TO QUALITY, AFFORDABILITY & GREAT FLAVOR
These raw, probiotic-rich, fermented beverages are brewed with Certified Colorado Rocky Mountain Spring Water and flavored with organic fruit juices for a refreshing taste and ideal fizz.

The Natural Grocers Brand Organic Raw Kombucha is fermented with tea sourced from the foothills of the Himalayas and combined with organic evaporated cane sugar and organic fruit. It's made with live probiotics, enzymes and antioxidants, and has a tasty traditional kombucha taste. In addition to the Organic Ginger (a longtime customer favorite), the Company has added six new mouthwatering flavors to the line.

KOMBUCHA VARIETIES

  1. Organic Blueberry Ginger
  2. Organic Ginger
  3. Organic Pineapple Passion Fruit
  4. Organic Raspberry Hibiscus
  5. Organic Raspberry Lemon Ginger
  6. Organic Tangerine Blood Orange

KOMBUCHA ATTRIBUTES

  • Raw Kombucha
  • Certified Organic, Non-GMO
  • Certified Rocky Mountain Spring water
  • Flavored with Organic Juices
  • Made without Artificial Flavors or Preservatives, or Synthetic Colors
  • Vegan Friendly
  • 16 oz. Glass Bottles
  • National Retail: Always AffordableSM at $2.79

Natural Grocers Brand Organic Raw Tepache is inspired by a traditional Mexican and South American beverage, with roots in Aztec culture. Instead of customary fermented corn and sugar, this version is crafted with organic pineapple as the base for the mother culture, resulting in a delightfully fizzy, fruity, probiotic-rich drink.

TEPACHE VARIETIES

  1. Organic Citrus
  2. Organic Mango Chili

TEPACHE ATTRIBUTES

  • Raw Tepache
  • Certified Organic, Non-GMO
  • Certified Rocky Mountain Spring water
  • Flavored with Organic Juices
  • Made without Artificial Flavors or Preservatives, or Synthetic Colors
  • Vegan Friendly
  • 16 oz. Glass Bottles
  • National Retail: Always AffordableSM at $2.79

"Our house brand was created as a family legacy. We have always strived to offer our customers premium quality at an Affordable PriceSM," said Raquel Isely, vice president of marketing at Natural Grocers. "Our private-label products continue to evolve this effort with a more personal touch. These Certified Organic additions to our beverage line aren't just attractively priced—they're rich in quality, nutrition and taste. Find your favorite flavor and tantalize your tastebuds with these new probiotic-rich beverages."

RECENT ADDITIONS AND COMING SOON
Established in 2016, the Natural Grocers Brand now features more than 800 high-quality products, available exclusively at Natural Grocers stores. Learn more about Natural Grocers' product standards here. Recent additions to the private-label line include Organic Coffee Pods, with more premium-quality, Always Affordable products on the way—such as a Natural Grocers Brand Organic Coconut Water.

  • Click here for a media kit, courtesy of Natural Grocers.
  • To learn more about Natural Grocers' grocery standards, click here.
  • To request media samples, or for any press-related questions, please contact Katie Macarelli: kmacarelli@naturalgrocers.com.

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives, or sweeteners (as defined by its standards), synthetic colors, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its 5 Founding Principles—including its "Commitment to Community" and "Commitment to Crew". In fiscal year 2024, the Company invested more than $15 million in incremental compensation and discretionary payments for Crew. Headquartered in the Union Square neighborhood of Lakewood, CO, Natural Grocers has 169 stores in 21 states. Visit www.naturalgrocers.com for more information and store locations. 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/natural-grocers-releases-new-house-brand-organic-raw-tepache-and-organic-raw-kombucha-302379254.html

SOURCE Natural Grocers by Vitamin Cottage, Inc.

FAQ

What are the new flavors in Natural Grocers' (NGVC) kombucha line?

Natural Grocers' new kombucha line includes Organic Blueberry Ginger, Organic Ginger, Organic Pineapple Passion Fruit, Organic Raspberry Hibiscus, Organic Raspberry Lemon Ginger, and Organic Tangerine Blood Orange.

How much does Natural Grocers' (NGVC) new kombucha and tepache cost?

Both the kombucha and tepache products are priced at $2.79 per 16 oz bottle under Natural Grocers' Always Affordable pricing strategy.

What flavors are available in Natural Grocers' (NGVC) new tepache line?

Natural Grocers' tepache line includes two flavors: Organic Citrus and Organic Mango Chili.

How many products are in Natural Grocers' (NGVC) private label brand as of 2025?

Natural Grocers' private label brand, established in 2016, now features more than 800 high-quality products available exclusively in their stores.

Natural Grocers By Vitamin Cot

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