Conwed Launches a Refresh Brand and Contemporary Website

Rhea-AI Summary

Conwed, a netting manufacturer, unveils refreshed branding and new website showcasing its innovative netting offerings. Conwed is now part of Mativ, a global leader in specialty materials. The new branding honors Conwed's legacy while advancing the brand as modern and innovative. The website provides richer insight into Conwed's market segments and products. The new branding will be showcased at the Global Produce and Floral Show.

ALPHARETTA, Ga.--(BUSINESS WIRE)-- Conwed, a Mativ brand and globally recognized netting manufacturer, today unveiled its newly refreshed branding and a contemporary website that more distinctly features its innovative extruded, oriented, and multilayer netting offering for agriculture, packaging and consumer goods, filtration, industrial, medical, erosion control, energy applications, and more.

(Photo: Business Wire)

With the 2022 merger of Neenah Inc. and SWM International to form Mativ, a global leader in specialty materials, Conwed became part of the company’s family of business-to-business and business-to-consumer brands that make material impacts on our world. This provided the perfect opportunity to provide a fresh, new look for the brand.

The new look honors Conwed’s legacy and credibility while advancing the brand as modern and innovative. The visual identity pays homage to the original Conwed logo and includes a globe representing how Conwed often “hold the world together.”

“Conwed is well-known for its innovative products and industry leading quality. Our new visual identity reintroduces customers to the idea that Conwed is an essential partner of leading manufacturers in a variety of markets,” says Vishal Rao, President, Industrials business unit, Mativ.

Conwed also launched its new website, which offers richer insight into Conwed’s diverse market segments, products, and custom capabilities, plus a comprehensive understanding of netting applications and end uses. The website showcases familiar Conwed™, Vexar™, and Naltex™ netting products that have been critical components of numerous applications for over 55 years but with a new look and feel.

“Our customers can now quickly navigate through our robust offering by market, product, or application to find what they are looking for quickly and easily, or browse for inspiration on how to incorporate our products into theirs. It’s exciting to see it come to life, and I know our customers will love it too,” says Tom Kubiseski, Vice President and General Manager for Conwed.

The new website is designed in keeping with Conwed’s brand refresh, incorporating responsive and clean design, easier-to-access information and resources, and improved functionality. Visitors will also gain insight into customer case studies, news, and events and learn how to partner with Conwed to improve product performance by taking advantage of engineering and manufacturing expertise.

“Conwed may have a new look this year, but we’re the same brand the market has trusted for over 55 years. Our goal of partnering on innovation with our customers to maximize the potential of their products remains the same,” Rao adds.

Conwed’s new branding will be on full display at the Global Produce and Floral Show in Anaheim, CA, October 19-21.

Connect with Conwed anytime at Conwed.net.

About Conwed

Conwed, a Mativ brand, is the leading industrial netting manufacturer in the world. With over 55 years of experience, we’ve developed a broad range of netting products and custom solutions essential to our customers across a wide variety of markets. Conwed has multiple manufacturing facilities in North America and Europe, positioning us to deliver global solutions.

At our core, we are engineers and manufacturing experts with a deep understanding of our customer's processes, markets, and goals. Together, we have unparalleled potential to develop your next-generation technology. Whether you’re looking for netting to protect, separate, contain, or reinforce, let us meet your challenges and unmet needs with just the right netting solutions tailored for you. To learn more about Conwed, please visit www.conwed.net

About Mativ

Mativ Holdings, Inc. is a global leader in specialty materials headquartered in Alpharetta, Georgia. The company offers a wide range of critical components and engineered solutions to solve our customers’ most complex challenges. With over 7,500 employees worldwide, we manufacture on four continents and generate sales in more than 100 countries through our 18 business-to-business and consumer product brands. The company’s two operating segments, Advanced Technical Materials and Fiber-Based Solutions, target premium applications across diversified and growing end-markets, from filtration to healthcare to sustainable packaging and more. Our broad portfolio of technologies combines polymers, fibers, and resins to optimize the performance of our customers’ products across multiple stages of the value chain. Our leading positions are a testament to our best-in-class global manufacturing, supply chain, and materials science capabilities. We drive innovation and enhance performance, finding potential in the impossible.

View source version on businesswire.com: https://www.businesswire.com/news/home/20231003520547/en/

Shobhita Sharma

Sr. Manager, Marketing Communications

shobhita.sharma@mativ.com

Source: Mativ Holdings, Inc.