MMA.INC Appoints Aaron Links as Chief Financial Officer as Company Prepares for Growth Phase
Mixed Martial Arts Group (NYSE American: MMA) has announced the appointment of Aaron Links as Chief Financial Officer, effective July 13, 2025. Links returns to MMA after a two-year hiatus, during which he served as Business Partner at 3PF and CFO of The Winning Group.
Links will succeed Neale Java, who will remain with the company until July 13, 2025 to ensure a smooth transition. The appointment follows recent board additions of Richard Paolone, Eric Corbett, and Angel Liriano, strengthening the company's leadership structure.
The strategic leadership changes come as MMA prepares to launch its integrated community and commerce platform in Q2 2025, aimed at transforming how the martial arts community connects and monetizes participation. The company is focusing on scaling its subscription revenue businesses to enhance shareholder value.
Mixed Martial Arts Group (NYSE American: MMA) ha annunciato la nomina di Aaron Links come Chief Financial Officer, con effetto dal 13 luglio 2025. Links torna in MMA dopo una pausa di due anni, durante la quale ha lavorato come Business Partner presso 3PF e CFO di The Winning Group.
Links succederà a Neale Java, che resterà in azienda fino al 13 luglio 2025 per garantire una transizione senza intoppi. La nomina segue le recenti aggiunte al consiglio di amministrazione di Richard Paolone, Eric Corbett e Angel Liriano, rafforzando la struttura di leadership dell'azienda.
I cambiamenti strategici nella leadership arrivano mentre MMA si prepara a lanciare, nel secondo trimestre del 2025, la sua piattaforma integrata di community e commercio, con l’obiettivo di rivoluzionare il modo in cui la comunità delle arti marziali si connette e monetizza la partecipazione. L’azienda si concentra sull’espansione dei suoi ricavi da abbonamento per aumentare il valore per gli azionisti.
Mixed Martial Arts Group (NYSE American: MMA) ha anunciado el nombramiento de Aaron Links como Director Financiero, con efecto a partir del 13 de julio de 2025. Links regresa a MMA tras una pausa de dos años, durante la cual trabajó como Socio Comercial en 3PF y CFO de The Winning Group.
Links sucederá a Neale Java, quien permanecerá en la empresa hasta el 13 de julio de 2025 para asegurar una transición fluida. El nombramiento sigue a las recientes incorporaciones al consejo de administración de Richard Paolone, Eric Corbett y Angel Liriano, fortaleciendo la estructura de liderazgo de la compañía.
Los cambios estratégicos en el liderazgo se producen mientras MMA se prepara para lanzar en el segundo trimestre de 2025 su plataforma integrada de comunidad y comercio, destinada a transformar la forma en que la comunidad de artes marciales se conecta y monetiza la participación. La empresa se enfoca en escalar sus negocios de ingresos por suscripción para aumentar el valor para los accionistas.
Mixed Martial Arts Group (NYSE American: MMA)는 2025년 7월 13일부로 Aaron Links를 최고재무책임자(CFO)로 임명했다고 발표했습니다. Links는 2년간의 공백기를 마치고 MMA에 복귀했으며, 그 기간 동안 3PF에서 비즈니스 파트너로, The Winning Group에서 CFO로 근무했습니다.
Links는 원활한 인수인계를 위해 2025년 7월 13일까지 회사에 남을 Neale Java의 후임으로 임명되었습니다. 이번 임명은 Richard Paolone, Eric Corbett, Angel Liriano의 최근 이사회 합류에 이어 회사의 리더십 구조를 강화하는 조치입니다.
MMA는 2025년 2분기에 통합 커뮤니티 및 상거래 플랫폼을 출시할 준비를 하면서 전략적 리더십 변화를 단행했습니다. 이 플랫폼은 무술 커뮤니티가 연결되고 참여를 수익화하는 방식을 혁신하는 것을 목표로 합니다. 회사는 구독 수익 사업을 확장하여 주주 가치를 높이는 데 집중하고 있습니다.
