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MariMed to Launch Top-Selling Betty’s Eddies Brand Into Maine Adult-Use Cannabis Marketplace

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MariMed (OTCQX: MRMD) has announced a licensing agreement with East Coast Cannabis Company for the adult-use distribution of its popular Betty’s Eddies full-spectrum fruit chews in Maine. This strategic move aims to expand MariMed’s brand presence in the cannabis market, which is projected to grow to $500 million by 2025. Betty’s Eddies has been a top seller in states where it is available, and this agreement builds on an earlier partnership for medical cannabis distribution. The company plans to introduce more products in the future.

Positive
  • Licensing agreement with East Coast Cannabis Company expands distribution in Maine.
  • Projected growth of Maine's cannabis market to $500 million by 2025.
  • Betty's Eddies is a top-selling edible in multiple states.
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  • None.

NORWOOD, Mass., June 29, 2022 (GLOBE NEWSWIRE) -- MariMed, Inc. (“MariMed” or the “Company”) (OTCQX: MRMD), a leading multi-state cannabis operator focused on improving lives every day, today announced a licensing agreement with East Coast Cannabis Company, a vertical cannabis producer and distributer in the Maine Cannabis market. The licensing agreement provides for the adult-use distribution of MariMed’s top-selling brand, Betty’s Eddies full-spectrum fruit chews and the other successful SKUs in the line-up, including Bedtime Betty’s. The intention longer-term is to roll out other edibles brands in MariMed’s portfolio, including Bubby’s Baked soft and chewy baked goods and Vibations: High + Energy powder energy drink mix. Terms of the deal were not disclosed.

The licensing deal is aligned with the Company’s strategic growth plan to distribute its brands in legal cannabis states across the country. The Company anticipates Betty’s Eddies will be available to Maine’s residents and seasonal adult-use customers in the coming months.

“We are thrilled to partner with East Coast Cannabis Company for the production and distribution of our award-winning Betty’s Eddies branded products in the Maine adult-use cannabis market,” said Ryan Crandall, Chief Revenue Officer for MariMed. “Maine is an underappreciated adult-use cannabis market. While the state’s population is just over one million, Maine attracts as many as 37 million tourists annually, rivaling that of the Las Vegas Strip.”

Betty’s Eddies has been available to Maine’s medical cannabis patients since early 2021 through a separate licensing agreement. Betty’s Eddies has been a top-selling edible in all the states in which it’s been available. The adult-use cannabis market in Maine is projected to grow to $500 million dollars in 2025 according to Cowen Research.

About MariMed
MariMed Inc., a multi-state cannabis operator, is dedicated to improving lives every day through its high-quality products, its actions, and its values. The Company develops, owns, and manages seed to sale state-licensed cannabis facilities, which are models of excellence in horticultural principles, cannabis cultivation, cannabis-infused products, and dispensary operations. MariMed has an experienced management team that has produced consistent growth and success for the Company and its managed business units. Proprietary formulations created by the Company’s technicians are embedded in its top-selling and award-winning products and brands, including Betty's Eddies, Nature’s Heritage, Bubby’s Baked, K Fusion, Kalm Fusion, and Vibations: High + Energy. For additional information, visit www.marimedinc.com.

Investor Relations Contact:
Steve West
Vice President, Investor Relations
Email: ir@marimedinc.com

Media Contact:
Trailblaze PR
Email: marimed@trailblaze.co

Company Contact:
Howard Schacter
Chief Communications Officer
Email: hschacter@marimedinc.com


FAQ

What is the new agreement announced by MariMed (MRMD)?

MariMed has entered a licensing agreement with East Coast Cannabis Company for the adult-use distribution of its Betty’s Eddies products in Maine.

How is the cannabis market projected to grow in Maine?

The adult-use cannabis market in Maine is projected to grow to $500 million by 2025.

What products are included in MariMed's new agreement?

The agreement includes the distribution of Betty’s Eddies full-spectrum fruit chews and potentially other edible brands in MariMed's portfolio.

When will Betty's Eddies be available to Maine residents?

Betty's Eddies is expected to be available to Maine residents in the coming months.

What has been the sales performance of Betty's Eddies?

Betty's Eddies has been a top-selling edible in all the states where it has been released.

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