Hilton, and Delta Air Lines Partner with Lyft’s Vaccine Access Campaign to Promote Funding Vaccine Rides for Those in Need
Lyft, Inc. (NASDAQ: LYFT) has expanded its vaccine access initiative by partnering with Hilton and Delta Air Lines, alongside founding partners like JPMorgan Chase. This program aims to facilitate rides to vaccination sites, primarily for low-income and at-risk communities. Lyft's new hub allows users to book or fund rides for others. Hilton will reward members with bonus points for contributions, while Delta is offering miles for linked members who donate. The collaboration emphasizes equitable vaccine access, aiding vulnerable populations in their vaccination journey.
- Partnerships with Hilton and Delta enhance Lyft's community engagement efforts.
- New central hub streamlines ride booking and donation for vaccination access.
- Hilton offers 2,000 bonus points for contributions, enhancing customer loyalty.
- Delta incentivizes donations with miles, encouraging member participation.
- None.
Lyft, Inc. (NASDAQ: LYFT) today announced new partners are joining its nationwide campaign to support access to the coronavirus vaccines. Two of Lyft’s largest loyalty programs, Hilton and Delta Air Lines, are working with Lyft and, alongside founding partners, JPMorgan Chase and others, will mobilize their members to provide access to rides to vaccination sites to those in need. With the help of these and other partners, Lyft is offering individuals a way to support others on their journey to get vaccinated.
Access to vaccine administration sites is a struggle for many. That’s why Lyft is encouraging partners and community members to get involved and help, with the goal of providing access to rides to and from vaccination sites, especially in support of low-income, uninsured and at-risk communities.
Lyft will also launch a new central hub to book vaccine transportation for yourself or a loved one, or fund a ride for someone in need. Funds contributed will provide access to vaccine transportation in the form of Lyft ride credits provided through national and local non-profit partners. These organizations will certify that rides are distributed to those who need them most, including low-income communities, communities of color, and seniors across the U.S. Initial LyftUp Vaccine Access partners include United Way Worldwide, National Asian Pacific Center on Aging, NAACP, Hispanic Chamber of Commerce, and the National Down Syndrome Society. Lyft will add new partners continuously as vaccine distribution rolls out to new community groups.
"The combined strength of all of our partners, with our ability to reach vulnerable communities, enables us to support equitable vaccine access in communities that need it most," said Lyft Co-Founder and President John Zimmer. "That's why I am proud to expand our Vaccine Access program, bringing together our longstanding loyalty partners and their members to help provide transportation access to vaccine appointments. Now more than ever, equity matters."
Hilton and Delta will partner with Lyft to mobilize Hilton Honors and Delta SkyMiles members, respectively, in their joint efforts to provide aid to those in need in cities across the country. Through May 31, 2021, Hilton will award 2,000 Hilton Honors Bonus Points to members who have linked their Hilton Honors and Lyft accounts, and also contributed to the fund (
“We’ve seen tremendous engagement from our existing partnership with Lyft and look forward to continuing the momentum through this important initiative that allows our members to connect with their communities in a meaningful way,” said Mark Weinstein, Senior Vice President and Global Head of Marketing and Loyalty at Hilton. “We are committed to ensuring that safe transportation is not a barrier to vaccine access. The sooner everyone is vaccinated, the sooner we can reconnect with the things we love, including travel.”
Meanwhile, Delta will award a one-time bonus of 250 miles to the first 15,000 Delta and Lyft linked SkyMiles members who contribute a minimum of
“Delta is proud to support vaccination access through our partnership with Lyft and other impactful efforts,” said Prashant Sharma, Vice President – Loyalty, for Delta. “The Delta Flight Museum, adjacent to our Atlanta headquarters, is one of Georgia’s four mass COVID-19 vaccination sites, and Delta is also enabling vaccine shipments at home and around the world, with Delta Cargo teams enhancing existing pharmaceutical delivery protocols to support safe, swift distribution. All of this builds on our longstanding commitment to protect the health of our customers, employees and communities.”
As a previously announced partner, JPMorgan Chase will be mobilizing Chase credit cardmembers with Ultimate Rewards to help fund Lyft rides to vaccines for people who need them. Starting now, all Chase Sapphire®, Freedom® and Ink® cardmembers can earn 10x total points or cash back on purchases ma
FAQ
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