NeoGames eInstant The Lamp Breaks Virginia Lottery All-time Record
NeoGames S.A. (Nasdaq: NGMS) has announced the record-breaking launch of its eInstant game, The Lamp, with the Virginia Lottery. In just 30 days, the game has generated over $40 million in purchases, outperforming its closest competitor by more than 200%. The innovative game features three progressive jackpots, which paid out around $500,000 during its initial launch period. The Lamp has also launched under the names Desert Fantasy and Magic Money Ride in other North American markets. NeoGames aims to expand this successful game into international markets, further driving revenue growth for lotteries.
- The Lamp generated over $40 million in purchases within 30 days.
- Surpassed the previous highest-grossing game in Virginia by over 200%.
- Progressive jackpot feature paid out approximately $500,000 during the launch.
- Plans to expand The Lamp's launch to additional international markets.
- None.
In the most successful game launch of all time, The Lamp leads the charts in the Virginia Lottery
LUXEMBOURG, Feb. 06, 2023 (GLOBE NEWSWIRE) -- NeoGames S.A., (Nasdaq: NGMS) ("NeoGames" or the "Company"), a leading technology and services provider of end-to-end iLottery solutions, announces the record-breaking launch of NeoGames Studio’s eInstant game, The Lamp, with the Virginia Lottery.
Thirty days post-launch, The Lamp holds the record for the most profitable game ever in Virginia Lottery, with total purchases to date exceeding
The Lamp, a creation of NeoGames Studio, has also been launched successfully with two other customers in North America under the name of Desert Fantasy and Magic Money Ride, and with its global appeal NeoGames expects to explore further launches in other countries.
"NeoGames is thrilled at the resounding success of The Lamp with the Virginia Lottery. We believe that the new game, with its popular theme and many ways to win, is on course to increase revenues to good causes in Virginia; with its broad appeal to existing and new players," said Moti Malul, CEO of NeoGames.
"We launched our first progressive jackpot game two years ago and these have really resonated with our players,” said Kelly Gee, Executive Director of the Virginia Lottery. “The Lamp’s success has been particularly impressive and quickly became our best-performing eInstant.”
About NeoGames
NeoGames is a technology-driven innovator and a global leader of iLottery and iGaming solutions and services for regulated lotteries and gaming operators. The Company offers its customers a full-service suite of solutions, including proprietary technology platforms, two dedicated game studios with an extensive portfolio of engaging games – one in lottery and one in casino games, and a range of value-added services. The recent strategic acquisition of Aspire Global Group enables NeoGames to offer the most comprehensive portfolio across iLottery, an innovative sports betting platform from BtoBet, an advanced content aggregation solution from Pariplay, and a complete set of B2B Gaming tech and Managed Services. NeoGames remains an instrumental partner to its customers worldwide, as it works to maximize their revenue potential through various offerings, including regulation and compliance, payment processing, risk management, player relationship management, and player value optimization. NeoGames strives to be the long-term partner of choice for its customers, empowering them to deliver enjoyable and profitable programs to their players, generate more revenue, and maximize proceeds to governments and good causes.
Forward-looking statement:
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Contacts
Investor Contact:
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FAQ
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