Lincoln Financial Group Teams Up With Star Quarterback Jalen Hurts on a Dynamic Brand and Community Engagement Partnership, With a Focus on Financial Wellness
Lincoln Financial Group has announced a partnership with Philadelphia Eagles star quarterback Jalen Hurts, focusing on promoting financial wellness through brand content and community engagement. This collaboration extends Lincoln's 20-year relationship with the Philadelphia Eagles, which includes naming rights to Lincoln Financial Field.
Hurts, known for his leadership on and off the field, launched the Jalen Hurts Foundation in 2024 to support underserved Philadelphia communities. The partnership will align with Lincoln Financial Foundation's mission of building stronger communities through financial wellness, youth education, and human services.
Both foundations will collaborate to support non-profit organizations that share their objectives, furthering their commitment to community outreach and philanthropic efforts in Philadelphia and other key cities.
Lincoln Financial Group ha annunciato una partnership con Jalen Hurts, il quarterback star dei Philadelphia Eagles, focalizzandosi sulla promozione del benessere finanziario attraverso contenuti brandizzati e impegno nella comunità. Questa collaborazione estende la relazione di 20 anni di Lincoln con i Philadelphia Eagles, che include i diritti di denominazione per Lincoln Financial Field.
Hurts, conosciuto per la sua leadership dentro e fuori dal campo, ha lanciato nel 2024 la Jalen Hurts Foundation per supportare le comunità svantaggiate di Philadelphia. La partnership si allineerà con la missione della Lincoln Financial Foundation di costruire comunità più forti attraverso il benessere finanziario, l'educazione giovanile e i servizi umani.
Entrambe le fondazioni collaboreranno per supportare organizzazioni no-profit che condividono i loro obiettivi, rafforzando così il loro impegno per l'inclusione sociale e gli sforzi filantropici a Philadelphia e in altre città chiave.
Lincoln Financial Group ha anunciado una asociación con Jalen Hurts, el mariscal de campo estrella de los Philadelphia Eagles, centrada en promover el bienestar financiero a través de contenido de marca y compromiso comunitario. Esta colaboración extiende la relación de Lincoln de 20 años con los Philadelphia Eagles, que incluye los derechos de nombre para Lincoln Financial Field.
Hurts, conocido por su liderazgo dentro y fuera del campo, lanzó en 2024 la Jalen Hurts Foundation para apoyar a las comunidades desatendidas de Philadelphia. La asociación se alineará con la misión de la Lincoln Financial Foundation de construir comunidades más fuertes a través del bienestar financiero, la educación juvenil y los servicios humanos.
Ambas fundaciones colaborarán para apoyar a organizaciones sin fines de lucro que comparten sus objetivos, avanzando en su compromiso con el alcance comunitario y los esfuerzos filantrópicos en Philadelphia y otras ciudades clave.
링컨 재무 그룹은 필라델피아 이글스의 스타 쿼터백 제이렌 헐츠와 파트너십을 발표하며 재정적 웰빙을 촉진하기 위해 브랜드 콘텐츠와 지역 사회 참여에 중점을 두고 있습니다. 이 협력은 링컨 파이낸셜 필드의 명명권을 포함하는 링컨과 필라델피아 이글스 간의 20년 관계를 확장합니다.
헐츠는 필드 안팎에서의 리더십으로 알려져 있으며, 2024년에는 필라델피아의 소외된 커뮤니티를 지원하기 위해 제이렌 헐츠 재단을 출범했습니다. 이 파트너십은 재정적 웰빙, 청소년 교육 및 인도적 서비스 등을 통해 더 강한 공동체를 만드는 링컨 파이낸셜 재단의 사명과 일치합니다.
두 재단은 그들의 목표를 공유하는 비영리 단체를 지원하기 위해 협력하여 필라델피아와 기타 주요 도시에서 커뮤니티 outreach 및 자선 활동에 대한 그들의 헌신을 더욱 강화할 것입니다.
