NI Appoints Senior Vice President and General Manager of Transportation

Rhea-AI Summary

NI (NASDAQ: NATI) has appointed Drita Roggenbuck as senior vice president and general manager for the Transportation Business Unit (TBU). Her role aims to drive growth in automotive testing, particularly in electric vehicles (EV) and advanced driver-assistance systems (ADAS). The announcement follows a strong performance in Q3 2021, with TBU revenue up 41% year-over-year. Roggenbuck joins NI with over 20 years of experience in automotive business strategy, previously growing HFI's automotive business by about 50% during her tenure.

Positive

• Drita Roggenbuck appointed as senior VP and GM for TBU, expected to enhance growth in EV and ADAS sectors.
• Transportation Business Unit revenue increased by 41% year-over-year.
• Recent acquisitions, including MonoDrive and NH Research, strengthen NI's capabilities in sustainable energy and automotive testing.

Negative

• None.

AUSTIN, Texas--(BUSINESS WIRE)-- NI (NASDAQ: NATI) today announced that Drita Roggenbuck has been appointed senior vice president and general manager for the Transportation Business Unit (TBU). In this role, she will be responsible for accelerating the growth and positive momentum of the automotive test business at NI, with a focus on electric vehicles (EV) and advanced driver-assistance systems (ADAS).

The appointment follows TBU’s strong performance in Q3 2021, up 41% year-over-year, with continued success in the focus of EV and ADAS. The company also announced several acquisitions in the past year to expand its EV, battery and sustainable energy capabilities, including MonoDrive and NH research.

“Drita’s deep expertise in the automotive industry makes her uniquely qualified to continue NI’s growth in the EV and ADAS spaces,” said Ritu Favre, executive vice president and general manager of NI’s Industry Specific Business Unit. “Her insights into NI’s automotive customers’ challenges and their need to rapidly innovate in this dynamically changing market will help to inform our system road maps.”

Most recently the senior vice president and chief customer and strategy officer at HFI, Roggenbuck joins NI with more than two decades of experience in automotive business strategy and development. At HFI, she was responsible for overall business strategy and development and grew HFI’s automotive business by ~50% across top OEM customers during her tenure.

“I am thrilled to join NI in this exciting time for EVs, autonomy, and environmental sustainability,” said Roggenbuck. “I am looking forward to leading this very talented team in providing innovative test solutions to help automotive innovators move faster to realize Vision Zero.”

About NI

At NI, we bring together the people, ideas and technology so forward thinkers and creative problem solvers can take on humanity’s biggest challenges. From data and automation to research and validation, we provide the tailored, software-connected systems engineers and enterprises need to Engineer Ambitiously™ every day.

National Instruments, NI, ni.com and Engineer Ambitiously are trademarks of National Instruments Corporation. Other product and company names listed are trademarks or trade names of their respective companies.

View source version on businesswire.com: https://www.businesswire.com/news/home/20220113005200/en/

Heather Gioco

pr@ni.com

 

Source: NI

FAQ

What is the significance of Drita Roggenbuck's appointment at NI?

Drita Roggenbuck's appointment is significant as she brings over two decades of automotive experience, which is expected to enhance NI's growth in electric vehicles and advanced driver-assistance systems.

How did the Transportation Business Unit perform in Q3 2021?

In Q3 2021, NI's Transportation Business Unit reported a revenue increase of 41% year-over-year.

What recent acquisitions has NI made to support its automotive business?

NI recently acquired MonoDrive and NH Research to bolster its capabilities in electric vehicles, battery technology, and sustainable energy.

What role will Drita Roggenbuck play in NI's future?

As senior VP and GM, Drita Roggenbuck will focus on accelerating growth in the automotive test business, particularly in electric vehicles and advanced driver-assistance systems.