Lowe's Drops Most Innovative Home Products Guide - The Lowe's List for Innovation

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Lowe's has launched The Lowe's List for Innovation, a curated selection of groundbreaking home products aimed at enhancing customer convenience. This inaugural list includes 60 innovative items such as Samsung Connected Appliances and an exclusive Whirlpool Washer featuring a removable agitator. Designed by expert tastemakers, these products will be marked in-store and online to help customers easily find solutions that meet their home improvement needs. This initiative supports Lowe's Total Home strategy, which aims to optimize their product assortment for consumers.

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• Launch of The Lowe's List for Innovation, enhancing product visibility.
• Features 60 innovative products, including exclusive items from major brands.
• Supports Lowe's Total Home strategy to optimize product assortment.

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MOORESVILLE, N.C., May 10, 2021 /PRNewswire/ -- For the first time ever, Lowe's is introducing The Lowe's List for Innovation, a curated guide to the most innovative home products available at Lowe's. Handpicked by in-house expert tastemakers, the list features products that push the boundaries of innovation and inspiration in unexpected ways. From a refrigerator that allows a look inside via a smartphone, to a cordless drill with extra battery power to keep Pros going, The Lowe's List has something for every customer.

With more than two million products available at Lowe's, the list makes it easier than ever to find the products needed to future proof the home. Spanning top appliances, cleaning products, tools, lighting, décor and more, the list inspires customers to reimagine the possibility of every home. Featured products will be badged in-store and highlighted online as products that solve human problems in the home and on the job, make life easier and enable customers to turn their home improvement dreams into reality.

"With more than 100 years of experience in home improvement, Lowe's knows what true innovation looks like, and we can tell you that it's more than just gadgets" said Bill Boltz, Lowe's executive vice president of merchandising. "Our team is focused on making it easier than ever for customers to find the best of the best. The products they'll find on The Lowe's List for Innovation have been put through the paces by our expert merchant teams to ensure they meet customers' needs, enabling them to spend less time researching and more time realizing their home's full potential."

The first edition of The Lowe's List includes 60 products, including four hero products from Samsung, Whirlpool®, HGTV Home® by Sherwin Williams and FLEX Power Tools, representing some of the most disruptive innovation in the industry:

• Samsung Connected Home Appliances enable control of the home from anywhere by syncing with personal devices and smart products.
• Whirlpool® Washer with 2 in 1 Removable Agitator, an industry-first and available exclusively at Lowe's, allows customers to customize any load to care for clothes the way they want by easily swapping the agitator post in or out.
• HGTV Home® by Sherwin-Williams Everlast™, available exclusively at Lowe's, is a top-of-the-line exterior one-coat paint and primer with advanced water-beading technology for extreme all-weather protection.
• FLEX Power Tools, new and available exclusively at Lowe's, offer industry-leading battery technology, allowing Pros to stay on the job longer.

The Lowe's List for Innovation is one of the many ways Lowe's is delivering on its Total Home strategy to benefit the consumer, elevating and optimizing its product assortment to serve all their home improvement needs. Future editions of The Lowe's List for Innovation will drop throughout the year. Customers can learn more about the list and shop featured products at Lowes.com/TheLowesList. 

About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 20 million customers a week in the United States and Canada. With fiscal year 2020 sales of nearly $90 billion, Lowe's and its related businesses operate or service more than 2,200 home improvement and hardware stores and employ over 300,000 associates. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.

Contact: Amy Allison
Lowe's Companies, Inc.
amy.allison@lowes.com

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SOURCE Lowe's Companies, Inc.

FAQ

What is The Lowe's List for Innovation?

The Lowe's List for Innovation is a curated guide featuring groundbreaking home products, aimed at helping customers easily find innovative solutions for their home improvement needs.

What types of products are included in The Lowe's List for Innovation?

The list includes innovative items such as Samsung Connected Appliances, Whirlpool Washers with removable agitators, and FLEX Power Tools.

When was The Lowe's List for Innovation launched?

The Lowe's List for Innovation was launched on May 10, 2021.

How does The Lowe's List for Innovation benefit customers?

It simplifies the shopping experience by highlighting innovative products that solve common problems in home improvement, allowing customers to save time in their search.

What is Lowe's stock symbol?

Lowe's stock symbol is LOW.