NORWEGIAN AQUA™ MAKES GRAND DEBUT WITH INAUGURAL VOYAGE IN EUROPE
Norwegian Cruise Line (NCL) has launched its newest vessel, Norwegian Aqua, embarking on its maiden voyage from Lisbon to Southampton. As the first ship in the Prima Plus Class, Norwegian Aqua introduces several industry-first features, including the Aqua Slidecoaster - the world's first hybrid rollercoaster and waterslide, and the innovative Glow Court digital sports complex.
The ship features 17 restaurants and 18 bars, including new dining venues like Sukhothai, NCL's first Thai specialty restaurant, and Planterie, a plant-based eatery. Entertainment options include 'Revolution: A Celebration of Prince' and 'Elements: The World Expanded'.
Following its inaugural European voyage, Norwegian Aqua will be officially christened in Miami on April 13, 2025, with Emmy Award-winning actor Eric Stonestreet as godfather. The ship will then operate from Miami, Port Canaveral, and New York City, offering Bahamas, Caribbean, and Bermuda itineraries until March 2027.
Norwegian Cruise Line (NCL) ha lanciato la sua nuova nave, Norwegian Aqua, che ha intrapreso il suo viaggio inaugurale da Lisbona a Southampton. Come prima nave della classe Prima Plus, Norwegian Aqua introduce diverse caratteristiche innovative nel settore, tra cui il Aqua Slidecoaster - il primo rollercoaster ibrido e scivolo d'acqua al mondo, e il complesso sportivo digitale innovativo Glow Court.
La nave dispone di 17 ristoranti e 18 bar, tra cui nuovi locali come Sukhothai, il primo ristorante tailandese di specialità di NCL, e Planterie, un ristorante a base vegetale. Le opzioni di intrattenimento includono 'Revolution: A Celebration of Prince' e 'Elements: The World Expanded'.
Dopo il suo viaggio inaugurale in Europa, Norwegian Aqua sarà ufficialmente battezzata a Miami il 13 aprile 2025, con l'attore vincitore di un Emmy, Eric Stonestreet, come padrino. La nave opererà poi da Miami, Port Canaveral e New York City, offrendo itinerari per le Bahamas, i Caraibi e le Bermuda fino a marzo 2027.
Norwegian Cruise Line (NCL) ha lanzado su nuevo buque, Norwegian Aqua, que ha comenzado su viaje inaugural de Lisboa a Southampton. Como el primer barco de la clase Prima Plus, Norwegian Aqua presenta varias características innovadoras en la industria, incluyendo el Aqua Slidecoaster - la primera montaña rusa híbrida y tobogán de agua del mundo, y el complejo deportivo digital innovador Glow Court.
El barco cuenta con 17 restaurantes y 18 bares, incluyendo nuevos locales como Sukhothai, el primer restaurante tailandés de especialidades de NCL, y Planterie, un restaurante basado en plantas. Las opciones de entretenimiento incluyen 'Revolution: A Celebration of Prince' y 'Elements: The World Expanded'.
Tras su viaje inaugural europeo, Norwegian Aqua será oficialmente bautizada en Miami el 13 de abril de 2025, con el actor ganador de un Emmy, Eric Stonestreet, como padrino. Luego, el barco operará desde Miami, Port Canaveral y Nueva York, ofreciendo itinerarios a las Bahamas, el Caribe y Bermudas hasta marzo de 2027.
노르웨이 크루즈 라인(NCL)이 최신 선박인 노르웨이 아쿠아를 출시하고 리스본에서 사우샘프턴으로의 첫 항해를 시작했습니다. 프리마 플러스 클래스의 첫 번째 선박인 노르웨이 아쿠아는 세계 최초의 하이브리드 롤러코스터이자 워터슬라이드인 아쿠아 슬라이드코스터와 혁신적인 디지털 스포츠 복합시설인 글로우 코트 등 여러 산업 최초의 기능을 도입했습니다.
이 배는 17개의 레스토랑과 18개의 바를 갖추고 있으며, NCL의 첫 태국 전문 레스토랑인 수코타이와 식물 기반 식당인 플랜테리와 같은 새로운 식사 장소가 포함되어 있습니다. 엔터테인먼트 옵션으로는 'Revolution: A Celebration of Prince'와 'Elements: The World Expanded'가 있습니다.
