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MediaAlpha, Inc. (NYSE: MAX) is an innovative leader in performance-based digital advertising technology, fundamentally transforming how performance media is bought and sold. The company operates the MediaAlpha Exchange, a transparent, real-time bidding (RTB) enabled clearinghouse for vertical-specific performance media, particularly in the insurance sector. Handling over $10 million in advertising transactions each month, MediaAlpha provides a platform that facilitates insurance carriers and distributors to target and acquire customers effectively.
The company's technology platform connects insurance carriers with consumers through a real-time, transparent, and results-driven ecosystem. MediaAlpha's Exchange allows advertisers to target high-intent customers using structured search, first-party, and third-party data. Advertisers benefit from advanced targeting, analytics, and optimization capabilities, maximizing ROI from click, call, and lead media purchased across various sources.
One of MediaAlpha's key differentiators is the transparency it offers, providing premium publishers the opportunity to present a clearer picture to buyers and differentiate themselves from low-quality impressions. This transparency, combined with MediaAlpha's real-time demand management capabilities, allows publishers to maximize their revenue.
MediaAlpha's operations are primarily within the United States, generating revenue through fees for each consumer referral sold on its platform. The company focuses on three main areas: property & casualty insurance, health insurance, and life insurance.
Recent achievements include a significant transaction with White Mountains Insurance Group, where White Mountains purchased over 5.9 million shares at $10 per share, illustrating strong investor interest and financial stability. MediaAlpha reported solid third quarter results for 2023, with growth in Adjusted EBITDA, despite challenging market conditions in the property & casualty insurance vertical. CEO Steve Yi highlighted the continued benefits of shifting insurance shopping to online channels and anticipated growth acceleration as market conditions improve.
For the fourth quarter of 2023, MediaAlpha projected ongoing challenges in the property & casualty insurance vertical but anticipated stable performance in the health insurance vertical. The company also hosted a Q&A conference call to discuss its third quarter results and fourth quarter financial outlook, emphasizing their strategy for future growth.
In 2024, MediaAlpha launched multiple secondary public offerings of Class A common stock, reflecting strong market confidence. These offerings were managed by leading financial institutions like J.P. Morgan and Goldman Sachs & Co., reinforcing the company's robust market position.
MediaAlpha, Inc. (NYSE: MAX) is set to release its first quarter 2023 financial results on May 4, 2023, after market close. The company will hold a Q&A conference call at 2:00 p.m. Pacific Time (5:00 p.m. Eastern Time) to discuss these results. Investors can access a live webcast on the MediaAlpha Investor Relations website and participate via dial-in numbers, toll-free at (888) 330-2022 or (646) 960-0690, using passcode 3195092. An audio replay will be available for two weeks post-call.
MediaAlpha reported its Q4 2022 revenue at $124 million, a 23% decrease year-over-year, while full-year revenue fell 29% to $459 million. Transaction Value also declined 31% to $169 million in Q4, with the full year at $738 million, down 28%. Notably, Transaction Value from Property & Casualty dropped 53% in Q4, totaling $57 million, but Health insurance remained stable at $99 million. Looking forward, Q1 2023 guidance estimates Transaction Value between $180 million and $195 million, reflecting a 22% year-over-year decline. CEO Steve Yi remains cautiously optimistic about recovery in the P&C vertical.
MediaAlpha, Inc. (NYSE: MAX) will release its fourth quarter and full year 2022 financial results on February 23, 2023, after market close. A Q&A conference call is scheduled for 2:00 p.m. PT (5:00 p.m. ET) on the same day to discuss these results. Investors can access the live webcast on MediaAlpha’s Investor Relations website at https://investors.mediaalpha.com. Participants may also join by phone, toll-free at (888) 330-2022 or (646) 960-0690, using passcode 3195092. An audio replay will be available for two weeks following the call.
MediaAlpha, Inc. (NYSE: MAX) reported third-quarter 2022 revenue of $89 million, down 42% year over year, alongside a net loss of $21.2 million. Transaction Value decreased 42% to $147 million, with Property & Casualty down 53% to $83 million. Despite these declines, CEO Steve Yi noted expectations of capturing a larger share of marketing when carrier profitability improves. For Q4 2022, the company expects a further decline in Transaction Value and revenue, projecting revenue between $110-$120 million, and Adjusted EBITDA declining to $5-$7 million.
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