Introducing Logitech POP Icon Keys: Where Innovation and Style Come Together for Maximum Productivity

Rhea-AI Summary

Logitech has unveiled the POP Icon Keys, a new keyboard designed to blend style with productivity. This innovative product offers:

- Bold design with fresh colors and transparent finishing
- Contoured, low-profile keys for responsive and quiet typing
- Four customizable Action Keys for quick access to productivity tools
- Compatibility with multiple operating systems and devices
- Up to 36 months of battery life

The POP Icon Combo pairs the keyboard with the POP Mouse, featuring SmartWheel navigation and Silent Touch Technology. Both products are made with post-consumer recycled plastic and come in various color options. The POP Icon Keys will be available globally in October 2024 for $49.99, the Combo for $69.99, and the POP Mouse for $29.99.

Positive

• Launch of new innovative product line potentially boosting sales
• Focus on sustainability with use of recycled materials
• Long battery life (36 months for keyboard, 24 months for mouse) reducing replacement costs
• Multi-device compatibility expanding market reach
• Customizable features catering to diverse user preferences

Negative

• None.

A Novel Keyboard that Brings Style, Smooth typing, Customization and Fun to the Workspaces For Modern Professionals

LAUSANNE, Switzerland & SAN JOSE, Calif.--(BUSINESS WIRE)-- Logitech (SIX: LOGN) (NASDAQ: LOGI) announced the launch of POP Icon Keys, an innovative, eye-catching new keyboard designed to express yourself and boost productivity. POP Icon Keys personalizes the workspace with its bold design and features that marry style with unparalleled functionality.

Introducing POP Icon Keys and POP Icon Combo, bringing comfort, customization and color to the workspaces of modern professionals (Photo: Business Wire)

“At Logitech, we believe you should get the style and design you want at your workspace without compromising on productivity and comfort,” said Art O’Gnimh, general manager in the personal workspace division at Logitech. “POP Icon Keys delivers a brilliant typing experience and smart productivity shortcuts, in a carefully crafted standout design."

POP Icon Keys’s contoured, low-profile keys offer responsive, hushed, and instantly familiar typing. The keyboard’s fresh colors, transparent finishing, and sleek silhouette will enhance and personalize any desk, wherever you get work done.

Featuring four customizable life-hack Action Keys with the free Logi Options+ app to save time and work smarter, seamlessly transition from “work mode” to “break mode” by accessing a suite of productivity tools, opening up your favorite social media, music, and video apps or launching your favorite AI tools, including Logi AI Prompt Builder, with a single key press. POP Icon Keys also provides all the widely-used 1-touch shortcut keys like mute, emoji menu, screenshot, and more, which can be personalized and accessed easily using the free Logi Options+ app to suit individual workflow needs. The keyboard is designed to work with multiple operating systems and devices, for typing across up to three different computers, phones, or tablets at the press of a button. With up to 36 months of battery life, POP Icon Keys provides long-lasting reliability and uninterrupted productivity.

The POP Icon Combo pairs POP Icon Keys with POP Mouse, which features a SmartWheel for precise navigation and Silent Touch Technology that removes 90% of click noise. A perfect companion to the keyboard, POP Mouse features two Action Buttons customizable through the Logi Options+ app to effortlessly toggle between work and leisure modes. With a battery that lasts up to 24 months and the ability to connect and switch between up to three devices, work for longer with this modern, compact, and contoured mouse.

Experience the future of workplace personalization and efficiency and with the POP Icon Keys keyboard and POP Mouse—where style and design meets innovation to transform your creative and productive space.

Designing for Sustainability

With POP Icon Keys and POP Mouse, users can elevate their workspace style and productivity, all while enjoying the peace of mind that comes with knowing it was designed with sustainability in mind. The POP Icon Keys and POP Mouse use post-consumer recycled plastic in their plastic parts – between 37% and 70%, depending on the color – to enhance circularity and lower the product’s carbon footprint. Furthermore, its paper packaging comes from FSC™-certified forests and other controlled sources.

Availability and Pricing

POP Icon Keys will be available in rose/off-white, orange/off-white, graphite/green, lilac/off-white, and graphite/off-white globally in October 2024 for $49.99, and the POP Icon Keys Combo for $69.99, and the POP Mouse for $29.99. These products also go well with the Logitech Desk Mat for $19.99 for a complete desk setup to match any aesthetic and are available to purchase at www.logitech.com and other global retailers.

The Logi Options+ app is available to download for free at logi.com/optionsplus.

About Logitech

Logitech designs software-enabled hardware solutions that help businesses thrive and bring people together when working, creating, gaming and streaming. As the point of connection between people and the digital world, our mission is to extend human potential in work and play, in a way that is good for people and the planet. Founded in 1981, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and the Nasdaq Global Select Market (LOGI). Find Logitech and its other brands, including Logitech G, at www.logitech.com or company blog.

Logitech and other Logitech marks are trademarks or registered trademarks of Logitech Europe S.A. and/or its affiliates in the U.S. and other countries. All other trademarks are the property of their respective owners. For more information about Logitech and its products, visit the company’s website at www.logitech.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20241008582628/en/

Wendy Spander

Logitech

1-510-713-5393

wspander@logitech.com

Source: Logitech

FAQ

When will Logitech's POP Icon Keys (LOGI) be available for purchase?

Logitech's POP Icon Keys will be available globally in October 2024.

What is the price of Logitech's POP Icon Keys (LOGI)?

The POP Icon Keys will be priced at $49.99, the POP Icon Keys Combo at $69.99, and the POP Mouse at $29.99.

What are the key features of Logitech's POP Icon Keys (LOGI)?

Key features include customizable Action Keys, multi-device compatibility, up to 36 months of battery life, and a design focused on style and productivity.

How does Logitech (LOGI) address sustainability with the POP Icon Keys?

The POP Icon Keys and POP Mouse use post-consumer recycled plastic in their parts, ranging from 37% to 70% depending on the color, and use packaging from FSC-certified forests.