유럽 첫 항해를 마친 후, 노르웨이 아쿠아는 2025년 4월 13일 마이애미에서 공식적으로 세례를 받을 예정이며, 에미상 수상 배우인 에릭 스톤스트리트가 대부로 참석합니다. 이후 이 배는 마이애미, 포트 캐너버럴, 뉴욕시에서 운영되며, 2027년 3월까지 바하마, 카리브해 및 버뮤다로의 항로를 제공합니다.
Norwegian Cruise Line (NCL) a lancé son nouveau navire, Norwegian Aqua, qui a commencé son voyage inaugural de Lisbonne à Southampton. En tant que premier navire de la classe Prima Plus, Norwegian Aqua introduit plusieurs caractéristiques innovantes dans l'industrie, y compris le Aqua Slidecoaster - le premier roller coaster hybride et toboggan aquatique au monde, ainsi que le complexe sportif numérique innovant Glow Court.
Le navire dispose de 17 restaurants et 18 bars, y compris de nouveaux établissements comme Sukhothai, le premier restaurant thaïlandais de spécialités de NCL, et Planterie, un restaurant à base de plantes. Les options de divertissement incluent 'Revolution: A Celebration of Prince' et 'Elements: The World Expanded'.
Après son voyage inaugural en Europe, Norwegian Aqua sera officiellement baptisée à Miami le 13 avril 2025, avec l'acteur lauréat d'un Emmy, Eric Stonestreet, comme parrain. Le navire opérera ensuite à partir de Miami, Port Canaveral et New York, offrant des itinéraires vers les Bahamas, les Caraïbes et les Bermudes jusqu'en mars 2027.
Norwegian Cruise Line (NCL) hat sein neuestes Schiff, die Norwegian Aqua, ins Leben gerufen und ist mit ihr auf Jungfernfahrt von Lissabon nach Southampton gegangen. Als erstes Schiff der Prima Plus-Klasse führt die Norwegian Aqua mehrere branchenweit erste Merkmale ein, darunter die Aqua Slidecoaster - die weltweit erste hybride Achterbahn und Wasserrutsche sowie den innovativen digitalen Sportkomplex Glow Court.
Das Schiff verfügt über 17 Restaurants und 18 Bars, darunter neue gastronomische Einrichtungen wie Sukhothai, NCLs erstes thailändisches Spezialitätenrestaurant, und Planterie, ein pflanzenbasiertes Restaurant. Zu den Unterhaltungsangeboten gehören 'Revolution: A Celebration of Prince' und 'Elements: The World Expanded'.
Nach seiner ersten europäischen Reise wird die Norwegian Aqua am 13. April 2025 offiziell in Miami getauft, wobei der Emmy-prämierte Schauspieler Eric Stonestreet als Taufpate fungiert. Das Schiff wird dann von Miami, Port Canaveral und New York City aus operieren und bis März 2027 Reisen zu den Bahamas, in die Karibik und nach Bermuda anbieten.
- Launch of innovative Prima Plus Class vessel expanding fleet capacity
- Introduction of unique attractions like world's first hybrid rollercoaster-waterslide
- Expansion of revenue streams with 17 new/returning restaurants and 18 bars
- Strategic deployment in key cruise markets (Miami, Orlando, New York) through March 2027
- None.
Insights
Norwegian Cruise Line's debut of Norwegian Aqua represents a significant fleet expansion with meaningful revenue implications. As the first vessel in their new Prima Plus Class and their 20th overall ship, this launch strengthens NCL's capacity in the premium cruise segment where higher-margin experiences drive profitability.
The strategic timing of this expansion is notable as the cruise industry continues its post-pandemic recovery. NCL's investment in innovative attractions like the hybrid rollercoaster-waterslide and digital sports complex demonstrates their focus on capturing higher-spending guests seeking unique experiences rather than competing solely on price.
The "More At Sea" package reflects an evolution of NCL's revenue strategy, bundling premium beverage brands, specialty dining, and excursion credits. This approach can drive higher total revenue per passenger while simplifying the booking process - potentially increasing conversion rates and reducing price sensitivity.
Norwegian Aqua's deployment strategy across three major cruise markets (Miami, Port Canaveral, and New York) for the next two years indicates confidence in sustained demand across these key departure ports. The diversified homeporting maximizes yield potential by capturing different geographical customer bases and seasonal demand patterns.
While this expansion adds operating leverage, investors should monitor how effectively NCL fills this new capacity without diluting pricing across their fleet.
