Survey Brings to Light Retailers and Consumers’ Sentiment Around the Upcoming Holiday Season
Manhattan Associates released findings from its 2024 Supply Chain Confidence Survey, revealing insights into retailer, supply chain expert, and consumer sentiments for the upcoming holiday season. The survey, conducted in September 2024, highlights:
1. 85% of consumers cite inflation as a top concern, with 64% reducing non-essential spending.
2. 61% of supply chain leaders have invested in new technologies to improve efficiency and reduce costs.
3. 70% of retailers anticipate higher holiday costs, with many offering increased sales and discounts.
4. 80% of retail and supply chain leaders are leveraging AI tools for inventory management and demand forecasting.
5. 92% of retail leaders feel confident in their fulfillment capabilities.
6. 40% of consumers are planning their shopping earlier due to the compressed holiday season.
The survey also notes the impact of the upcoming presidential election on holiday spending across different generations.
Manhattan Associates ha pubblicato i risultati del suo 2024 Supply Chain Confidence Survey, rivelando intuizioni sui sentimenti di rivenditori, esperti della supply chain e consumatori per la prossima stagione delle festività. Il sondaggio, condotto a settembre 2024, mette in evidenza:
1. Il 85% dei consumatori cita l'inflazione come una delle principali preoccupazioni, con il 64% che riduce le spese non essenziali.
2. Il 61% dei leader della supply chain ha investito in nuove tecnologie per migliorare l'efficienza e ridurre i costi.
3. Il 70% dei rivenditori prevede costi maggiori durante le festività, con molti che offrono sconti e promozioni aumentate.
4. L'80% dei leader del retail e della supply chain sta sfruttando strumenti di IA per la gestione dell'inventario e la previsione della domanda.
5. Il 92% dei leader del retail si sente sicuro delle proprie capacità di evasione degli ordini.
6. Il 40% dei consumatori sta pianificando i propri acquisti prima a causa della stagione delle festività compressa.
Il sondaggio evidenzia anche l'impatto delle prossime elezioni presidenziali sulle spese festive tra le varie generazioni.
Manhattan Associates ha publicado los resultados de su 2024 Supply Chain Confidence Survey, revelando perspectivas sobre los sentimientos de minoristas, expertos en la cadena de suministro y consumidores para la próxima temporada navideña. La encuesta, realizada en septiembre de 2024, destaca:
1. El 85% de los consumidores menciona la inflación como una de las principales preocupaciones, con un 64% que reduce gastos no esenciales.
2. El 61% de los líderes de la cadena de suministro ha invertido en nuevas tecnologías para mejorar la eficiencia y reducir costos.
3. El 70% de los minoristas anticipa mayores costos durante las festividades, con muchos ofreciendo mayores ventas y descuentos.
4. El 80% de los líderes del retail y de la cadena de suministro está utilizando herramientas de IA para la gestión de inventarios y la previsión de demanda.
5. El 92% de los líderes del retail se siente seguro en sus capacidades de cumplimiento.
6. El 40% de los consumidores está planeando sus compras con anticipación debido a la temporada navideña comprimida.
La encuesta también señala el impacto de las próximas elecciones presidenciales en el gasto navideño entre diferentes generaciones.
맨해튼 어소시에이츠가 2024 공급망 신뢰도 조사의 결과를 발표하며, 다가오는 휴가 시즌에 대한 소매업체, 공급망 전문가 및 소비자들의 감정에 대한 통찰을 제공했습니다. 이 조사는 2024년 9월에 실시되었으며 다음과 같은 내용을 강조합니다:
1. 85%의 소비자가 인플레이션을 주요 우려 사항으로 꼽았으며, 64%가 비필수 지출을 줄이고 있습니다.
2. 61%의 공급망 리더는 효율성을 개선하고 비용을 줄이기 위해 새로운 기술에 투자했습니다.
3. 70%의 소매업체가 더 높은 휴가 비용을 예상하며, 많은 소매업체가 판매 및 할인 혜택을 늘리고 있습니다.
4. 80%의 소매 및 공급망 리더가 재고 관리 및 수요 예측을 위해 AI 도구를 활용하고 있습니다.
5. 92%의 소매 리더는 이행 능력에 대해 확신을 가지고 있습니다.
6. 40%의 소비자가 압축된 휴가 시즌으로 인해 더 일찍 쇼핑을 계획하고 있습니다.
이 조사에서는 다양한 세대 간의 휴가 지출에 대한 다가오는 대통령 선거의 영향도 언급하고 있습니다.
Manhattan Associates a publié les résultats de son 2024 Supply Chain Confidence Survey, révélant des perspectives sur les sentiments des détaillants, des experts de la chaîne d'approvisionnement et des consommateurs pour la prochaine saison des fêtes. L'enquête, réalisée en septembre 2024, met en avant :
1. 85% des consommateurs citent l'inflation comme une préoccupation majeure, avec 64% réduisant leurs dépenses non essentielles.