Lincoln Financial Group a annoncé un partenariat avec Jalen Hurts, le quarterback star des Philadelphia Eagles, axé sur la promotion du bien-être financier à travers du contenu de marque et un engagement communautaire. Cette collaboration prolonge la relation de 20 ans de Lincoln avec les Philadelphia Eagles, qui inclut les droits de nommage pour Lincoln Financial Field.
Hurts, connu pour son leadership sur et en dehors du terrain, a lancé en 2024 la Jalen Hurts Foundation pour soutenir les communautés défavorisées de Philadelphie. Le partenariat sera en alignement avec la mission de la Lincoln Financial Foundation de bâtir des communautés plus fortes à travers le bien-être financier, l'éducation des jeunes et les services humains.
Les deux fondations collaboreront pour soutenir des organisations à but non lucratif partageant leurs objectifs, renforçant ainsi leur engagement envers l'engagement communautaire et les efforts philanthropiques à Philadelphie et dans d'autres villes clés.
Lincoln Financial Group hat eine Partnerschaft mit Jalen Hurts, dem Star-Quarterback der Philadelphia Eagles angekündigt, die sich auf die Förderung des finanziellen Wohlstands durch Markeninhalte und Gemeinschaftsengagement konzentriert. Diese Zusammenarbeit erweitert die 20-jährige Beziehung von Lincoln zu den Philadelphia Eagles, die auch die Namensrechte für Lincoln Financial Field beinhaltet.
Hurts, bekannt für seine Führungsstärke auf und neben dem Platz, gründete 2024 die Jalen Hurts Foundation, um unterversorgte Gemeinden in Philadelphia zu unterstützen. Die Partnerschaft wird mit der Mission der Lincoln Financial Foundation übereinstimmen, stärkere Gemeinschaften durch finanzielles Wohlbefinden, Jugendbildung und soziale Dienste aufzubauen.
Beide Stiftungen werden zusammenarbeiten, um gemeinnützige Organisationen zu unterstützen, die ihre Ziele teilen, und damit ihr Engagement für die Gemeinschaftsarbeit und philanthropischen Bemühungen in Philadelphia und anderen wichtigen Städten weiter zu festigen.
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The partnership with Hurts is a natural extension of the company’s 20-year relationship with the Philadelphia Eagles
Jalen Hurts said, “Lincoln Financial has played an important role in my career so far, since I call Lincoln Financial Field my home field. Lincoln is also a trusted brand for helping people achieve their financial goals, no matter their circumstance. This is a mission that I believe in and, through my Jalen Hurts Foundation in partnership with Lincoln’s Foundation, hope to bring to more communities in need.”
Hurts has long demonstrated a commitment to leadership on and off the field, particularly in supporting underserved
Similarly, the Lincoln Financial Foundation focuses on building stronger communities through nonprofit partnerships with the long-term goal of helping people build secure financial futures for themselves and their families. The company advances that mission through three priorities – financial wellness, youth education and human services – that are fundamental in shaping bright futures. For many decades, the Foundation has played an active role in uplifting communities in the
The Lincoln Financial Foundation and the Jalen Hurts Foundation will partner to support non-profit organizations in alignment with their shared objectives.
Lincoln Financial’s Chairman, President and CEO Ellen Cooper said, “Lincoln Financial is proud of our Foundation’s long history of community outreach and philanthropic efforts throughout our key cities, including
** Video asset: Jalen Hurts shares his excitement about partnering with Lincoln Financial Group – linked here.
About Lincoln Financial Group
Lincoln Financial Group helps people to plan, protect and retire with confidence. As of December 31, 2023, approximately 17 million customers trust our guidance and solutions across four core businesses – annuities, life insurance, group protection, and retirement plan services. As of March 31, 2024, the company had
View source version on businesswire.com: https://www.businesswire.com/news/home/20240724995958/en/
Media contacts:
For Lincoln Financial Group
Sarah Boxler
215-495-8439
Lincoln Financial Group Media Relations
Sarah.Boxler@LFG.com
For the Jalen Hurts Foundation
Lauren Renschler
310-463-0863
William Raymond Communications
Lauren@William-Raymond.com
Source: Lincoln Financial Group
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