Mixed Martial Arts Group (NYSE American : MMA) a annoncé la nomination de Aaron Links en tant que Directeur Financier, à compter du 13 juillet 2025. Links revient chez MMA après une pause de deux ans, durant laquelle il a occupé le poste de Business Partner chez 3PF et de CFO chez The Winning Group.
Links succédera à Neale Java, qui restera dans l’entreprise jusqu’au 13 juillet 2025 afin d’assurer une transition en douceur. Cette nomination fait suite aux récentes intégrations au conseil d’administration de Richard Paolone, Eric Corbett et Angel Liriano, renforçant ainsi la structure de direction de la société.
Ces changements stratégiques de leadership interviennent alors que MMA se prépare à lancer sa plateforme intégrée de communauté et de commerce au deuxième trimestre 2025, visant à transformer la manière dont la communauté des arts martiaux se connecte et monétise sa participation. L’entreprise se concentre sur le développement de ses revenus d’abonnement pour accroître la valeur pour les actionnaires.
Mixed Martial Arts Group (NYSE American: MMA) hat die Ernennung von Aaron Links zum Chief Financial Officer bekannt gegeben, wirksam ab dem 13. Juli 2025. Links kehrt nach einer zweijährigen Pause zu MMA zurück, in der er als Business Partner bei 3PF und CFO bei The Winning Group tätig war.
Links wird Neale Java nachfolgen, der dem Unternehmen bis zum 13. Juli 2025 erhalten bleibt, um einen reibungslosen Übergang zu gewährleisten. Die Ernennung folgt auf die kürzlichen Erweiterungen des Vorstands durch Richard Paolone, Eric Corbett und Angel Liriano, wodurch die Führungsstruktur des Unternehmens gestärkt wird.
Die strategischen Führungsänderungen erfolgen, während MMA sich auf den Start seiner integrierten Community- und Handelsplattform im zweiten Quartal 2025 vorbereitet, die darauf abzielt, die Art und Weise zu verändern, wie die Martial-Arts-Community sich vernetzt und ihre Teilnahme monetarisiert. Das Unternehmen konzentriert sich darauf, seine Abonnementerlöse zu skalieren, um den Aktionärswert zu steigern.
- Strategic leadership enhancement with experienced CFO appointment
- Planned launch of new revenue-generating platform in Q2 2025
- Strengthened board structure with three new additions
- Focus on scaling subscription revenue business model
- Departure of current CFO Neale Java
- Two-month transition period may impact operational continuity
New York, NY, April 22, 2025 (GLOBE NEWSWIRE) -- Mixed Martial Arts Group Limited (NYSE American: MMA) ("MMA.INC" or the "Company"), a pioneering technology company seeking to aggregate and drive participation in combat sports today announced the appointment of Aaron Links as Chief Financial Officer, effective July 13, 2025, or such earlier date as agreed with the company.
Links, a seasoned executive with a distinguished track record in finance and strategy, returns to MMA.INC following a two-year hiatus. His recent roles include Business Partner at 3PF and was previously the Chief Financial Officer of The Winning Group —Australia’s leading appliance retailer. During his tenure he set the business up for scale and helped drive financial and operational strategies that positioned the business as a market leader across digital and physical retail. Returning to MMA.INC after a two-year break, Mr. Links brings significant experience in sector digitization and strategic foresight to support the company’s next phase of growth.
Links will succeed Neale Java, who will remain with the Company through till July 13, 2025 to support a smooth transition before pursuing new opportunities.
“Aaron’s return marks a significant moment for MMA.INC as we enter our next phase of growth,” said Nick Langton, Founder and CEO of MMA.INC. “His financial acumen, industry knowledge and leadership will be instrumental as we scale our subscription revenue businesses and launch our integrated community and commerce platform, to drive increased shareholder value. We thank Neale for his contribution to MMA.INC and support through our public listing and wish him well in his future endeavors”.