2. 61% des dirigeants de la chaîne d'approvisionnement ont investi dans de nouvelles technologies pour améliorer l'efficacité et réduire les coûts.
3. 70% des détaillants anticipent des coûts plus élevés pour les fêtes, beaucoup offrant des ventes et des remises accrues.
4. 80% des leaders du retail et de la chaîne d'approvisionnement utilisent des outils d'IA pour la gestion des stocks et la prévision de la demande.
5. 92% des responsables du retail se sentent confiants dans leurs capacités de fulfillment.
6. 40% des consommateurs prévoient de faire leurs achats plus tôt en raison de la saison des fêtes compressée.
L'enquête souligne également l'impact des prochaines élections présidentielles sur les dépenses de fin d'année à travers différentes générations.
Manhattan Associates hat die Ergebnisse seiner 2024 Supply Chain Confidence Survey veröffentlicht, die Einblicke in die Ansichten von Einzelhändlern, Supply-Chain-Experten und Verbrauchern für die bevorstehende Feiertagssaison gibt. Die Umfrage, die im September 2024 durchgeführt wurde, hebt Folgendes hervor:
1. 85% der Verbraucher nennen Inflation als eines der Hauptanliegen, wobei 64% ihre nicht notwendigen Ausgaben reduzieren.
2. 61% der Supply-Chain-Leiter haben in neue Technologien investiert, um die Effizienz zu steigern und Kosten zu senken.
3. 70% der Einzelhändler erwarten höhere Feiertagskosten, wobei viele größere Verkäufe und Rabatte anbieten.
4. 80% der Einzelhandels- und Supply-Chain-Leiter nutzen KI-Tools zur Bestandsverwaltung und Nachfrageprognose.
5. 92% der Einzelhandelsleiter sind zuversichtlich in Bezug auf ihre Erfüllungskapazitäten.
6. 40% der Verbraucher planen ihre Einkäufe früher aufgrund der komprimierten Feiertagsaison.
Die Umfrage hebt auch die Auswirkungen der bevorstehenden Präsidentschaftswahlen auf die Feiertagsausgaben verschiedener Generationen hervor.
- None.
- None.
Latest data from Manhattan Associates reveals that retailers and supply chain experts remain confident despite concerns and uncertainties about inflation and the upcoming presidential election
Shoppers are feeling economic pressures this holiday season, with
The High Price of Holiday Cheer
Both retailers and consumers are feeling the pressure of inflation. Approximately
Retailers Are Responding with More Efficient Supply Chains
Also feeling inflationary pressures, supply chain leaders and retailers are leveraging new technologies, streamlining operations, and implementing strategic measures to optimize operations and reduce costs.
To mitigate the impact of inflation, nearly
AI to the Rescue
Retailers are also applying the latest AI technologies to solve the problems listed above.
Consumers Confident in Retailers’ Fulfillment Capabilities
Despite a general wariness about shipping reliability during the holiday season, nearly half (
Holiday Shopping Will Start Early
With only 27 days between Thanksgiving and Christmas, this holiday shopping season is shorter than normal, prompting consumers to act quickly. The compressed timeframe means shoppers are avoiding the last-minute shopping spree. The Supply Chain Confidence Survey revealed that
Impact of the Upcoming Election on Holiday Spending
The survey revealed that the upcoming presidential election has a unique impact on holiday spending across different generations. Baby Boomers are twice as likely to spend less if their preferred candidate doesn’t win the election compared to Millennials. Additionally, concerns about post-election conflicts are driving consumers to move away from traditional shopping experiences with nearly
“This is a unique holiday season in many respects, but retail and supply chain leaders seem prepared for the challenge and seem confident in their ability to meet consumer expectations,” said Ann Sung Ruckstuhl, SVP and Chief Marketing Officer of Manhattan Associates. “The importance of an agile and nimble supply chain is evident, and deploying the right technology is more critical than ever before. The key to matching consumer expectations and giving shoppers the memorable experience they demand is to tighten the back end, have complete insight into every part of the product’s journey, and truly embrace a unified commerce approach in order to succeed.”
Methodology
Manhattan Associates’ Supply Chain Confidence Survey was fielded by a third-party provider and conducted from August 23 – September 6, 2024. Responses were collected from 500 management or senior-level officers in retail and supply chain logistics organizations in
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About Manhattan Associates
Manhattan Associates is a global technology leader in supply chain and omnichannel commerce. We unite information across the enterprise, converging front-end sales with back-end supply chain execution. Our software, platform technology and unmatched experience help drive both top-line growth and bottom-line profitability for our customers.
Manhattan Associates designs, builds and delivers leading edge cloud and on-premises solutions so that across the store, through your network or from your fulfillment center, you are ready to reap the rewards of the omnichannel marketplace. For more information, please visit www.manh.com.
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Devika Goel
Manhattan Associates
+1 470 435 1566
dgoel@manh.com
Burson for Manhattan Associates
ManhattanTeam@hillandknowlton.com
Source: Manhattan Associates Inc.
FAQ
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