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MedMen Expands Brand Portfolio With Boutique Strains From Fog City Farms
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Rhea-AI Summary
MedMen Enterprises Inc. (CSE: MMEN, OTCQX: MMNFF) has announced the addition of Fog City Farms products to its portfolio, starting January 23. Based in Santa Cruz, Fog City Farms specializes in sustainably grown cannabis, offering unique small-batch strains. This includes a limited-edition collaboration with Hashbone featuring premium, solventless hash-infused pre-rolls. The expansion is part of MedMen's strategy for post-turnaround growth, focusing on high-quality products and customer satisfaction.
Positive
Expansion of product offerings with Fog City Farms enhances brand portfolio.
Introduction of premium hash-infused pre-rolls caters to higher-end market segment.
Strategic focus on sustainably produced strains aligns with consumer trends.
Negative
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Sustainably-produced strains will join MedMen’s portfolio of coveted cannabis brands
LOS ANGELES--(BUSINESS WIRE)--
MedMen Enterprises Inc. (“MedMen” or the “Company”) (CSE: MMEN) (OTCQX: MMNFF), a leading cannabis retailer with operations across the nation, today announced it will carry new products from Fog City Farms, a Santa Cruz-based cannabis cultivation company specializing in sustainable growing and business practices, with an emphasis on boutique strains. Beginning January 23, unique small-batch strains cultivated in Fog City Farms’ state-of-the-art vertical growing platform will be available at select MedMen locations across California.
“MedMen is proud to stock the latest strains from Fog City Farms, a sustainably-minded cultivator with a deeply-rooted history in Northern California’s legendary cannabis scene,” said Tyson Rossi, SVP Product and Revenue, MedMen. “Cultivated with forward-thinking farming practices and a focus on boutique cultivars, Fog City Farms’ cannabis products mark another strategic addition to our diverse brand roster, which we continue to expand in pursuit of best-in-class products for our growing customer base.”
MedMen will stock a wide range of Fog City Farms products, including the brand’s inaugural limited-edition collaboration with Hashbone – a line of premium, solventless hash-infused pre-rolls featuring artisan blends of top-shelf flower and cold-water bubble hash. This latest portfolio expansion is a testament to MedMen’s new era of post-turnaround accelerated growth and demonstrates the Company’s commitment to trusted, high-quality products and unparalleled service. MedMen’s full inventory of vaporizers, concentrates, pre-rolls and flower are available in stores or through the Company’s proprietary online ordering service for all patients and Buds rewards members.
MedMen is a premier American cannabis retailer with an operational footprint in California, Nevada, Illinois, Arizona, Massachusetts, and Florida. MedMen offers a robust selection of high-quality products, including MedMen-owned brands MedMen Red and LuxLyte through its premium retail stores, proprietary delivery service, as well as curbside and in-store pickup. MedMen Buds, an industry-first loyalty program, provides exclusive access to promotions, product drops and content. MedMen believes that a world where cannabis is legal and regulated is safer, healthier, and happier. Learn more about MedMen at www.medmen.com.