Strengthening the Leadership Team
The appointment follows recent updates to the MMA.INC board, with the addition of Richard Paolone, Eric Corbett, and Angel Liriano. This move further formalizes the Company’s leadership structure and supports its aggressive growth strategy ahead of the second quarter 2025 launch of a community and commerce platform that will redefine how the martial arts community connects, engages, and monetizes participation.
About Aaron Links
Aaron Links brings decades of financial leadership to MMA.INC, having held senior roles across the technology, consumer goods, and sports sectors. As former CFO of The Winning Group, he played a critical role in scaling operations, driving profitability, and leading strategic initiatives.
About Mixed Martial Arts Group Limited
MMA.INC (Mixed Martial Arts Group Limited) is revolutionizing the combat sports industry by driving participation and engagement across fans, athletes, coaches, and gym owners. The company operates four core business units:
| ● | TrainAlta: A platform that transforms MMA fans into active participants through structured training programs. | |
| ● | Hype: A marketing platform helping gym owners, coaches, and athletes grow revenue from their audiences. | |
| ● | MixedMartialArts.com: The go-to resource for MMA news, fighter data, fight schedules, and the legendary Underground forum. | |
| ● | BJJLink: A leading gym management platform designed for BJJ academies, offering tools for payment processing, marketing, student engagement, and content monetization. |
With over 5 million social media followers, 530,000 user profiles, 50,000 active students, 18,000 published gyms and 800 verified gyms across 16 countries, MMA.inc continues to transform the martial arts landscape and deliver unparalleled value to its stakeholders.
For more information, visit www.mma.inc or follow us on social media:
| ● | Facebook: TrainAlta | |
| ● | Instagram: @TrainAlta | |
| ● | X: @AltaGlobalGroup | |
| ● | LinkedIn: MMA.inc |
Forward-Looking Statements
This press release may include forward-looking statements. Any statements contained herein regarding our strategy, future operations, financial position, future revenues, projected costs, prospects, plans and objectives of management, other than statements of historical facts, are forward-looking statements. The forward-looking statements included herein include or may include, but are not limited to, statements that are predictive in nature, depend upon or refer to future events or conditions, or use or contain words, terms, phrases, or expressions such as “achieve,” “forecast,” “plan,” “propose,” “strategy,” “envision,” “hope,” “will,” “continue,” “potential,” “expect,” “believe,” “anticipate,” “project,” “estimate,” “predict,” “intend,” “should,” “could,” “may,” “might,” or similar words, terms, phrases, or expressions or the negative of any of these terms. Any statements contained in this press release that are not based upon historical fact are based on current expectations, estimates, projections, opinions and/or beliefs of the Company. Such statements are not facts and involve known and unknown risks, uncertainties, and other factors. Prospective investors should not rely on these statements as if they were facts. Actual revenue may vary to current sales due to factors such as participant churn, cancellations, and changes in payment schedules, membership terms or pricing changes. Any references to verified gyms, partner gyms, user profiles refer to a profile that has been claimed or created across the MMA.inc platform, which includes TrainAlta.com, BJJ Link, Hype, MixedMartialArts.com and Steppen. Forward-looking statements involve a number of known and unknown risks and uncertainties, including, but not limited to, those discussed in the “Risk Factors” section of the Form 20-F for the fiscal year ended June 30, 2024 filed with the SEC. Given the risks and uncertainties, readers should not place undue reliance on any forward-looking statement and should recognize that the statements are predictions of future results which may not occur as anticipated. New risk factors emerge from time to time, and it is not possible for management to predict all such risk factors, nor can it assess the impact of all such factors on the Company’s business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements. You should carefully read the factors described in the “Risk Factors” section of the Form 20-F for the fiscal year ended June 30, 2024 filed with the SEC to better understand the risks and uncertainties inherent in our business and industry, and any underlying forward-looking statements. Except where required by law, the Company assumes no obligation to update, withdraw or revise any forward-looking statements to reflect actual results or changes in factors or assumptions affecting such forward-looking statements.
Media Contacts
Mixed Martial Arts Group Limited
E: peter@mma.inc
FAQ
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