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NovaBay Pharmaceuticals Chief Product Officer Dr. Audrey Kunin to Present DERMAdoctor Eczema Treatment as QVC® On-Air Guest

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NovaBay Pharmaceuticals (NYSE American: NBY) announces a feature of its Calm Cool + Corrected 1% Colloidal Oatmeal Eczema + Dermatitis Clinical Repair Balm on QVC's "Cheers! to Shopping with Leah and Shawn" on March 1 at 10 p.m. Eastern Time. Chief Product Officer Dr. Audrey Kunin, a board-certified dermatologist, will present the product designed for eczema, affecting 31 million Americans. The balm boasts 1% colloidal oatmeal for skin irritation relief and has received the National Eczema Association Seal of Acceptance.

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Calm Cool + Corrected Eczema + Dermatitis Clinical Repair Balm to be Featured in Premier Show on March 1 at 10 p.m. Eastern Time

EMERYVILLE, Calif.--(BUSINESS WIRE)-- NovaBay® Pharmaceuticals, Inc. (NYSE American: NBY), a company developing and commercializing high-quality, scientifically formulated eyecare and skincare products, announces that Chief Product Officer Audrey Kunin, MD will present DERMAdoctor’s problem-solving eczema treatment as a live on-air guest on the QVC network. The revolutionary Calm Cool + Corrected 1% Colloidal Oatmeal Eczema + Dermatitis Clinical Repair Balm will be featured on “Cheers! to Shopping with Leah and Shawn” on Tuesday, March 1 at 10 p.m. Eastern time.

In addition to serving as NovaBay’s Chief Product Officer, Dr. Kunin is a board-certified dermatologist, author, clinician, educator, television personality and recognized trailblazer in the skincare industry. She founded DERMAdoctor to provide highly effective, prestige dermatologist problem-solving skincare solutions for common skincare concerns that have been overlooked by the beauty industry.

“We deliver on the promise that clinical skin therapy can be simple and easy, while still delivering significant, measurable results in the comfort of your own home. Our products improve lives through science, innovation and creativity and the formulas mix compassion and expertise. We create real solutions for real people with real skin-related concerns,” said Dr. Kunin. “It is very exciting to demonstrate the significant benefits of our effective, uniquely formulated products directly to QVC’s vast audience, beginning with our Calm Cool + Corrected 1% Colloidal Oatmeal Eczema + Dermatitis Clinical Repair Balm. Eczema is a significant concern, affecting an estimated 31 million Americans.”

Calm Cool + Corrected 1% Colloidal Oatmeal Eczema + Dermatitis Clinical Repair Balm is formulated with a special form of eczema-active of 1% colloidal oatmeal with enhanced beta glucan to help temporarily relieve minor skin irritations and itching, together with an advanced complex of ceramides and essential lipids to maximize hydration and dermatologic botanicals that calm and soothe. The product may be used head to toe. Calm Cool + Corrected 1% Colloidal Oatmeal Eczema + Dermatitis Clinical Repair Balm has received the National Eczema Association (NEA) Seal of Acceptance™, which is granted in recognition of products that meet the NEA’s rigorous standards for providing benefits and improving the quality of life for people with eczema and sensitive skin.

About NovaBay Pharmaceuticals, Inc.:

NovaBay Pharmaceuticals, Inc. is a pharmaceutical company that develops and sells scientifically created and clinically proven consumer products for the eyecare and skincare markets. Avenova® is the most prescribed antimicrobial lid and lash spray in the eyecare market. In November 2021, NovaBay acquired DERMAdoctor, LLC, a company offering more than 30 dermatologist-developed skincare products sold through traditional domestic retailers, digital beauty channels and international distributors.

NovaBay Pharmaceuticals Forward-Looking Statements

Except for historical information herein, matters set forth in this press release may be forward looking within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, including statements about the commercial progress and future financial performance of NovaBay Pharmaceuticals, Inc. This release contains forward-looking statements that are based upon management’s current expectations, assumptions, estimates, projections and beliefs. These statements include, but are not limited to, statements regarding our business strategies, current product offerings, marketing efforts, and any future revenue that may result from selling such products, as well as generally the Company’s expected future financial results. These statements involve known and unknown risks, uncertainties and other factors that may cause actual results or achievements to be materially different and adverse from those expressed in or implied by the forward-looking statements. Factors that might cause or contribute to such differences include, but are not limited to, risks and uncertainties relating to the size of the potential market for our products, the integration of DERMAdoctor’s business into the Company’s business, the possibility that the available market for the Company’s products will not be as large as expected, the Company’s products will not be able to penetrate one or more targeted markets, and revenues will not be sufficient to meet the Company’s cash needs. Other risks relating to NovaBay’s business, including risks that could cause results to differ materially from those projected in the forward-looking statements in this press release, are detailed in NovaBay’s latest Form 10-Q/K filings and Registration Statement on Form S-1 filing with the Securities and Exchange Commission, especially under the heading “Risk Factors.” The forward-looking statements in this release speak only as of this date, and NovaBay disclaims any intent or obligation to revise or update publicly any forward-looking statement except as required by law.

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Avenova Purchasing Information
For NovaBay Avenova purchasing information:
Please call 800-890-0329 or email sales@avenova.com
Avenova.com

DERMAdoctor Purchasing Information
For DERMAdoctor purchasing information:
Please call 877-337-6237 or email service@dermadoctor.com
DERMAdoctor.com

NovaBay Contact

Justin Hall

Chief Executive Officer and General Counsel

510-899-8800

jhall@novabay.com

Investor Contact

LHA Investor Relations

Jody Cain

310-691-7100

jcain@lhai.com

Source: NovaBay Pharmaceuticals, Inc.

FAQ

What is the significance of NovaBay Pharmaceuticals' product feature on QVC on March 1?

NovaBay's product will be presented by Chief Product Officer Dr. Audrey Kunin, highlighting its benefits for eczema treatment to a wide audience.

What is the Calm Cool + Corrected Balm by NovaBay Pharmaceuticals?

It is a clinically formulated eczema treatment balm containing 1% colloidal oatmeal designed to relieve skin irritations.

How does the Calm Cool + Corrected Balm work?

The balm soothes and relieves skin irritations with 1% colloidal oatmeal, ceramides, and botanical ingredients.

Who is presenting the product on QVC for NovaBay Pharmaceuticals?

The product will be presented by Chief Product Officer Dr. Audrey Kunin.

What recognition has the Calm Cool + Corrected Balm received?

It has received the National Eczema Association Seal of Acceptance for effectively addressing eczema concerns.

NovaBay Pharmaceuticals, Inc.

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