- Norwegian Cruise Line Welcomes First Guests Aboard Its Newest Vessel, Ushering in a New Era of Innovation and Elevated Guest Experiences –
- The Cruise Line Releases the First Images and Videos of Norwegian Aqua –
Marking a new chapter in NCL's fleet evolution, Norwegian Aqua is hosting over 2,000 invited guests aboard to experience how the Brand is delivering MORE with its newest innovations and offerings. This is the first of a five-part inaugural series, before concluding in
As the first vessel in the cutting-edge Prima Plus Class, Norwegian Aqua builds on the legacy of the award-winning Prima Class and introduces groundbreaking experiences allowing guests to enjoy MORE of what they love about cruising with NCL. As guests embark on this exclusive inaugural voyage, they will be among the first to experience the ship's industry-leading attractions and amenities. To celebrate the occasion, NCL releases a first look of its 20th ship showcasing its upscale design and key innovations.
"This is a milestone moment for Norwegian Cruise Line as we set sail aboard Norwegian Aqua, a ship designed to offer our guests MORE – more wide-open space, more thrills, more culinary experiences, and more immersive entertainment," said David J. Herrera, president of Norwegian Cruise Line. "During this inaugural season, we look forward to welcoming our travel partners from around the world and to give them the exclusivity of being the first to experience our newest product and to fully understand how guests can 'Experience More at Sea' with us."
Norwegian Aqua brings to life an array of industry-first and brand-exclusive features designed to elevate the guest experience. Leading the way is the thrilling Aqua Slidecoaster – the world's first hybrid rollercoaster and waterslide – offering two exhilarating and unique ride experiences as the longest and fastest slides at sea. Guests can also enjoy the cutting-edge Glow Court, a next-generation digital sports complex featuring an interactive LED floor that seamlessly adapts for different games during the day and transforms to a club at night. Additionally, the Aqua Game Zone reimagines NCL's beloved Galaxy Pavilion, providing entertainment for all ages with a mix of retro arcade games, immersive virtual reality challenges, and interactive gaming experiences.
There is no shortage of entertainment on board with Norwegian Aqua's lineup, which features world-class productions created in collaboration with top industry talent. "Revolution: A Celebration of Prince" headlines the roster, delivering an immersive theatrical concert experience that pays tribute to the legendary artist's greatest hits. Guests can also experience "Elements: The World Expanded", an enhanced version of NCL's top-rated show, blending acrobatics, magic, and stunning visuals inspired by the four elements.
Moreover, guests can go on epicurean adventures in 17 new and returning guest-favorite restaurants as well as 18 bars and lounges. New dining experiences aboard Norwegian Aqua include Sukhothai, NCL's first-ever Thai specialty restaurant offering a rich culinary journey inspired by
Following her inaugural voyage, Norwegian Aqua will embark on a Transatlantic voyage to
For guests planning their next cruise vacation aboard Norwegian Aqua or any ship in NCL's fleet the Company's brand-new program, More At Sea™, provides travelers more value with unlimited open bar featuring premium beverage brands such as Casamigos Tequila, Woodford Reserve, Grey Goose Vodka and more; as well as specialty dining meals; high- speed Wi-Fi minutes; and
For more assets of Norwegian Aqua, please visit the press kit here.
For more information about Norwegian Aqua, NCL's award-winning 20-ship fleet, and worldwide itineraries, please contact a travel professional or visit www.ncl.com.
About Norwegian Cruise Line
As the innovator in global cruise travel, Norwegian Cruise Line has been breaking the boundaries of traditional cruising for 58 years. Most notably, the cruise line revolutionized the industry by offering guests the opportunity to design their ideal vacation on their preferred schedule with no assigned dining and entertainment times and no formal dress codes. Today, the company invites guests to 'Experience More at Sea' by providing them with more to see, more to do, more to enjoy, and more value on their vacation. To further deliver guests with more value, NCL's 'More At Sea™' package provides added benefits and inclusions such as unlimited open bar; specialty dining credits; high-speed Wi-Fi; shore excursions credits; as well as free airfare and third and fourth guests sail free on select sailings. Its fleet of 20 contemporary ships sail to 450 of the world's most desirable destinations, including Great Stirrup Cay, the company's private island in the
Norwegian Cruise Line is a wholly owned subsidiary of Norwegian Cruise Line Holdings Ltd. To learn more, visit www.nclhltd.com.
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SOURCE Norwegian Cruise Line
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